Karya Restbase Desain Logo lan Identitas Perusahaan dening Sxdesign minangka pemenang sing diajeni banget saka A' Design Award Perunggu 2025 sing bergengsi ing Kategori Kompetisi Desain Grafis, Ilustrasi lan Komunikasi Visual.

PerungguGrafis· 2025

Restbase Desain Logo lan Identitas Perusahaan

dening Sxdesign

Klien: RestBase

Pemenang A' Design Award Perunggu ing Kategori Grafis

14,387

Pemenang Penghargaan Terverifikasi

Verifikasi Status Penghargaan kanggo #169962

Deleng ing A' Design Award Siaran Pers Lencana Penghargaan

Warna

Desaine

Babagan Restbase Desain Logo lan Identitas Perusahaan

Restbase iku desain logo lan identitas perusahaan kang digawe kanggo merek kang fokus marang ngaso lan pemulihan. Wordmark iki nggabungke wangun aksara serif lan sans serif kanthi jarak kang disengaja, nyeimbangake stabilitas lan aliran. Monogram RB, kang asale saka wordmark, dikembangake dadi pola bingkai angular. Warna oranye kang hangat dipadhu karo fotografi monokrom kanggo nampilake energi lan katentreman kaping pisan. Proses pencetakan ditindakake nganggo metode kualitas dhuwur ing bahan kang bisa didaur ulang. Identitas iki nampilake ngaso minangka praktik kang aktif lan disiplin, dudu mung wektu leren kang pasif.

Pangakuan

Babagan A' Design Award Perunggu

Restbase Desain Logo lan Identitas Perusahaan menang A' Design Award Perunggu, pangenalan sing prestisius banget sing diparingake marang desain sing luar biasa sing dicirikake dening kreativitas, kapinteran lan kaweruh sing landhep. Pemenang Perunggu iku artefak sing trampil banget lan kreatif banget sing mbuktekake pengalaman sing jembar, imajinasi lan kapinteran para desainer. Restbase Desain Logo lan Identitas Perusahaan dikarepake dadi barang sing dihargai banget, dikagumi lan ditresnani, profesional lan inovatif banget. Desain sing menang A' Design Award Perunggu iki ngemot praktik sing paling apik ing seni, sains, desain lan teknologi, lan apik banget ing perhatiane marang rincian. Restbase Desain Logo lan Identitas Perusahaan nyukupi kabutuhan kanthi apik, nutul kekarepan, ngaya rasa lan narik rasa pengin weruh.

Ing Mburi Desain

Kit Pers

Kredit, anggota tim lan detail teknis sing diwenehake dening desainer.

Sifat Unik: RestBase's identity system redefines rest through a hybrid visual language. The wordmark logo blends serif/sans-serif hybrid typography with the deliberate gap, balancing stability and fluidity to visualize intentional rest. The RB monogram from Logo emerges as a bold visual hammer, dynamically extending into angular framing patterns, synergizing with energizing comforting orange and monochrome photography to assert the core philosophy: disciplined rest fuels peak energetic performance.
Ukuran & Kemasan: Primary logo: 6mm minimum height for print. Others can be printed or displayed in various size.
Tag: Rest, Brand Identity, Corporation Identity, RestBase, Visual Identity
Teknologi Produksi: Production utilizes sustainable materials, ensuring each physical embodiment of the brand is eco-friendly. The precise execution involves high-quality print technology on recyclable substrates, reflecting the brand’s commitment to environmental responsibility.
Tantangan Desain: The core challenge was redefining rest as an active strategy – a novel concept requiring visual departure from traditional "tranquility" motifs. Balancing "action" and "rest" demanded avoiding passive aesthetics like muted tones, instead using warm vitality to express intentional recovery. The solution emerged through the logo's hybrid typography (bridging structure/motion) and VI elements like dynamic orange gradients, collectively framing rest as disciplined preparation for excellence.
Riset: Meta-analysis neuroscience studies and consumer surveys with 240 participants revealed strategic rest intervals significantly enhance cognitive performance. Color perception tests identified orange as optimal for balancing energy and comfort. Typography studies led to a hybrid serif-sans wordmark with intentional gaps, visually encoding active recovery principles. These findings informed RestBase's evidence-based design system that repositions rest as measurable productivity accelerator.
Inspirasi: The brand philosophy "disciplined rest fuels peak performance" became the creative catalyst. The logo embodies this through structural rigor in letterforms contrasting with fluid negative space. The intentional gap acts as a visual manifesto – rejecting passive downtime in favor of strategic recalibration. Warm orange radiates energized comfort, while monochrome photography conveys meditative stillness. Each element systematically rebrands rest from passive state to strategic investment.
Durasi Proyek: The project started in April 2024 in Beijing and finished in November 2024 in Beijing.
Alur Operasi: RestBase operates as a science-driven brand helping individuals achieve peak performance through proactive rest. It delivers rest-related knowledge, methods, and designed products, providing users with scientific recovery solutions. This design helps users intuitively recognize RestBase's expertise, transforming rest from passive downtime into an actively optimized discipline essential for sustained excellence.
Paten: sxdesign
Anggota Tim: Chen Xu, Huang Hao, Dr. Zhang Rong, Liu Beibei, Hao Qian, Wu Fangbo, Li Shulong, Li Jiaxu, Zhang Mingjie, Gao Jingyan, Dr. Wang Lijing, Tian Jianing
Kredit Gambar: sxdesign