Honki Factory Identitas Visual dening Daichi Takizawa

Karya Honki Factory Identitas Visual dening Daichi Takizawa minangka pemenang sing diajeni banget saka A' Design Award Perak 2025 sing bergengsi ing Kategori Kompetisi Desain Grafis, Ilustrasi lan Komunikasi Visual.

PerakGrafis· 2025

Honki Factory Identitas Visual

dening Daichi Takizawa

Klien: Honki Factory Co.,Ltd

Pemenang A' Design Award Perak ing Kategori Grafis

60,420

Pemenang Penghargaan Terverifikasi

Verifikasi Status Penghargaan kanggo #170847

Kunjungi Situs Deleng ing A' Design Award Siaran Pers Lencana Penghargaan

Warna

Desaine

Babagan Honki Factory Identitas Visual

Konsep iki yaiku Mbukak Dalan, Cara Honki. Iki nemtokake Honki minangka Kesungguhan, duwe tujuan sing cetha lan njupuk langkah konkret menyang tujuan kuwi. Wong-wong sing nguwasani pendekatan terstruktur kanggo pangembangan bisnis bisa nggunakake kanggo nggawe dalan anyar. Kekarepan kanggo nuwuhake akeh individu Honki digambarake ana ing pigura wangun H, nglambangake struktur, lan logotipe sing diilhami saka pabrik, nglambangake produksi. Desain variabel saka simbol lan font nggambarake adaptabilitas ing kabeh industri lan bidang.

Pangakuan

Babagan A' Design Award Perak

Honki Factory Identitas Visual menang A' Design Award Perak, pangenalan sing prestisius banget sing diparingake marang desain tingkat dhuwur, endah lan nggumunake. Pemenang Perak iku karya sing sumunar banget lan kreatif banget sing nggambarake kaprigelan, bakat lan kaweruh para desainer. Honki Factory Identitas Visual dikarepake dadi karya sing nggumunake, conto teladan, profesional banget lan inovatif banget. Desain sing menang A' Design Award Perak iki iku panemuan sing luar biasa banget lan dikagumi sing paring manfaat lan nyurung maju wates seni, sains, desain lan teknologi. Honki Factory Identitas Visual iku ciptaan sing akeh sing ngirenake sing nggugah kekarepan, nggawa perasaan positif lan nuwuhake gumun lan kagum.

Ing Mburi Desain

Kit Pers

Kredit, anggota tim lan detail teknis sing diwenehake dening desainer.

Sifat Unik: The logo reflects the concept of a "Establishing entrepreneurship training centers" where various people, both corporate and individual, can learn about entrepreneurship and increase the number of people willing to take on challenges. The logo was inspired by the "frame" representing the shape of new businesses and the "factory" symbolizing production. The adaptable "H" shaped symbol mark and the variable design of the logotype express that the company can support any type of business.
Ukuran & Kemasan: The visual design was created using Adobe Illustrator, and the corporate font was made with the font creation software Glyphs.
Tag: VI, Visual Identity, Logo, Symbol, Corporate font, Poster, Website, Stationery, Variable
Teknologi Produksi: "Honki" means "Seriousness," and its passion and spirit of challenge are represented by the bold color red. Both the symbol mark and logotype have a variable design, showing that Honki Factory's services can adapt to any business size or industry. The symbol mark features an open door shape within the frame, symbolizing new opportunities for all companies.
Tantangan Desain: The biggest challenge was how to implement the newly created visual identity. The company's members are not designers, and the application they use most is PowerPoint. To make the VI easy to use, we created PowerPoint templates where users only need to replace text. We also predefined the corporate fonts and colors. Background images for video conferencing and business cards were designed to allow simple text updates, ensuring that anyone can effectively represent Honki Factory Co.,Ltd's corporate identity, regardless of their role.
Riset: I focused on enhancing the quality of the details. The logo was carefully examined for aspect ratio, the thickness of vertical and horizontal strokes, and optical balance. For the corporate font, in addition to optical adjustments, each character's width and side spacing were precisely calculated. Over 500 test patterns were evaluated during this process. As a result, I won the Silver Award at the Graphis Design Awards 2025 (USA) and were featured in the Japan Typography Yearbook 2025, enhancing Honki Factory Co.,Ltd's brand value.
Inspirasi: Honki Factory needed to update its visual identity to achieve its vision of "Establishing entrepreneurship training centers." The specific goals were to gain credibility from large corporations and to enhance the company's branding for recruitment. Therefore, a visual identity that represents the company's vision was essential.
Durasi Proyek: This project started in June 2022 and was completed in March 2024.
Alur Operasi: After changing the visual identity, despite having only about 10 employees, the company secured service agreements with over 30 major Japanese corporations within a year. This proves that the visual identity is effective and gives large companies a sense of trust and credibility.
Kredit Gambar: Image #1, Art director Daichi Takizawa, Corporate Logo , 2024
Image #2, Art director Daichi Takizawa, Corporate Font, 2024
Image #3, Art director Daichi Takizawa, Website, 2024
Image #4, Art director Daichi Takizawa, Name card, 2024
Image #5, Art director Daichi Takizawa, Poster, 2024