Feel The Vineyard Desain Pameran dening Kelvin Chan

Karya Feel The Vineyard Desain Pameran dening Kelvin Chan minangka pemenang sing diajeni banget saka A' Design Award Perunggu 2020 sing bergengsi ing Kategori Kompetisi Desain Adicara lan Kelakon.

PerungguAdicara· 2020

Feel The Vineyard Desain Pameran

dening Kelvin Chan

Klien: Hong Kong Trade Development Council - Exhibition Services

Pemenang A' Design Award Perunggu ing Kategori Adicara

21,415

Pemenang Penghargaan Terverifikasi

Verifikasi Status Penghargaan kanggo #86887

Kunjungi Situs Deleng ing A' Design Award Siaran Pers Lencana Penghargaan

Warna

Desaine

Babagan Feel The Vineyard Desain Pameran

Feel the Vineyard yaiku desain pameran kang digawe kanggo pameran dagang anggur lan minuman keras ing Hong Kong. Tata letake nyakup wolung atus telung puluh telu meter persegi lan nyediakake stan kanggo 255 merek anggur. Tema kang diusung yaiku kebon anggur. Kayu, suket lan logam dadi bahan utama. Pola kayu ngelingake tong tradisional, dene suket nggambarake kebon anggur. Kabinet logam kawat dipilih kanggo unit pamer supaya ngirit papan lan ngidini pangaturan kang luwes. Tembok aroma nampilake macem-macem aroma anggur Australia, lan bar anggur nyediakake papan santai kanggo nyicipi anggur.

Pangakuan

Babagan A' Design Award Perunggu

Feel The Vineyard Desain Pameran menang A' Design Award Perunggu, pangenalan sing prestisius banget sing diparingake marang desain sing luar biasa sing dicirikake dening kreativitas, kapinteran lan kaweruh sing landhep. Pemenang Perunggu iku artefak sing trampil banget lan kreatif banget sing mbuktekake pengalaman sing jembar, imajinasi lan kapinteran para desainer. Feel The Vineyard Desain Pameran dikarepake dadi barang sing dihargai banget, dikagumi lan ditresnani, profesional lan inovatif banget. Desain sing menang A' Design Award Perunggu iki ngemot praktik sing paling apik ing seni, sains, desain lan teknologi, lan apik banget ing perhatiane marang rincian. Feel The Vineyard Desain Pameran nyukupi kabutuhan kanthi apik, nutul kekarepan, ngaya rasa lan narik rasa pengin weruh.

Ing Mburi Desain

Kit Pers

Kredit, anggota tim lan detail teknis sing diwenehake dening desainer.

Sifat Unik: Vinexpo Hong Kong is the most influential wine and spirits trade fair in the Asia Pacific which held every two years.It held on 29 to 31 May 2018 in Hong Kong. The successful event featured an extensive promotion of Australia wine and offered a platform for deeper trade education in the Asia market. This project is to design an exhibition and the booth for 255 wine brands and the theme is a winery. Interactive wall and wine bar are the features of the exhibition.
Ukuran & Kemasan: Project Area is eight hundred thirty-three square meters. To express the mood of our main theme, most of the structure was made of wood and metal. The main signage and brand name of exhibitor were made by light-box. The electronic equipment such as the power supply and the wire were hired, along with furniture and props were also applied for this area.
Tag: Exhibition, winery, natural, Australia, Wine, modern, creative
Teknologi Produksi: About the display cabinet of each exhibitor booth, we portrayed in a modern and high-end image. Because of the limited space, designer selected a wired metal design instead of a wooden cabinet. The wired metal cabinet not only increases the visual spacing of each booth, but also the flexibility of the display method for the exhibitors
Tantangan Desain: The most challenging part of the design was linking all the islands together. Because of spacing and different design elements, the 4 islands seem separated. Therefore, designer created the gateway for each island and visitors can switch to the different island easily. Designer created the wooden structure surrounded by 4 islands which fuse the island together. Also, the section signage and graphic banner were put on the top of the gateway which guided the visitors and exhibitor.
Riset: Our theme was a winery. Designer captured the environment and the production process of wine as design reference. The wooden pattern symbolizes as wooden barrel which is the iconic tool of traditional wine production. Grass represented as the grape orchard means fresh and high quality of ingredients. Visitors could enjoy the wine and spirits as they immerse in a reproduction of natural grape orchard.
Inspirasi: Main materials used wood and grass to fit in the theme, winery. Designer captured the environment and the production process of wine as design reference. The wooden pattern symbolizes as wooden barrel which is the iconic tool of traditional wine production. Grass represented as the grape orchard means fresh and high quality of ingredients. Visitors could enjoy the wine and spirits as they immerse in a reproduction of natural grape orchard.
Durasi Proyek: The project duration was 4 months from initial briefing to onsite completion, it was launched on the 29th of May 2018 and ran for 3 days, only 2 days were allowed for the move in and onsite set up. It was located at the Hong Kong Conference and Exhibition Centre.
Alur Operasi: To compare with the traditional exhibition, interactive wall and wine bar are the highlight of the fair. The aroma wall gave the idea of wine is not only to taste, but also to smell. Visitors could experience different featured smells of wine which are produced from Australia. It raised the interest of visitors and impression of Australia wine. Apart from aroma wall, wine bar provided a casual and relaxing area for all visitor after five PM. They could taste the wine and shared their experience to others.
Kredit Gambar: Hong Kong Trade Development Council