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Coreintive Primary Function: Identitas Korporat dening Donggyun Kang

Karya Coreintive Primary Function: Identitas Korporat dening Donggyun Kang minangka pemenang sing diajeni banget saka A' Design Award Perak 2020 sing bergengsi ing Kategori Kompetisi Desain Grafis, Ilustrasi lan Komunikasi Visual.


PerakGrafis· 2020

Coreintive Primary Function: Identitas Korporat

dening Donggyun Kang

Klien: Coreintive

Pemenang A' Design Award Perak ing Kategori Grafis

49,646

Pemenang Penghargaan Terverifikasi

Verifikasi Status Penghargaan kanggo #91595

Warna

Desaine

Babagan Coreintive Primary Function: Identitas Korporat

Coreintive minangka desain identitas korporat sing digawe kanggo agensi desain. Jenenge minangka cekakan saka Core in Creative. Ing wordmark, huruf pungkasan E dicerminake lan disambungake karo huruf kapisan C kanggo mbentuk wangun kurung. Bunder diselehake ing njero kurung kanggo makili inti sing kamot. Bunder iku nuduhake nilai kayata kemungkinan, keunikan, skalabilitas, lan integrasi. Identitas iki dibangun adhedhasar telung basa motif sing adhedhasar huruf C, O, lan E. Proyek iki dirampungake ing Republik Korea.

Pangakuan

Babagan A' Design Award Perak

Coreintive Primary Function: Identitas Korporat menang A' Design Award Perak, pangenalan sing prestisius banget sing diparingake marang desain tingkat dhuwur, endah lan nggumunake. Pemenang Perak iku karya sing sumunar banget lan kreatif banget sing nggambarake kaprigelan, bakat lan kaweruh para desainer. Coreintive Primary Function: Identitas Korporat dikarepake dadi karya sing nggumunake, conto teladan, profesional banget lan inovatif banget. Desain sing menang A' Design Award Perak iki iku panemuan sing luar biasa banget lan dikagumi sing paring manfaat lan nyurung maju wates seni, sains, desain lan teknologi. Coreintive Primary Function: Identitas Korporat iku ciptaan sing akeh sing ngirenake sing nggugah kekarepan, nggawa perasaan positif lan nuwuhake gumun lan kagum.

Ing Mburi Desain

Kit Pers

Kredit, anggota tim lan detail teknis sing diwenehake dening desainer.

Sifat Unik
Coreintive has the meaning of generating core in creative. In order to visualize the concept idea of containing in the logo, the last letter of the wordmark was mirrored to form a bracket together with the first letter. The core, which is a base of all creative, is combined with creative and forms an integrated circle shape as s result. Put into C and E, it completes the final symbol shape. Coreintive's corporate identity design consists of 3 motif languages which are C, O, E.
Ukuran & Kemasan
Coreintive's corporate identity design consists of 3 motif languages which are C, O, E. Motif type A which is symbol C and E combined, and motif type B are joined together, and they become the key combination of motif generate.
- Symbol Motif
Type A : application of symbol C and E
Type B : application of symbol O
Tag
Core, Value, Communication, Creative, Branding, Identity
Teknologi Produksi
We give shape to directions the brand views and found the brand's identity through varied questions and attention such as potential, intrinsic, expandable, immanent, integrated characters that the brand has. Based on that, we put the brand's original core, and we establish brand identity design to let the brand communicate with the world.
Tantangan Desain
We paid special attention to give shape to the thoughts we had to express overall design. We refined and simplified our thoughts rather than simply make beautiful things aesthetically. And we paid particular attention and put effort to find the right point that thoughts matched exactly as design.
Riset
To create the concept of 'contain', we reversed the last letter 'E' from CoreintivE to the left and right and combined the inverted E with the first letter, C.
Afterward, we expressed core be contained in that space as a circle. It represents the essential value that businesses must have in order to become a good brand, such as possibility, uniqueness, scalability, philosophy, integration, etc.
Inspirasi
Coreintive was developed as an abbreviation of "Core in Creative." Beyond merely a design agency that seeks aesthetic, our mission is to identify the core values of client companies and to integrate them into convincing brand designs. This will is shown through the logo and slogan of Coreintive. In order to visualize the concept idea of containing in the logo, the last letter of the wordmark was mirrored to form a bracket together with the first letter.
Durasi Proyek
The project started in April 2017 and finished in August 2018 in Republic of Korea.
Alur Operasi
Understanding services a brand provides, a way the brand looks at the world and a strategy of how to convey them are needed to let the brand communicate with the world. our process for this proceeds with communicating with clients, considering inside and out, doing a great deal of research, creative imagination. We give shape to directions the brand views and found the brand's identity through variated eyes and questions such as potential, expandable, integrable characters that the brand has.
Anggota Tim
Creative director : Donggyun Kang
Creative director : Yangji Kim
Designer : Saea Kang
Designer : Jeesun Yim
Designer : Heejin Um
Designer : Habin Ku
Designer : Inhwa Song
Developer : Yumin Kim

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