دیزاینی Bank of England وێنەگری لەلایەن Matteo Ruisi خەڵاتگرێکی بەناوبانگی خەڵاتی شکۆمەندی 2022 Xelata A' Design Award a Tuncîn لە پۆلی پێشبڕکێی Dîzayna Wênegirtinê û Manîpulasyona Wêneyan.
TuncWênegirtin· 2022
Bank of England وێنەگری
لەلایەن Matteo Ruisi
کڕیار: Bank of England
خەڵاتگری Xelata A' Design Award a Tuncîn لە پۆلی Wênegirtin
خەڵاتگری پشتڕاستکراو
پشتڕاستکردنەوەی باری خەڵات بۆ #139565دیزاینەکە
دەربارەی Bank of England وێنەگری
یەکێک لە ئەرکەکانی بانکی ئینگلتەرا چاپکردنی پارە کاغەزییەکانە. پارە کاغەزییەکانی پاوەندی ستەرلینی بەریتانی خاوەن تایبەتمەندییە جیاوازەکانن کە دەیانکاتە یەکتا. وێنەگری ئەم پارە کاغەزییانە وەک بەشێک لە پڕۆژەیەکی ناسنامەی بینراوی فراوانتر پێشکەش کراوە، بەڵام کاغەزی پارە تەنها بە پەیڕەوکردنی ڕێسا توندوتۆڵەکان دەتوانرێت دووبارە بەرهەم بهێنرێتەوە. وێنەکان کە بە لێنزێکی ماکرۆ گیراون، تایبەتمەندییە ئەمنییەکان، کەسایەتییەکان و جوانی دیزاینەکەیان نیشان دەدەن. وێنەکان بە سێ پۆلدا دابەش کراون: کۆمەڵە پارە کاغەزییەکان، وردەکارییەکان و ئەبستراکت.
پێناسەکردن
دەربارەی Xelata A' Design Award a Tuncîn
Bank of England وێنەگری xelatgirê Xelata A' Design Award a Tuncîn e, nasîneke pir bi prestîj ku ji sêwiranên berbiçav ên bi afirînerî, jêhatîbûn û zîrekiyê têne cudakirin re tê dayîn. Xelatgirên Tuncînê karên bi têra xwe jêhatî û bi awayekî balkêş afirîner in, yên ku ezmûna fireh, xeyal û çareserkirina sêwiranerên xwe piştrast dikin. Tê hêvîkirin ku Bank of England وێنەگری tiştekî pir hatiye rêzgirtin, sitayişkirin û delal be, bi awayekî berbiçav pîşekar û nûjen. Ev sêwirana bi Tuncînê serketî pratîkên çêtirîn ên huner, zanist, sêwiran û teknolojiyê digire nav xwe û ji bo baldariya li hûrgiliyan hêja ye. Bank of England وێنەگری pêdiviyan bi rengekî xweş tîne cih, destê xwe dide daxwazan, hestan dihejîne û meraqê dikişîne.
لە پشت دیزاینەوە
کیتی چاپەمەنی
باوەڕپێکراوەکان، ئەندامانی تیم و وردەکاری تەکنیکی کە لەلایەن دیزاینەرەوە پێشکەش کراون.
- تایبەتمەندییە تایبەتەکان
- One of the functions of the Bank of England is to print banknotes. The British Pound Sterling notes have different features that make them unique. The official photography of the notes depicts security features, characters, and the beauty of their design.
The images have been grouped into three categories, that are groups of notes, details, and abstract. - قەبارە و پاکێج
- Resolution 350 x 350
Dimensions 6720 x 4480
ISO Speed 100
Exposure time 1 125
Colour profilesRGB IEC61966 2.1
Colour spaceRGB - تاگەکان
- Banknotes, Bank of England, Notes, Pound Sterling, British Pound
- تەکنەلۆژیای بەرهەمهێنان
- The photographic side of the project was shot on an SDLR Canon EOS 5D Mark IV camera using a macro lens EF100mm f/2.8L Macro IS USM, pushing its capabilities to the limit.
Using a shallow depth of field and backlighting with black material to create show through on areas of the notes.
Particular care was taken to enhance the detail and colour of each note, without being too obvious. The imagery should reflect each area within the design brand. - هەڵەنگاندنی دیزاین
- There are several restrictions on the way the Bank of England banknotes can be reproduced. The main challenge was to define a style that showed the beauty of the notes while following the law and the guidelines from the Bank.
- توێژینەوە
- The photographic approach was a combination of the photographer's experience and experimentation. The photographer played around with the lighting and pushed the use of the lens to the extreme, manually focusing and moving the notes in front of the lens at close proximity until something interesting happened. The assistant helped press the cable release, adjust the light, or move material around, as most of the time the photographer was manipulating the notes until desired effect was achieved.
- ئیلهام
- The beautiful detail of the notes was inspiration enough, combined with abstract, graphic composition and back lighting, the challenge came in making the notes become more exciting to look at and less obvious.
- ماوەی پڕۆژە
- The project started back in May 2020, before the approval of the wider project. The first day was during lockdown at the photographer's home studio on 30 March 2021. On 7th May some of the angles and variations have been refined. The project covered the 5, 10, and 20 pound notes. The final shoot day was on 20.02.2022 when the photographer shot the new 50 pound note to complete the set.
Abstract moving image formed part of the shoot and this was achieved using the same camera shooting in slow motion.
The entire body of work was shot at the photographer's home studio in Chartham, Kent. - ڕێڕەوی کارکردن
- Images for branded photography can be used on digital and print applications.
- پەتێنتەکان
- Bank of England
- ئەندامانی تیم
- Creative Director: Matteo Ruisi
Creative Director: Peter McCabe
Photographer: Lee Funnell - کرێدیتی وێنەکان
- Image #1: Photographer Lee Funnell
Image #2: Photographer Lee Funnell
Image #3: Photographer Lee Funnell
Image #4: Photographer Lee Funnell
Image #5: Photographer Lee Funnell
سپۆنسەرکراو
لە Designers.org دەرەوە بگەڕێنە
بەرهەمەکان، خزمەتگوزارییەکان و دەرفەتەکان لە هاوبەشە ڕیکلامییەکانمان بدۆزەرەوە.
زیاتر بگەڕێ
دیزاینە پەیوەندیدارەکان
دیزاینی خەڵاتگرتووی زیاتر لە هەمان بەش بگەڕێ، بە پێی شایستەیی هەڵبژێردراون.