بڕۆ بۆ ناوەڕۆک
Dragon Boat Festival Kutuya Diyariya Xwarinên Xwarinî لەلایەن Yanhui Zhang

دیزاینی Dragon Boat Festival Kutuya Diyariya Xwarinên Xwarinî لەلایەن Yanhui Zhang خەڵاتگرێکی بەناوبانگی خەڵاتی شکۆمەندی 2023 Xelata A' Design Award a Tuncîn لە پۆلی پێشبڕکێی Dîzayna Pakêtkirinê.


TuncPakêtkirin· 2023

Dragon Boat Festival Kutuya Diyariya Xwarinên Xwarinî

لەلایەن Yanhui Zhang

کڕیار: Wuhan Pufine Creative Technology Co., Ltd.

خەڵاتگری Xelata A' Design Award a Tuncîn لە پۆلی Pakêtkirin

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ڕەنگەکان

دیزاینەکە

دەربارەی Dragon Boat Festival Kutuya Diyariya Xwarinên Xwarinî

Cejna Qeyika Dragon qutiyeke diyariya xwarinan e ku ji bo cejneke kevneşopî ya Çînî hatiye çêkirin. Sêwiran dîmena mezin a pîrozbahiyeke qedîmî ya şahane nîşan dide, bi şêwaza chapên darîn ên kevneşopî yên gelêrî hatiye xêzkirin. Qutî bi teknîka pêlçapkirina pîşesazî hatiye çêkirin û bi cilekî esmanî-şîn hatiye pêçandin. Xêzên zêrîn hûrgiliyên wêneyê diyar dikin, û plakayeke metalîn a zêrîn di navenda kaxeza zêrîn de hatiye danîn. Qutî di du aliyên li hember hev de vedibe. Şeş qutiyên dirêj li ser du qatan têne girtin û dikarin bên girêdan da ku bibin yek tûmar an jî bi awayekî cuda werin nîşandan.

پێناسەکردن

دەربارەی Xelata A' Design Award a Tuncîn

Dragon Boat Festival Kutuya Diyariya Xwarinên Xwarinî xelatgirê Xelata A' Design Award a Tuncîn e, nasîneke pir bi prestîj ku ji sêwiranên berbiçav ên bi afirînerî, jêhatîbûn û zîrekiyê têne cudakirin re tê dayîn. Xelatgirên Tuncînê karên bi têra xwe jêhatî û bi awayekî balkêş afirîner in, yên ku ezmûna fireh, xeyal û çareserkirina sêwiranerên xwe piştrast dikin. Tê hêvîkirin ku Dragon Boat Festival Kutuya Diyariya Xwarinên Xwarinî tiştekî pir hatiye rêzgirtin, sitayişkirin û delal be, bi awayekî berbiçav pîşekar û nûjen. Ev sêwirana bi Tuncînê serketî pratîkên çêtirîn ên huner, zanist, sêwiran û teknolojiyê digire nav xwe û ji bo baldariya li hûrgiliyan hêja ye. Dragon Boat Festival Kutuya Diyariya Xwarinên Xwarinî pêdiviyan bi rengekî xweş tîne cih, destê xwe dide daxwazan, hestan dihejîne û meraqê dikişîne.

لە پشت دیزاینەوە

کیتی چاپەمەنی

باوەڕپێکراوەکان، ئەندامانی تیم و وردەکاری تەکنیکی کە لەلایەن دیزاینەرەوە پێشکەش کراون.

تایبەتمەندییە تایبەتەکان
As a snack gift box for Chinese traditional festivals, it depicts the grand scene of the ancient royal celebration of the Dragon Boat Festival with traditional folk crafts woodcut prints combined with the ideas that travel through time and space, which is not only to express the festivity of the festival and show the artistic beauty of Chinese folk crafts, but also remind compatriots of a strong sense of love and inheritance of Chinese traditional festival culture, becoming the most worthy gift for holiday.
قەبارە و پاکێج
Box size: 400mm long, 293mm wide, 153mm high
تاگەکان
Wufangzhai, Dragon Boat Festival, snack gift box, Dragon Boat, Limited edition gift box
تەکنەلۆژیای بەرهەمهێنان
The gift box is made of industrial platemaking with the surface is of sky blue cloth. The details of the picture are outlined with golden lines while a golden three-dimensional metal plate is applied on the golden special paper at the middle of the box, which reflects the attributes of high-end, quality and culture of the gift.
هەڵەنگاندنی دیزاین
As the most expensive gift box of the brand, the biggest challenge is to use traditional painting to show the festival scene, which should not only reflect the artistic beauty of culture, but also conform to modern aesthetic standards.
توێژینەوە
The Dragon Boat Festival is a unique traditional festival in China which has been spread for thousands of years. Getting inspiration from the paintings and works of art celebrated by the ancient royal Dragon Boat Festival, so that the collection of artworks can be combined with culture and products. On the one hand, the artistic value and quality of the gift box can be improved, and on the other hand, the traditional culture and art can be spread and displayed more widely out of the museum.
ئیلهام
The film and television programs and tourist attractions based on traditional culture are still the hot spots nowadays. And an ancient painting collected in the Palace Museum depicted the grand scene of the ancient Royal in Dragon Boat Festival, which conformed to the feature of the festival. It is the above two aspects give the inspiration that traditional culture and art should be understood and loved by more people and become the common part of the daily life rather than existed in museums.
ماوەی پڕۆژە
The project was launched in Wuhan, China in January 2020, completed in May 2020, and went on sale in China in June 2020.
ڕێڕەوی کارکردن
The packing box can be opened in opposite directions and exquisite scrolls of ancient royal celebrating the festival are depicted on two sides of it, presenting a vividly festival experience and the beauty of art that back to 300 years ago.There are six long boxes are placed on the upper and lower layers inside, which can be combined into a whole scroll or presented separately. It is like a dragon boat ready for set off while the long box is pulled out and unfolded, improving interesting interaction and promotion.
ئەندامانی تیم
Creative Director: Zhang Yanhui
Designer: Duan li
Illustration:Li An
Technical director: Zhou Xiaoli
کرێدیتی وێنەکان
Li An

سپۆنسەرکراو

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دیزاینی باش شایەنی ناسینەوەی مەزنە

A' Design Award خەڵاتێکی نێودەوڵەتی و ژوریکراوە بۆ دیزاینی باش. بەشداری لە A' Design Award بکە بۆ بەدەستهێنانی ناسینەوەی شایستەیانە، ناوبانگ، شکۆمەندی و بڵاوکردنەوە بۆ کارەکەت. کارەکەت بۆ A' Design Award کاندید بکە و بۆ خەڵاتی بەنرخی A' Design Prize پێشبڕکێ بکە.

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