Restless Chopsticks Sifrevan لەلایەن Marko Stanojevic

دیزاینی Restless Chopsticks Sifrevan لەلایەن Marko Stanojevic خەڵاتگرێکی بەناوبانگی خەڵاتی شکۆمەندی 2023 Xelata A' Design Award a Tuncîn لە پۆلی پێشبڕکێی Dîzayna Firaxên Nanpêjiyê, Xwarinê, Vexwarinê û Pêjinê.

TuncAmûrên Metbexê· 2023

Restless Chopsticks Sifrevan

لەلایەن Marko Stanojevic

کڕیار: UMA Network Ltd

خەڵاتگری Xelata A' Design Award a Tuncîn لە پۆلی Amûrên Metbexê

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خەڵاتگری پشتڕاستکراو

پشتڕاستکردنەوەی باری خەڵات بۆ #145167

سەردانی ماڵپەڕ بینین لە A' Design Award ڕاگەیاندنی چاپەمەنی نیشانەی خەڵات

ڕەنگەکان

دیزاینەکە

دەربارەی Restless Chopsticks Sifrevan

Uma pargîdaniyek sermayedar a Hong Kongê ye ku li ser aboriyên afirîner hûr dibe. Çopstikên bêhnfireh wekî tiştek bîranînê hatine sêwirandin, ku nûnertiya nirxa pargîdanî ya veberhênana çavkaniyên ji bo guhertinê dike. Logoya pargîdaniyê dişibihe pêlekek li ser xeteyek guncan, ku di nav çopçîkek bi xêzkirî de hatî bicîh kirin. Beşa pêşiyê ya çopstickê her gav tê hildan û ji rûyê maseyê dûr tê girtin, û hewcedariya mayîna çopçîkê ji holê radike. Pulse hatiye dîzaynkirin ku her gav têra xwe ji hev dûr bimîne, li hev nekeve, û ji hêla fonksiyonel ve ji bo hilanîna xwarinê, heya xwariyên piçûk ên herî hewcedar derbasdar e.

پێناسەکردن

دەربارەی Xelata A' Design Award a Tuncîn

Restless Chopsticks Sifrevan xelatgirê Xelata A' Design Award a Tuncîn e, nasîneke pir bi prestîj ku ji sêwiranên berbiçav ên bi afirînerî, jêhatîbûn û zîrekiyê têne cudakirin re tê dayîn. Xelatgirên Tuncînê karên bi têra xwe jêhatî û bi awayekî balkêş afirîner in, yên ku ezmûna fireh, xeyal û çareserkirina sêwiranerên xwe piştrast dikin. Tê hêvîkirin ku Restless Chopsticks Sifrevan tiştekî pir hatiye rêzgirtin, sitayişkirin û delal be, bi awayekî berbiçav pîşekar û nûjen. Ev sêwirana bi Tuncînê serketî pratîkên çêtirîn ên huner, zanist, sêwiran û teknolojiyê digire nav xwe û ji bo baldariya li hûrgiliyan hêja ye. Restless Chopsticks Sifrevan pêdiviyan bi rengekî xweş tîne cih, destê xwe dide daxwazan, hestan dihejîne û meraqê dikişîne.

لە پشت دیزاینەوە

کیتی چاپەمەنی

باوەڕپێکراوەکان، ئەندامانی تیم و وردەکاری تەکنیکی کە لەلایەن دیزاینەرەوە پێشکەش کراون.

تایبەتمەندییە تایبەتەکان: The body of a chopstick is divided into sections: one at top is held by hand and the other one at the tip comes in contact with food and mouth, with an overlooked neutral zone between them. This zone is where the design intervention took place - a ‘distancer’ shaped like the company logo (a Pulse on the flat line) was inserted, elevating the tip of the chopstick away from the surface however it dropped down, eliminating the need for a chopstick rest. This is done, regarding the positioning and size, so that the chopsticks remain functional and do not collide when in use.
قەبارە و پاکێج: The product is 260mm long, with 7.5mm width at the back end and 3.5 at the front. The Pulse segment itself is 25mm long and 13.5mm wide between the maximum-distance points. This makes the front end always elevated from the surface by a minimum of 5.5mm.
تاگەکان: Tableware, chopsticks, utensils, tradition, narrative design, memento object
تەکنەلۆژیای بەرهەمهێنان: The product is made of titanium with bi-color titanium coating (dark gray and gold), all food-grade. Surface is polished in two steps allowing for two finishes.
هەڵەنگاندنی دیزاین: It was a challenge to transform an ordinary object, a pair of chopsticks, into a future-proofing tradition and contemporized heritage. Their beautiful simplicity is only disturbed by the fact that a third object is actually needed in the etiquette of how they are used - a chopstick rest. This contradiction of “clean two that actually need a third” to work properly made the design direction clear: find a way for the purpose that the chopstick rest is for to be fulfilled, but without the rest.
توێژینەوە: Remaining true to East Asian heritage, the Pulse (life) segment is titanium coated in golden color with polished surface finish, while the straight parts (flat line) of the chopstick are titanium coated in matte dark gray with brushed finish to create contrast between the two. Each polishing and titanium-gold coating of the Pulse is on purpose done in a low controlled manner against highly controlled and repetitive-mass-production feel of the brushed, dark-gray flat line parts of the object. Allowing shiny, golden randomness to happen is in tune to the actual beauty of randomness of a real life. Finally, on a very concrete level, it makes each chopstick piece unique and special.
ئیلهام: UMA is a Hong Kong venture capital company focused on creative economies. The task was to design a multi-facetted communication object representing the company's values (invest resources to make a change), but also to be able to function independently in a retail environment. A set of chopsticks, iconic and recognizable, culturally relevant, was a chosen as a topic. UMA logo, a Pulse on the flat line, was embedded into a flat-lined chopstick becoming its' functional, aesthetical and communication core, all in one stroke.
ماوەی پڕۆژە: Hong Kong SAR, China
ڕێڕەوی کارکردن: Chopsticks with no rest :)
پەتێنتەکان: UMA Network Limited
کرێدیتی وێنەکان: UMA Network Limited