C'Est La Vie Boutique Nasnameya Brendê لەلایەن Fan Wang

دیزاینی C'Est La Vie Boutique Nasnameya Brendê لەلایەن Fan Wang خەڵاتگرێکی بەناوبانگی خەڵاتی شکۆمەندی 2024 Xelata A' Design Award a Hesinîn لە پۆلی پێشبڕکێی Dîzayna Grafîk, Wênesazî û Ragihandina Dîtbarî.

HesinGrafîk· 2024

C'Est La Vie Boutique Nasnameya Brendê

لەلایەن Fan Wang

کڕیار: C'est la vie Boutique

خەڵاتگری Xelata A' Design Award a Hesinîn لە پۆلی Grafîk

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خەڵاتگری پشتڕاستکراو

پشتڕاستکردنەوەی باری خەڵات بۆ #160104

بینین لە A' Design Award ڕاگەیاندنی چاپەمەنی نیشانەی خەڵات

ڕەنگەکان

دیزاینەکە

دەربارەی C'Est La Vie Boutique Nasnameya Brendê

C'est La Vie Boutique nasnameyeke brendê ye ku ji bo firotgeheke moda li Nanjing, Chinê hatiye afirandin. Firotgeh brendên moda yên Chînî û Rojavayî di gelek kategorî û şêwazan de kom dike, ji ber vê yekê logo şêwazeke tîpnivîsê ya tevlihev bikar tîne da ku ew berfirehiya tevlihev îfade bike. Dara sycamore ya Nanjingê, parçeyeke sembolîk a peyzaja bajêr, wek grafîka sereke ya piştgirî tê bikaranîn. Heman element wekî peykereke zivirok jî hatiye şêwazkirin, ku wêneyê wê yê neynikî yê berevajî bajarê guherbar diyar dike. Pergala dîtbarî ji forma rast berbi forma fezayî, û ji forma statîk berbi forma dînamîk diherike.

پێناسەکردن

دەربارەی Xelata A' Design Award a Hesinîn

C'Est La Vie Boutique Nasnameya Brendê xelatgirê Xelata A' Design Award a Hesinîn e, nasîneke bi prestîj ku ji sêwiranên baş re tê dayîn, yên ku pêdiviyên pîşeyî û pîşesaziyê yên ku ji afirandinên baş hatine sêwirandin têne hêvîkirin tînin cih. Xelatgirên Hesinînê jêhatîbûna mezin, pisporiya bilind, têgihiştina pisporî û kapasîteya afirîner a afirînerên xwe nîşan didin. Tê hêvîkirin ku C'Est La Vie Boutique Nasnameya Brendê afirandineke pir hatiye rêzgirtin, sitayişkirin û delal, pratîkî û nûjen be. Ev sêwirana bi Hesinînê serketî pratîkên çêtirîn ên pîşesaziyê yekgirtî dike û xwedî taybetmendiyên teknîkî yên jêhatî ye ku bi zanîn û jêhatîbûnê ve girêdayî ne. C'Est La Vie Boutique Nasnameya Brendê ji ber baldariya xwe tê rêzgirtin û hatiye sêwirandin da ku kalîteya jiyanê baştir bike û alîkariya çêtirkirina dinyayê bike.

لە پشت دیزاینەوە

کیتی چاپەمەنی

باوەڕپێکراوەکان، ئەندامانی تیم و وردەکاری تەکنیکی کە لەلایەن دیزاینەرەوە پێشکەش کراون.

تایبەتمەندییە تایبەتەکان: This project is to design a visual system and art installations for a local fashion buyer's store in Nanjing, China. The main logo design is a "mix-up" design style with the store's name "C'est La vie" because the store is a collection of Chinese and Western fashion brands with various product categories and styles. The visual system consists of local elements as supporting graphics, such as the Nanjing Sycamore Tree and the Three-Ball Suzuki Tree. The visual presentation comprises 2D or 3D forms suitable for branding series mediums applications.
قەبارە و پاکێج: The size may vary because there are different types of products.
تاگەکان: Branding
تەکنەلۆژیای بەرهەمهێنان: The realization of the design consists of a variety of materials and techniques.
هەڵەنگاندنی دیزاین: The core of the design challenge is how to combine Nanjing's traditional culture with modern fashion elements to create a brand image that is both regionally distinctive and fashionable. This requires designers to delve into Nanjing's history, culture, art, and contemporary lifestyle, draw inspiration from them, and incorporate these elements into the brand design innovatively. Firstly, designers need to consider how to convey Nanjing's unique charm through visual elements. Secondly, brand storytelling is also an essential part of the design. Finally, sustainable development is an aspect of modern brand design that cannot be ignored. In summary, the Nanjing Sycamore Tree has become an iconic city landscape due to its historical origins. Continuing the concept of local design, this typical element is transformed into different forms of presentation, such as dynamic sculpture installations and visual elements of the brand to respond to these design challenges.
توێژینەوە: C'est la vie Boutique, originating from Nanjing, the ancient capital of the Six Dynasties, is a local boutique that blends tradition and modernity, oriental aesthetics, and international fashion. The designers dig deep into Nanjing's rich history and culture, combining its unique regional characteristics with modern fashion elements, and are committed to creating a unique fashion brand that provides a distinctive shopping experience for consumers who pursue individuality and taste.
ئیلهام: Based on the concept of local design, the typical element of the Nanjing Sycamore Tree（Firmiana Simplex）was adopted as the key point, and firstly designed the dynamic sculpture art installation "Sycamore Forest," which rotates in a counterclockwise direction, and the inverted mirror of the tree maps the change of Nanjing city. On this basis, a three-dimensional image was used as the graphic element of the brand design, and the logo was designed in a mix-up style to emphasize the brand's characteristics. The design is from planar to spatial, static to dynamic, reflecting the localized multi-dimensional design thinking.
ماوەی پڕۆژە: The duration of the project is from June to September 2022, and the project location is in Nanjing.
ڕێڕەوی کارکردن: The store opened in September 2022. Located in Nanjing, China.