Mrs T Sêwirana Korporatîf لەلایەن Julia Hell

دیزاینی Mrs T Sêwirana Korporatîf لەلایەن Julia Hell خەڵاتگرێکی بەناوبانگی خەڵاتی شکۆمەندی 2018 Xelata A' Design Award a Tuncîn لە پۆلی پێشبڕکێی Dîzayna Grafîk, Wênesazî û Ragihandina Dîtbarî.

TuncGrafîk· 2018

Mrs T Sêwirana Korporatîf

لەلایەن Julia Hell

کڕیار: Mrs T

خەڵاتگری Xelata A' Design Award a Tuncîn لە پۆلی Grafîk

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خەڵاتگری پشتڕاستکراو

پشتڕاستکردنەوەی باری خەڵات بۆ #60957

چاوەڕوانیلیستی سەردانی ماڵپەڕ بینین لە A' Design Award ڕاگەیاندنی چاپەمەنی نیشانەی خەڵات

ڕەنگەکان

دیزاینەکە

دەربارەی Mrs T Sêwirana Korporatîf

Mrs T sêwiranek korporatîf e ji bo kargehek xwarinên xweş a ku çayê wek pêkhateyekê di berhemên firnê û şîrîniyan de bikar tîne. Nasnameya dîtbarî xwedî dîtinek paqij û delal e, digel pakêtên bi piranî spî yên ku bi sê rengên korporatîf têne piştgirî kirin. Logo wek çarçoveyekê tevdigere ku her tiştê ku li kargehê tê çêkirin nîşan dide, û ew bi folya germ a zêrîn li ser kartên karsaziyê tê bicihkirin. Fontên hilbijartî bîranîna labelên bi destan nivîsandî tînin bîra mirov û taybetmendiya destkariya berheman diyar dikin. Torbe û firaxên camî ji derve têne mor kirin û label lê têne kirin da ku xwarina hundir biparêzin.

پێناسەکردن

دەربارەی Xelata A' Design Award a Tuncîn

Mrs T Sêwirana Korporatîf xelatgirê Xelata A' Design Award a Tuncîn e, nasîneke pir bi prestîj ku ji sêwiranên berbiçav ên bi afirînerî, jêhatîbûn û zîrekiyê têne cudakirin re tê dayîn. Xelatgirên Tuncînê karên bi têra xwe jêhatî û bi awayekî balkêş afirîner in, yên ku ezmûna fireh, xeyal û çareserkirina sêwiranerên xwe piştrast dikin. Tê hêvîkirin ku Mrs T Sêwirana Korporatîf tiştekî pir hatiye rêzgirtin, sitayişkirin û delal be, bi awayekî berbiçav pîşekar û nûjen. Ev sêwirana bi Tuncînê serketî pratîkên çêtirîn ên huner, zanist, sêwiran û teknolojiyê digire nav xwe û ji bo baldariya li hûrgiliyan hêja ye. Mrs T Sêwirana Korporatîf pêdiviyan bi rengekî xweş tîne cih, destê xwe dide daxwazan, hestan dihejîne û meraqê dikişîne.

لە پشت دیزاینەوە

کیتی چاپەمەنی

باوەڕپێکراوەکان، ئەندامانی تیم و وردەکاری تەکنیکی کە لەلایەن دیزاینەرەوە پێشکەش کراون.

تایبەتمەندییە تایبەتەکان: The corporate design for Mrs T states out through a clean and classy, yet distinct look and feel that mirrors the product behind the design. Sleek, mostly white packaging underlined by three corporate colors. The Logo is supposed to work as a frame, that literally brands all the goods produced in the Mrs T manufactory, like a golden quality label. the choice of fonts underlines the fact that all labels are made by hand. The Logo font has a similar look and feel to it.
قەبارە و پاکێج: Business card 55 x 85 mm; Big bag: 180 x 260 x 40 mm; Small bag: 140 x 200 x 40 mm; Big glass:70 x 70 x 110 mm ; Medium glass: 70 x 70 x 75 mm; Small glass: 70 x 70 x5 0mm ; Flyer: 105 x 210 mm
تاگەکان: Corporate Design, Packaging, Logo, Tea, Delicacies, Graphic Design
تەکنەلۆژیای بەرهەمهێنان: For the business cards and perspectively also for the packaging, we used a golden hot foil for the logo. Since the product was launched last year and the current packaging labels are printed in 4/4C so far.
هەڵەنگاندنی دیزاین: while starting to designed I created three different ways to see the product. Each of them was not entirely wrong and I felt attached to them because in a way they all seemed to be right. Two of the drafts were focusing of the origin of the tea ceremonies and practices of the eastern and western cultures. In the end it was to much of an excursus and we chose to realize the third draft, that creates a brand for the products which does not necessarily need to tell a complicated story.
توێژینەوە: At first I went online to get an overview on existing products related to the tea theme. I find pinterest to be a very helpful tool when it comes visual research. I created a pinbaord. according to that I did a tasting of my clients products. She provided me with a variety of her delicacies. That helped me a lot to get a hint of the world I wanted to create for the products.
ئیلهام: I got to try the products of my client, Maren Thobaben at a friends wedding and she asked if I could imagine to create a corporate design for her products. The characteristic of her baked goods is, that she uses tea as an ingredient. The world of tea - packaging, accessoires, heritage and the ceremony of preparing tea in different cultures were the source of my inspiration. I read a lot about it an in the and came back to the source of all of it, the tea plant.
ماوەی پڕۆژە: The project started in July 2016 and is ongoing. I am working from Berlin, my client is working from Hamburg.
ڕێڕەوی کارکردن: The bags can be sealed shut with a laminating machine, so the food inside is vacuum sealed, the glassed have a standard screw cap that also can be sealed shut via vacuum. All items are labeled from the outside to to guarantee food safety.
ئەندامانی تیم: Frontend Developer: Jannis Hell
کرێدیتی وێنەکان: All Images: Photographer / Jannis Hell, 2017