Low Classic Munus Primarium: Identitas Notae ab Yaman Hu

Opus Low Classic Munus Primarium: Identitas Notae a designatore Yaman Hu est victor maxime honoratus praemii praestigiosissimi 2021 Praemium A' Design Award Ferreum in Categoria Certaminis Graphica.

FerrumGraphica· 2021

Low Classic Munus Primarium: Identitas Notae

a Yaman Hu

Cliens: Low Classic

Victor praemii Praemium A' Design Award Ferreum in Categoria Graphica

13,934

Victor Praemii Verificatus

Verifica Statum Praemii pro #113244

Vide apud A' Design Award Communicatum Insigne Praemii

Colores

Designum

De Low Classic Munus Primarium: Identitas Notae

Textus Libri: Low Classic est identitas notae creata pro nota vestiaria independenti. Identitas ab ephemeridibus modae annorum 1980 inspirata est. Adhibetur palette colorum subdita et forma quae grate excedit. Typographia exaggerata est et curvis elegantibus coniuncta, et principale linguae visualis notae elementum efficit. Tam materiae typis impressae quam digitales includuntur, ut affixiones, imagines pro retiaculis socialibus, epistulae electronicae et vexilla interretialia. Res typis impressae in charta recycla sine tincturis pollutantibus producuntur. Propositum est speciem antiquam in formam digitalem excultam convertere.

Agnitio

De Praemium A' Design Award Ferreum

Low Classic Munus Primarium: Identitas Notae victor est Praemii A' Design Award Ferreum, honoris amplissimi formis bonis dati, quae postulatis professionalibus et industrialibus ab creationibus bene formatis exspectatis satisfaciunt. Victores Ferrei magnam peritiam, altam specializationem, intellectum periti et facultatem creandi auctorum suorum ostendunt. Exspectatur Low Classic Munus Primarium: Identitas Notae creationem multum aestimatam, admiratam et carissimam, practicam et novam fore. Haec forma Ferreo victa optimas industriae consuetudines integrat et proprietates technicas idoneas, cum scientia et talento coniunctas, habet. Low Classic Munus Primarium: Identitas Notae ob diligentiam suam honoratur et ad vitae qualitatem emendandam formatum est, ut mundum meliorem reddere iuvet.

Post Designum

Fasciculus Nuntii

Merita, sodales gregis et singula technica a designatore praebita.

Proprietates Singulares: Low Classic is establishing its voice as a new designer label by utilizing chic fabrics, classic silhouettes, and innovative details. This project aims to use untypical typography and a bit of quirky aesthetic choice in representing the looking and feel of this brand. The branding materials including both physical and digital products that give a one of a kind holistic view of Low Classic. The way of showing the brand value is providing classic fashionable textures but with creative details.
Dimensiones et Involucrum: 1920px*1280px
Notulae: Identity, digital design, fashion, typography
Technologia Productionis: As all the material of the clothing is 100% organic, the brand collaterals are printed by the recycled paper. The way of Low Classic printing all the collaterals are using recycled paper, there's no environment pollution dye color added.
Provocatio Designandi: There're so many similar minimalists boutique brands on the market, by figuring out using the relatively exaggerated typography and bold layout on the branding campaign.
Investigatio: The rebranding is focused on the detail of the typography, which will be the critical visual language of this brand. As Low Classic is an independent fashion brand, we are trying to escalate the brand value, as the materials are organic, the aesthetic way of representing the brand is using the mute color palette and printing with organic materials.
Inspiratio: The brand identity is inspired by the 80s fashion magazine, the color is muted and the layout breaks the grid. As well as the typography is combined with elegant curves. This brand campaign is focusing on digital online platforms. eg. social media, e-mails, and web banners. So that the posters are very neat and bold to catch the user eye to stop by the online shop
Duratio Operis: The project started at the end of 2019 in New York and finished in mid-2020 in New York.
Cursus Operationis: The brand is inspired by 80s fashion, by combining the vintage look with refined digital experience, Low Classic is aiming to bring a retro style and redesign it. The brand color choice is always used mute color in the 80s, and the typography is inspired by the fashion magazine font from the 80s. Low Classic has digitized a vintage look to the e-commerce world.
Membra Turmae: Creative Director: Yaman Hu
Designer: Yaman Hu