Changle Munus Primarium: Involucrum Vini Spirituosi ab Hai Xia Huang

Opus Changle Munus Primarium: Involucrum Vini Spirituosi a designatore Hai Xia Huang est victor maxime honoratus praemii praestigiosissimi 2021 Praemium A' Design Award Ferreum in Categoria Certaminis Designatio Involucri.

FerrumInvolucrum· 2021

Changle Munus Primarium: Involucrum Vini Spirituosi

a Hai Xia Huang

Cliens: Yuto Group

Victor praemii Praemium A' Design Award Ferreum in Categoria Involucrum

11,181

Victor Praemii Verificatus

Verifica Statum Praemii pro #116260

Vide apud A' Design Award Communicatum Insigne Praemii

Colores

Designum

De Changle Munus Primarium: Involucrum Vini Spirituosi

Textus Libri: Changle est involucri designatio pro vino Sinensi salutari. Arca externa ex charta ondulata (corrugata) confecta est, quae ad vehendum plana complicari potest, deinde in officina implendi celeriter componitur. Arca complicanda spatium et impensas vecturae servat. Imagines arborem semper virentem ostendunt, quae sursum et in latum crescit, una cum tabulato Ganodermatis, grue et montibus Nanshan. Etiam Longan, Lycium et Angelica dahurica in pictura continentur. Colores leves et antiquiores adhibentur. Arca mensuram 100 per 100 per 270 millimetra habet et lagunculam 500 millilitrorum capit.

Agnitio

De Praemium A' Design Award Ferreum

Changle Munus Primarium: Involucrum Vini Spirituosi victor est Praemii A' Design Award Ferreum, honoris amplissimi formis bonis dati, quae postulatis professionalibus et industrialibus ab creationibus bene formatis exspectatis satisfaciunt. Victores Ferrei magnam peritiam, altam specializationem, intellectum periti et facultatem creandi auctorum suorum ostendunt. Exspectatur Changle Munus Primarium: Involucrum Vini Spirituosi creationem multum aestimatam, admiratam et carissimam, practicam et novam fore. Haec forma Ferreo victa optimas industriae consuetudines integrat et proprietates technicas idoneas, cum scientia et talento coniunctas, habet. Changle Munus Primarium: Involucrum Vini Spirituosi ob diligentiam suam honoratur et ad vitae qualitatem emendandam formatum est, ut mundum meliorem reddere iuvet.

Post Designum

Fasciculus Nuntii

Merita, sodales gregis et singula technica a designatore praebita.

Proprietates Singulares: Changle is the health wine product of Maotai health wine factory under Maotai Group. The appearance of the product fills the gap of Maotai health wine in the middle price.
Dimensiones et Involucrum: Box：100mmx100mmx270mm
Bottle：500ml
Notulae: Longevity、graphic design、packaging design、 Liquor, health 、environmental protection
Technologia Productionis: The outer packaging of the products is mainly made of corrugated paper. The box can be integrated and folded for transportation.
Provocatio Designandi: Previously, the design of wine box in the market was mostly assembled in the printing factory, and then sent to the winery for filling and packaging, which greatly wasted the transportation space. In this case, how to save space and quickly assemble the box is a major challenge. If we want to fold the box for transportation and ensure the packaging effect, we must perfect all the details. Therefore, the box structure follows the industry guidelines so that the product can be produced aesthetically and repeatedly.
Investigatio: Health wine is a unique wine variety in China, which is the derivative of people's pursuit of health and longevity. How to distinguish from other health wine products and continue the design style of Maotai liquor is the focus of our research.
Inspiratio: The design demand is to make a mid end Baijiu to fill the gap of Moutai group health wine at the middle end price. In the long history of 5000 years in China, people's pursuit of "longevity" has never stopped. Health wine has the effect of strengthening the body. Therefore, in the design, the concept of longevity is integrated, and the unique Chinese Ganoderma lucidum platform, crane and Nanshan are integrated into the picture. The whole picture is mainly light retro color.
Duratio Operis: The project done within 1 months in Shenzhen.
Cursus Operationis: Longevity is people's upward pursuit, so the main design takes the evergreen tree as the main trunk, growing around and pulling up, showing people's pursuit of longevity, longevity and health, and the pursuit of not giving up. The unique Chinese Ganoderma lucidum platform, crane, Nanshan and so on are integrated into the picture, and the unique products of health care materials: longan, medlar, Angelica dahurica are also interspersed in the whole picture The design is different from other similar products, which instills Changle's positive concept into consumers.
Membra Turmae: Designer:Huang Hai xia, Art direction:Li Yu Chun