Baltija Chocolate Collection Involucrum Bellariorum ab Bold Brands

Opus Baltija Chocolate Collection Involucrum Bellariorum a designatore Bold Brands est victor maxime honoratus praemii praestigiosissimi 2021 Praemium A' Design Award Argenteum in Categoria Certaminis Designatio Involucri.

ArgentumInvolucrum· 2021

Baltija Chocolate Collection Involucrum Bellariorum

a Bold Brands

Cliens: Bold Brands

Victor praemii Praemium A' Design Award Argenteum in Categoria Involucrum

25,759

Victor Praemii Verificatus

Verifica Statum Praemii pro #122959

Visita Situm Vide apud A' Design Award Communicatum Insigne Praemii

Colores

Designum

De Baltija Chocolate Collection Involucrum Bellariorum

Baltija series involucrorum est ad collectionem scelati in regione Baltica venditam pertinens. Nomen ex verbo Lithuanico Mari Baltico significante ducitur, quod formam inspiravit. Pharus et prospectus maris more classico Victoriano depinguntur, cum formis undosis quae motum aquae significant. Nulla symbola nationalia adhibentur, ita ut involucrum totam regionem potius quam unam terram repraesentet. Profundus color caeruleus subviridis aspectum expolitum addit. Cistae et involucra ex charta facta sunt, ratione offset impressa, et vernice matta atque laminae cupreae particulis perfecta.

Agnitio

De Praemium A' Design Award Argenteum

Baltija Chocolate Collection Involucrum Bellariorum victor est Praemii A' Design Award Argenteum, honoris eximie amplissimi formis summi generis, pulchris et conspicuis dati. Victores Argenti opera valde splendida et creandi ingenio praedita sunt, quae praestantem peritiam, talentum et acumen auctorum suorum ostendunt. Exspectatur Baltija Chocolate Collection Involucrum Bellariorum opus mirabile, exemplare, valde professionale et penitus novum fore. Haec forma Argento victa inventum notabile et admiratum est, quod ad fines artis, scientiae, formandi rationis et technologiae promovendos confert. Baltija Chocolate Collection Involucrum Bellariorum creatio est, quam multi invident, quae cupiditates excitat, sensus bonos affert et admirationem miraculumque movet.

Post Designum

Fasciculus Nuntii

Merita, sodales gregis et singula technica a designatore praebita.

Proprietates Singulares: All countries that are bound to baltic sea are unique in their own way. That is why no specific graphic elements were used that would indicate on country or another. Design was thought to be as timeless as possible so classic victorian style illustration were created. This style is full of wavy and dynamic forms that resembles sea movement and volatility. Background contains unique sea scenery together with lighthouse in the foreground connecting it all together.
Dimensiones et Involucrum: All boxes and envelopes was made from paper, offset printing with matte varnish and copper foil elements.
Notulae: Baltija, Chocolate collection. Chocolate, Chocolate packaging
Technologia Productionis: All packagings were printed with offset technology, enriched with matte varnish and copper foil elements.
Provocatio Designandi: Biggest challenge was to find symbol that would be unifying throughout the Baltic region, find the target audience and how the product is consumed. With this criteria in mind big challenge was to pick the right subtle and yet luxury style for the graphics which would also has to be timeless and very different from the competition.
Investigatio: One of the most important task was to determine the consumer of the product. Research revealed that oftentimes it is bought as a souvenir from the baltic region. This gave an insight that it should not be associated with one country and it also should communicate the Baltic sea more than box contents. Appearance is really important part of package which is intended to be the gift. Extreme attentions was given to details as well as overall package aesthetics to trigger positive emotion to the end user.
Inspiratio: Confectionery name Baltija came from name of the Baltic Sea in lithuanian. The sea was the main inspiration of this project. It is neighbouring 8 countries, which are all different. Sea is calm and do not carry its own identity as such. That is why the lighthouse was selected as the main symbol of the packaging. Sea also was the inspiration when picking colour. Deep greenish blue colour gave vibrance and luxury feel letting it stand out in the context of confectionery packaging all over the balt
Duratio Operis: This project started in January 2020 February and finished 2020 May
Cursus Operationis: Three separate packages were created for this product line. One of the boxes containing more than fifty candies plastic usage was reduced and paper separations were introduced. Fifteen candy box was decorated with uncommon type of cover giving overall packaging more elegance. To extend same visual experience chocolate bar was packed in carton envelope containing the same graphics.
Membra Turmae: Creative Director: Motiejus Gaigalas
Head Of Design: Vytenis Petrusevicius
Graphic Design: Vytenis Petrusevicius, Zydrunas Slajus
Illustrator: Zydrunas Slajus
Agnitiones Imaginum: Photography: Motiejus Gaigalas, Zydrunas Slajus