Stories of Communication Designatio Formae Communis ab Mengyi Xie

Opus Stories of Communication Designatio Formae Communis a designatore Mengyi Xie est victor maxime honoratus praemii praestigiosissimi 2022 Praemium A' Design Award Aeneum in Categoria Certaminis Graphica.

AesGraphica· 2022

Stories of Communication Designatio Formae Communis

a Mengyi Xie

Cliens: School of Communication, East China Normal University

Victor praemii Praemium A' Design Award Aeneum in Categoria Graphica

10,597

Victor Praemii Verificatus

Verifica Statum Praemii pro #136234

Vide apud A' Design Award Communicatum Insigne Praemii

Colores

Designum

De Stories of Communication Designatio Formae Communis

Textus Libri: Fabulae Communicationis est designatio formae visualis creata pro quinto decimo anniversario scholae universitariae communicationis. Logotypus principalis est figura geometrica numero 15 innixa. Ex logotypo principali, familia centum logotyporum minorum efformata est. Quisque logotypus minor unam fabulam, inventionem vel incoeptum ex historia communicationis exhibet, a funibus nodatis tempore praehistorico adhibitis usque ad primam ephemeridem et rete universale. Ordine chronologico dispositi, logotypi minores in affixis, invitationibus, libellis, monstrationibus loci et donariis memorialibus adhibentur.

Agnitio

De Praemium A' Design Award Aeneum

Stories of Communication Designatio Formae Communis victor est Praemii A' Design Award Aeneum, honoris multum aestimati formis egregiis, creandi ingenio, sollertia et acumine insignibus dati. Victores Aenei opera perita et mire creandi sunt, quae experientiam, imaginationem et solertiam auctorum suorum confirmant. Exspectatur Stories of Communication Designatio Formae Communis rem multum aestimatam, admiratam et carissimam, notabiliter professionalem et novam fore. Haec forma Aeneo victa optimas consuetudines artis, scientiae, formandi rationis et technologiae amplectitur et in cura minutiarum excellit. Stories of Communication Designatio Formae Communis necessitates egregie explet, cupiditates tangit, sensus capit et curiositatem allicit.

Post Designum

Fasciculus Nuntii

Merita, sodales gregis et singula technica a designatore praebita.

Proprietates Singulares: The main logo of project is a geometrical graphic with the numeral 15, based on which a family of 100 sub-logos was created. Each sub-logo conveys a story, crucial invention or initiative of mankind. In chronological order, this logo family represents the history of communication technology. For the 15th anniversary of the School of Communication, ECNU, the whole set of design is in tribute to not only the discipline, the practice, and the development of communication, but also the human wisdom.
Dimensiones et Involucrum: There were all kinds of size for the physical application products in this project.
Notulae: Branding, Visual Identity, Logo, Logo families, Poster, University Anniversary, Communication
Technologia Productionis: The projects has been mainly made by Adobe's softwares, Photoshop, Illustrator, After Effects etc.
Provocatio Designandi: Actually, one of the biggest challenge in this project was how to choose the stories appropriately from the history. Which stories are much more important in communication history? The design team spent much time to search the material from the books, articles and internet, and consulted with teachers and specialists in mass media study.
Investigatio: The design team consulted and combed a large number of historical materials from the books, articles and internet. They talked with teachers and specialists in mass media study. Then designer of the project selected 100 important stories in the communication history. Behind every story there was a crucial invention or initiative of mankind.
Inspiratio: The inspiration of the project was from stories in the history of Communication, from Quipu- Knotted strings for information collection in prehistoric civilization to the first newspaper in the 17th century, and until the www (world wide web). The idea of design was to fuse these stories into visual identity system for the 15th anniversary of the School of Communication, memorizing the contribution of communication discipline and building up the brand image of school.
Duratio Operis: The project was in Shanghai.
Cursus Operationis: Main logo, sub-logos, typeface, brand colors and other identity graphic of the project were used into the propaganda of anniversary, like series posters, invitations, pamphlets, flyers on campus and communication images on line. The team of the project also designed background screen and display wall with logo families on activity venue. And post cards, canvas bags and bottled beverage with the sub-logo graphics and stories were given to alumnus and staff as souvenirs.
Membra Turmae: Mengyi Xie