Shay Vsop Deliciae Cognacae ab Tiago Russo and Katia Martins

Opus Shay Vsop Deliciae Cognacae a designatore Tiago Russo and Katia Martins est victor maxime honoratus praemii praestigiosissimi 2023 Praemium A' Design Award Argenteum in Categoria Certaminis Designatio Involucri.

ArgentumInvolucrum· 2023

Shay Vsop Deliciae Cognacae

a Tiago Russo and Katia Martins

Cliens: Le Portier

Victor praemii Praemium A' Design Award Argenteum in Categoria Involucrum

30,754

Victor Praemii Verificatus

Verifica Statum Praemii pro #148923

Visita Situm Vide apud A' Design Award Communicatum Insigne Praemii

Colores

Designum

De Shay Vsop Deliciae Cognacae

Fictus cum Shannon Sharpe's initus et inspiratus a Maria Porter's hereditas, Shay Vsop forum intrat ut productum quod audax est et elegans, seditiosa, verae propositio pro cognacis amantibus et connoissoribus. Fortis, obscurae figurae e contra tenuium levium narratione, producto e pleno opposito, et omnes curas ad vas longum emittentes, obsianam clausuram nigram et argenti narratione cumulum, ubi item collectibilis ponitur: unaquaque massa, epistolae diversae. de verbo Le Portier in clausuram elusus, permittens collectores omnes varias batches procurare.

Agnitio

De Praemium A' Design Award Argenteum

Shay Vsop Deliciae Cognacae victor est Praemii A' Design Award Argenteum, honoris eximie amplissimi formis summi generis, pulchris et conspicuis dati. Victores Argenti opera valde splendida et creandi ingenio praedita sunt, quae praestantem peritiam, talentum et acumen auctorum suorum ostendunt. Exspectatur Shay Vsop Deliciae Cognacae opus mirabile, exemplare, valde professionale et penitus novum fore. Haec forma Argento victa inventum notabile et admiratum est, quod ad fines artis, scientiae, formandi rationis et technologiae promovendos confert. Shay Vsop Deliciae Cognacae creatio est, quam multi invident, quae cupiditates excitat, sensus bonos affert et admirationem miraculumque movet.

Post Designum

Fasciculus Nuntii

Merita, sodales gregis et singula technica a designatore praebita.

Proprietates Singulares: Based on the iconic bell-shaped cognac bottles, the Shay VSOP vessel has a large bulb with a stepped ice that elevates the vessel and the liquid into higher, floating aesthetics, leading to a long, narrow neck, maximising the control of the cognac flow. The box, on the other hand, has a geometric approach, opposed to the organic flow of the bottle. The black wooden box adopts and adapts the same minimalist approach from the bottle, and has small silver accents on top of the black stained wood.
Dimensiones et Involucrum: The vessel's top, finished with a knurled neck and black embossed print, sets a silver accent just below the black obsidian closure, with a bespoke illustration at the very top. Inside, a light grey suede clads the deep foam socket that houses the bottle, with the exact same material finishing the inside of the door, where visual elements are printed in a dark tone, contrasting with the light fabric that provides a neutral luxurious hint to the dark box.
Notulae: Cognac, luxury, design, craftsmanship, Shannon, experience, immersion, packaging, product, exclusive
Technologia Productionis: Shay VSOP is all about the contrasts that elevate the cognac's shades and presence. The organic bottle has minor silver metallic detailing, contrasting with the dark obsidian, in the same way the black box exterior is inverted by a floating off-white suede inside, wrapping the bottle and elevating it as a light backdrop where all the colours burst as light is received inside the opening of the luxurious box.
Provocatio Designandi: In a market densely populated by ranges of cognac products, the main challenge in the design and development of Shay VSOP was to achieve a product that, as it represents a new brand and its inaugural release, could enter the market associating a quality product with a differentiating design that highlights and evolves the concept of cognac. Marking a statement approach, Shay VSOP merges a large vessel with fine detailing, embedded into a luxurious box that elevates the cognac inside.
Investigatio: Shay VSOP is a product of differentiation, of perfectionism and heritage. The early development stages were entirely focused on the history of Shannon Sharpe and Mary Porter, whilst redirecting such important historical connotation towards a product that can become an outstanding presence on the American market. Colours, materials and the concept of a cognac bottle had to be re-thought in order to develop a product truly disruptive.
Inspiratio: Shay is the first product for the new Cognac brand Le Portier, and gathers a combination of the classic cognac heritage with a contemporary approach, culminating in a beautiful bespoke bottle with black obsidian and a black tinted luxurious box, whilst a sense of exclusiveness and luxury is inherent to the bottle, where minimalist details allow the shaping of the glass to take the centre stage, maximising the rich shades of the cognac to shine through.
Duratio Operis: Being a collaboration between the Craft Distilling Group and former-NFL superstar Shannon Sharpe, Shay VSOP was created with the aim to take the American market by storm, and rapidly becoming one of the most exclusive and sought-after cognacs in the US. Its promotion, associated with the Shannon Sharpe and all of the history of Mary Porter, have granted a notorious relevance to this product, making it steadily expand and become available in a total of 47 different states in the last year alone.
Cursus Operationis: Open the box through the silver side clasp, whilst contemplating the dark wood tones and silver detailing. Inside, the dark tones are contrasted by a bright, off white fabric cladding, wrapping the whole interior of the Shay VSOP box. On the left side, educational information is printed on the fabric, and on the right, a vacuum-formed inlay houses the bottle, gently highlighting its contours, revealing the low bulb vessel and the brightness of the cognac tones inside.
Membra Turmae: Tiago Russo
Katia Martins
Agnitiones Imaginum: Le Portier