Kahisu Involucrum Potus Acetosi Iaponici ab Shinji Arashigawa

Opus Kahisu Involucrum Potus Acetosi Iaponici a designatore Shinji Arashigawa est victor maxime honoratus praemii praestigiosissimi 2023 Praemium A' Design Award Aeneum in Categoria Certaminis Designatio Involucri.

AesInvolucrum· 2023

Kahisu Involucrum Potus Acetosi Iaponici

a Shinji Arashigawa

Cliens: Applied Kansei Center

Victor praemii Praemium A' Design Award Aeneum in Categoria Involucrum

13,923

Victor Praemii Verificatus

Verifica Statum Praemii pro #150594

Visita Situm Vide apud A' Design Award Communicatum Insigne Praemii

Colores

Designum

De Kahisu Involucrum Potus Acetosi Iaponici

Kahisu est potus acetosus Iaponicus cum nuntio ethico, qui primus in Iaponia est. Conficitur ex corticibus aurantiorum amarorum, qui antea post sucum expressum abiecti erant. Conceptus designationis est Designatio Artistica pro Electione Ethica. Ad exprimendos duos novos sapores qui acetositatem, dulcedinem fructus, et amaritudinem corticis aurantiorum amarorum coniungunt, nec non speciale momentum bibendi, lagena typi campaniae adhibetur, superponens mundivisionem duorum magnorum artificum, Gauguin (Mixtura G) et Monet (Mixtura M). Capsa doni minimali materia chartacea utitur ad duas lagenas pulchre continendas.

Agnitio

De Praemium A' Design Award Aeneum

Kahisu Involucrum Potus Acetosi Iaponici victor est Praemii A' Design Award Aeneum, honoris multum aestimati formis egregiis, creandi ingenio, sollertia et acumine insignibus dati. Victores Aenei opera perita et mire creandi sunt, quae experientiam, imaginationem et solertiam auctorum suorum confirmant. Exspectatur Kahisu Involucrum Potus Acetosi Iaponici rem multum aestimatam, admiratam et carissimam, notabiliter professionalem et novam fore. Haec forma Aeneo victa optimas consuetudines artis, scientiae, formandi rationis et technologiae amplectitur et in cura minutiarum excellit. Kahisu Involucrum Potus Acetosi Iaponici necessitates egregie explet, cupiditates tangit, sensus capit et curiositatem allicit.

Post Designum

Fasciculus Nuntii

Merita, sodales gregis et singula technica a designatore praebita.

Proprietates Singulares: Kahisu is a new Japanese vinegar drink with an ethical message, made from bitter orange peels, which was previously discarded after squeezing the juice. The design concept is Artistic Design for Ethical Choice, for the earth, for children 100 years from now. In order to express the novel taste and the artistic aspect common to the taste, a champagne-type bottle, a shape not generally used for Japanese vinegar drinks, was adopted, and the graphics were in the style of paintings.
Dimensiones et Involucrum: Bottle: Width 81mm x Depth 81mm x Height 241mm
Label: Width 247mm x Height 70mm
Box: Width 300mm x Depth 170mm x Height 85mm
Notulae: Ethical, Food recycling, Japanese vinegar drinks, Artistic, Gauguin, Monet, Minimum
Technologia Productionis: The technology to ferment bitter orange "peels" to produce vinegar was developed, and Japan's first "fruit peel vinegar drink " was born. In order to embody the ethical message, we used recycled materials for the bottle and label in consideration of the environment.
Provocatio Designandi: A major challenge for the project team was to develop Japan's first vinegar drink with new values that would set it apart from existing vinegar drinks in both taste and packaging. Based on the concept formulated by the producer, researchers, manufacturers, and designers worked together as a team to arrive at the final form of new taste and design.
Investigatio: A new vinegar drink was born, characterized by a "bittersweetness" like black coffee, as a result of research experiments using Kansei engineering using a large number of taste samples in which the proportions of taste components were subtly controlled. In order to convey its deep and artistic taste and ethical message, the shape and materials of the bottle, cap, and label were repeatedly examined to achieve a design that simultaneously expresses "Artistic Design" and "Ethical Choice".
Inspiratio: Kahisu is a Japanese vinegar drink with new values. Two new flavors, blending the vinegary and sweetness, of conventional vinegar drinks with the bitterness of bitter orange peels, are expressed in the worlds of the works of two artists. The fruity flavor Blend G was inspired by Paul Gauguin's tropical landscapes and people, while the fresh and refreshing flavor Blend M was inspired by Claude Monet's landscape paintings of water lilies.
Duratio Operis: The project started in Hiroshima, Japan in September 2021 and has been on sale at the online store since August 2022. The client is a long-established vinegar manufacturer founded in 1582.
Cursus Operationis: The role of Kahisu is to deliver to your loved ones the excitement you experience when you drink it with sparkling water or spirits (whiskey, gin, rum, etc.), and the thoughts that will lead to the future 100 years from now as expressed in the design concept. Kahisu will be sold for gift use only to relay the ethical message of caring for the future of society and the earth.
Membra Turmae: Producer/Product Director: Koichiro Kasio
Planner: Makiko Ozawa