Opus Waggner Coffee Munus Fenestrae Coffeae a designatore Wallrus Design Studio est victor maxime honoratus praemii praestigiosissimi 2023 Praemium A' Design Award Ferreum in Categoria Certaminis Designatio Involucri.
FerrumInvolucrum· 2023
Waggner Coffee Munus Fenestrae Coffeae
Cliens: Wallrus Design Studio
Victor praemii Praemium A' Design Award Ferreum in Categoria Involucrum
Victor Praemii Verificatus
Verifica Statum Praemii pro #151041Designum
De Waggner Coffee Munus Fenestrae Coffeae
Waggner Coffea est designatio involucri pro nota coffeae Germanicae. Sacculus fenestris ligneis Germanicis antiquis illustratur, stilo lineari depictis, cum signo notae in medio positio. Signum cervum in domo sua sedentem coffeam bibentem ostendit, cum lumine post eum, quod ad homines qui noctu vigilant et coffeam bibunt refertur. Designatio rotogravure impressa est in sacculo coffeae metallizato, dimensionum centum per septuaginta per ducenta octoginta millimetra. Propositum est ut nota facile in pluteo tabernae referto agnoscatur.
Agnitio
De Praemium A' Design Award Ferreum
Waggner Coffee Munus Fenestrae Coffeae victor est Praemii A' Design Award Ferreum, honoris amplissimi formis bonis dati, quae postulatis professionalibus et industrialibus ab creationibus bene formatis exspectatis satisfaciunt. Victores Ferrei magnam peritiam, altam specializationem, intellectum periti et facultatem creandi auctorum suorum ostendunt. Exspectatur Waggner Coffee Munus Fenestrae Coffeae creationem multum aestimatam, admiratam et carissimam, practicam et novam fore. Haec forma Ferreo victa optimas industriae consuetudines integrat et proprietates technicas idoneas, cum scientia et talento coniunctas, habet. Waggner Coffee Munus Fenestrae Coffeae ob diligentiam suam honoratur et ad vitae qualitatem emendandam formatum est, ut mundum meliorem reddere iuvet.
Post Designum
Fasciculus Nuntii
Merita, sodales gregis et singula technica a designatore praebita.
- Proprietates Singulares
- The main design idea was based on the function of coffee. Waggner is a German brand. Coffee consumers are those who use coffee to meet their body's caffeine needs. Most of them stay up at night for work and sleep less hours. The brand logo shows a deer sitting in its house drinking coffee with a light on behind it. Using this idea and drawing old German wooden windows, Waggner's packaging design was formed.
- Dimensiones et Involucrum
- Width 100 mm x Depth 70 mm x Height 280 mm
- Notulae
- Coffee, Packaging, German product, Wallrus
- Technologia Productionis
- This product is rotogravure-printing on metalized coffee pouch.
- Provocatio Designandi
- Attention to the origin of the brand and the use of familiar forms for the packaging audience
- Investigatio
- Examining familiar elements for audiences and consumers and presenting a questionnaire to consumers to find their insights on the way and reasons for coffee consumption.
- Inspiratio
- Most of the coffee packages are simple and only the brand name is placed on them, which makes their designs repetitive on the store shelf. The consumer needs more than a name or brand. The design of Wagner packaging attracts the viewer's eye and is easily distinguishable on the shelf.
- Duratio Operis
- The project started in January 20221 in Iran and finished in April 2021 in Iran.
- Cursus Operationis
- This design on the shelf is well distinguished from other products and impresses the consumers and establishes an emotional connection with them.
- Patentes
- Mockup: Wallrus Design Studio
- Membra Turmae
- Creative Director: Matin Mirzaei
- Agnitiones Imaginum
- Mockup: Wallrus Design Studio
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