Dragon Year Gift Munus Primarium: Involucrum Theae ab Tao Ran

Opus Dragon Year Gift Munus Primarium: Involucrum Theae a designatore Tao Ran est victor maxime honoratus praemii praestigiosissimi 2024 Praemium A' Design Award Ferreum in Categoria Certaminis Designatio Involucri.

FerrumInvolucrum· 2024

Dragon Year Gift Munus Primarium: Involucrum Theae

a Tao Ran

Cliens: Shenzhen Yixin Visual Brand Consultant Co., Ltd

Victor praemii Praemium A' Design Award Ferreum in Categoria Involucrum

12,076

Victor Praemii Verificatus

Verifica Statum Praemii pro #157666

Vide apud A' Design Award Communicatum Insigne Praemii

Colores

Designum

De Dragon Year Gift Munus Primarium: Involucrum Theae

Textus Libri: Donum Anni Draconis est involucri designatio pro thea Pu'er, ad donum Festi Veris Sinensis creata. Designatio a dracone, animali fausto in antiqua mythologia Sinensi, et a regione montana Yunnan, unde thea Pu'er oritur, ducitur. Draco manu scriptus arte calligraphica et pictura atramentea cum simplici signo draconis, programmate graphico facto, coniungitur. Involucrum exterius moderatum cum audaci stilo atramenteo involucri interioris contrastat. Charta bombycina manu facta a communitatibus ethnicis localibus arte serigraphica imprimitur, ita ut quaeque pars singularis sit.

Agnitio

De Praemium A' Design Award Ferreum

Dragon Year Gift Munus Primarium: Involucrum Theae victor est Praemii A' Design Award Ferreum, honoris amplissimi formis bonis dati, quae postulatis professionalibus et industrialibus ab creationibus bene formatis exspectatis satisfaciunt. Victores Ferrei magnam peritiam, altam specializationem, intellectum periti et facultatem creandi auctorum suorum ostendunt. Exspectatur Dragon Year Gift Munus Primarium: Involucrum Theae creationem multum aestimatam, admiratam et carissimam, practicam et novam fore. Haec forma Ferreo victa optimas industriae consuetudines integrat et proprietates technicas idoneas, cum scientia et talento coniunctas, habet. Dragon Year Gift Munus Primarium: Involucrum Theae ob diligentiam suam honoratur et ad vitae qualitatem emendandam formatum est, ut mundum meliorem reddere iuvet.

Post Designum

Fasciculus Nuntii

Merita, sodales gregis et singula technica a designatore praebita.

Proprietates Singulares: Using calligraphy and ink painting as forms of expression, the illustrations and text of the "dragon" were hand drawn, and a concise "dragon" symbol was drawn using computer graphics software. The collision of the two shapes the unique temperament of the product. The restrained graphic style of the outer packaging and the wild ink style of the inner packaging form a strong contrast, which coincides with the refreshing and strong aftertaste of tea drinking.
Dimensiones et Involucrum: 200mm x 200mm x 4mm
Notulae: Packing，Tea packaging，Pu'er tea packaging，Dragon Year
Technologia Productionis: The packaging material adopts handmade paper unique to local ethnic minorities, which is environmentally friendly, simple, and rich in vicissitudes, expressing the ancient and cultural connotations of tea products.
Provocatio Designandi: In terms of creation, it is necessary to inherit and activate local traditional culture, while realizing the inherent correlation between "Spring Festival", "Dragon Year", and "Tea"; In terms of material selection, Dai handmade cotton paper was used, which has a low production capacity. However, its long history, soft texture, and clear texture reveal the atmosphere of Eastern culture.
Investigatio: In order to highlight the regional cultural characteristics of the product during the creative process, many attempts were made, and ultimately, the unique Dai handmade cotton paper was selected for screen printing, with each copy being unique.
Inspiratio: The year of the dragon is approaching, and the dragon is an animal in ancient Chinese mythology, symbolizing auspiciousness. We took the theme of "Dragon" and drew inspiration from the geographical characteristics of Yunnan, China, the birthplace of "Pu'er tea", as well as the refreshing and strong aftertaste of the drink. We created packaging that showcases the characteristics of the product and the attributes of Dragon Year gifts.
Duratio Operis: The project started in Shenzhen in October 2023, was completed in Yunnan in December 2023, and was launched into the market for sales in Shenzhen in January 2014. Simultaneously achieving excellent sales performance.
Cursus Operationis: As the Dragon Year Spring Festival approaches, based on local cultural customs, we draw nutrients from ancient dragon totems and combine them with modern design contexts to create tea gifts that conform to the theme of the Dragon Year Spring Festival, showcasing the cultural taste of users.
Patentes: Copyright
Name: Tao Ran
Year: 2023

Trademark
Year: 2020-2030
Holder: Shenzhen Yixin Visual Brand Consultant Co., Ltd