Inmyes Nota Generica: Insigne Mercaturae ab Chungsheng Chen and Jinhe Wang

Opus Inmyes Nota Generica: Insigne Mercaturae a designatore Chungsheng Chen and Jinhe Wang est victor maxime honoratus praemii praestigiosissimi 2024 Praemium A' Design Award Ferreum in Categoria Certaminis Graphica.

FerrumGraphica· 2024

Inmyes Nota Generica: Insigne Mercaturae

a Chungsheng Chen and Jinhe Wang

Cliens: Tainan University of Technology/Product Design Department

Victor praemii Praemium A' Design Award Ferreum in Categoria Graphica

17,895

Victor Praemii Verificatus

Verifica Statum Praemii pro #161001

Visita Situm Vide apud A' Design Award Communicatum Insigne Praemii

Colores

Designum

De Inmyes Nota Generica: Insigne Mercaturae

Textus Libri: Inmyes est insigne mercaturae ad societatem lentium ocularium creatum. Nomen ex locutione "in my eyes" ductum est et notionem mundi ex proprio conspectu visi exprimit. Littera initialis minuscula arctum ac personalem nexum cum unoquoque emptore significat. Littera M ita formata est ut dextrarum iunctionem referat, signum fiduciae inter insigne et clientes eius. Logotypum thecis ocularium, chartis negotii, involucris, paginis interretialibus et retibus socialibus adhibetur. Colores in RGB, CMYK et Pantone praebentur ut species per omnia media constans servetur.

Agnitio

De Praemium A' Design Award Ferreum

Inmyes Nota Generica: Insigne Mercaturae victor est Praemii A' Design Award Ferreum, honoris amplissimi formis bonis dati, quae postulatis professionalibus et industrialibus ab creationibus bene formatis exspectatis satisfaciunt. Victores Ferrei magnam peritiam, altam specializationem, intellectum periti et facultatem creandi auctorum suorum ostendunt. Exspectatur Inmyes Nota Generica: Insigne Mercaturae creationem multum aestimatam, admiratam et carissimam, practicam et novam fore. Haec forma Ferreo victa optimas industriae consuetudines integrat et proprietates technicas idoneas, cum scientia et talento coniunctas, habet. Inmyes Nota Generica: Insigne Mercaturae ob diligentiam suam honoratur et ad vitae qualitatem emendandam formatum est, ut mundum meliorem reddere iuvet.

Post Designum

Fasciculus Nuntii

Merita, sodales gregis et singula technica a designatore praebita.

Proprietates Singulares: The name derived from the abbreviation of in my eyes, it showed the concept of viewing the world from a personal perspective. Its outstanding technology, which can broaden perspectives through its products and bring people closer together. The brand name initial i in lowercase to emphasize that it belongs to me, the deformed letter M show a handshake image, is the mutual trust between brand and its customers. Brand tone brings out the superior technology, positive energy and professional fashion
Dimensiones et Involucrum: Minimum height of the logo: 4 mm
Notulae: Branding, Visual Identity, Logo Design, Lenses, Eyeglass
Technologia Productionis: The logo was designed using Adobe Illustrator, while the animation was created using Adobe Premium and Adobe After Effects. In terms of color, options of RGB, CMYK, and Pantone are provided to ensure consistent color appearance across various media platforms.
Provocatio Designandi: Naming the brand was a challenge, requiring a memorable name that integrates the characteristics of eyeglass lenses and infrared blocking into the logo design. Thus, iNMYES was born—a unique name with no duplicates in other industries. The brand aims to set an industrial new standard for eyeglass lenses for research and medical technology needs, blending vitality with fashion taste, and offering diverse eyewear choices across various fields.
Investigatio: iNMYES inherits the excellent technology of Bin Vision and utilizes iNMYES-developed lenses to provide clearer and wider vision, echoing the core spirit conveyed by "in my eyes".
Inspiratio: The brand developed from an OEM lenses manufacture company who which to transform into branded business with a fresh image. Positioning itself with a vibrant yet professional image, aiming to differentiate from international brands and strengthen its international marketing efforts. Leveraging over 30 years of expertise in lens development and optical knowledge, future marketing strategies will target various eyewear and optical markets with different lens options.
Duratio Operis: The project commenced in 2020 and concluded in 2021, Tainan, Taiwan.
Cursus Operationis: The logo can be applied to various platforms such as eyeglass cases, business cards, packaging, websites, and social media. By maintaining consistency across different media, the brand image is ensured while enhancing exposure and recognition. Eyeglass cases and packaging serve as direct applications, while websites and social media platforms are primary channels for interacting and communicating with consumers. Displaying the brand logo in these places effectively reinforces consumer impressions, increases brand recognition, and attractiveness.
Membra Turmae: ChungSheng Chen
JinHe Wang
TingYuan Lin
WanYun Lo
Tainan University of Technology/Product Design Department
Acdesign Associates International Co.,Ltd
Bin Shyh Enterprise Co.,Ltd.
Agnitiones Imaginum: Logo Copyright/ Bin Shyh Enterprise Co.,Ltd.