Opus Seven Hills Whisky Involucrum Potus a designatore Dorottya Gajdos est victor maxime honoratus praemii praestigiosissimi 2025 Praemium A' Design Award Argenteum in Categoria Certaminis Designatio Involucri.
ArgentumInvolucrum· 2025
Seven Hills Whisky Involucrum Potus
Cliens: Seven Hills Distillery Kft.
Victor praemii Praemium A' Design Award Argenteum in Categoria Involucrum
Victor Praemii Verificatus
Verifica Statum Praemii pro #170700Designum
De Seven Hills Whisky Involucrum Potus
Primum whisky Hungaricum fumosum ex malto hordei simplici, distinctum indole nucum et Tokaji Aszú referente, gratia malti hordei super vinaceis uvarum Tokaji Aszú biologicis fumati. Lineamenta moderna et elegantia tituli ex forma iconica numeri septem insignis Sevenhills oriuntur, subtiliter contrapuncta repraesentatione abstracta fumi, quae ludenter ampullam circumvolvit.
Agnitio
De Praemium A' Design Award Argenteum
Seven Hills Whisky Involucrum Potus victor est Praemii A' Design Award Argenteum, honoris eximie amplissimi formis summi generis, pulchris et conspicuis dati. Victores Argenti opera valde splendida et creandi ingenio praedita sunt, quae praestantem peritiam, talentum et acumen auctorum suorum ostendunt. Exspectatur Seven Hills Whisky Involucrum Potus opus mirabile, exemplare, valde professionale et penitus novum fore. Haec forma Argento victa inventum notabile et admiratum est, quod ad fines artis, scientiae, formandi rationis et technologiae promovendos confert. Seven Hills Whisky Involucrum Potus creatio est, quam multi invident, quae cupiditates excitat, sensus bonos affert et admirationem miraculumque movet.
Post Designum
Fasciculus Nuntii
Merita, sodales gregis et singula technica a designatore praebita.
- Proprietates Singulares
- The first Hungarian smoky single malt whisky, distinguished by its distinctive nutty and Tokaji aszúlike character, thanks to the barley malt smoked over organic Tokaji aszú grape pomace. The modern,sleek characteristics of the label are derived from the iconic ‘7’ shape of the Sevenhills logo, delicatelycounterpointed by the abstract representation of smoke, which playfully wraps around the bottle.
- Dimensiones et Involucrum
- Height: 260 mm Width: 65 mm
- Notulae
- graphasel design studio, whisky, contemporary packaging, sevenhills distillery
- Technologia Productionis
- Ofset printed label and screenprinted bottle.
- Provocatio Designandi
- Designing the packaging presented the challenge of building upon and surpassing the visual identity of the Tokaj Gin packaging previously created for Sevenhills Distillery. Various design iterations explored how to represent smoke in a modern and refined way—ensuring it subtly enveloped the bottle without overpowering the label. The result is a sleek, contemporary aesthetic that enhances the whisky’s rich, smoky character .
- Investigatio
- The design of this bottle builds upon the visual identity established by the Tokaj Gin packaging from Sevenhills Distillery but takes on a more modern and refined approach, aligning with the unique character of Hungary’s first smoky single malt whisky.
- Inspiratio
- The abstract smoke pattern encircling the bottle represents the whisky’s unique smoky essence. Its black and copper tones evoke both the depth of the whisky’s flavor and the craftsmanship of pot still distillation. The handcrafted beechwood screw cap, made from the same wood as the ageing barrels, highlights the harmony between the maturation process and natural materials.
- Duratio Operis
- Started and finished in Budapest at the end of 2024.
- Cursus Operationis
- As the customer looks through the bottle filled with whisky, the liquid enhances the illusion of swirling smoke, reinforcing the whisky’s rich, smoky character.
- Membra Turmae
- Studio: Graphasel Design Studio
Designer: János Pintér
Art Director: László Ördögh
Client: Seven Hills Distillery Kft.
Photos: Bence Szabó- ABorfotós - Agnitiones Imaginum
- Bence Szabó- A Borfotós
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