Butterfly Acrobat Wäifläschen-Etikett vum Ximena Ureta

D'Wierk Butterfly Acrobat Wäifläschen-Etikett vum Designer Ximena Ureta ass en héich geschätzten Gewënner vum prestigiéisen 2022 A' Design Award an Sëlwer an der Wettbewerbskategorie Verpackungsdesign.

SëlwerVerpackung· 2022

Butterfly Acrobat Wäifläschen-Etikett

vum Ximena Ureta

Client: CCL Label

A' Design Award an Sëlwer Gewënner an der Kategorie Verpackung

31,292

Verifizéierte Präisgewënner

Präisstatus fir #129605 verifizéieren

Säit besichen Kuckt beim A' Design Award Pressemëtteelung Award Badge

Faarwen

Den Design

Iwwer Butterfly Acrobat Wäifläschen-Etikett

Butterfly Acrobat ass en Ëmwéckel-Etikett fir eng Fläsch chilenesche Wäin. Den Design weist eng Fra, déi während enger Zirkusnummer flitt, ëmginn vu Päiperleken. D'Grafike kombinéieren Zirkusbiller mat de Blummen a Friichten, déi an den Verkascht-Notize genannt ginn. Den Etikett moosst 14 op 11 Zentimeter an ass op selbstklieweg Pabeier mat enger pärelegser sëlwerer Textur gedréckt. De Print gëtt a sechs Faarwe mat digitaler Technologie gemaach, an d'Verschéinerungen ëmfaassen Goldfolie, mechanescht Relief an e mëttele glänzende Lack. De Pabeier ass fir verantwortungsvoll Bëschbewirtschaftung zertifizéiert.

D'Unerkennung

Iwwer den A' Design Award an Sëlwer

Butterfly Acrobat Wäifläschen-Etikett ass e Gewënner vum A' Design Award an Sëlwer, enger aussergewéinlech prestigiéiser Unerkennung, déi un Designe vun der héchster Qualitéit, prächteg a beandrockend vergi gëtt. Sëlwer-Gewënner si bemierkenswäert brillant a ganz kreativ Wierker, déi d'erausragend Expertise, d'Talent an d'Schaarfsënnegkeet vun hire Designer weisen. Et gëtt erwaart, datt Butterfly Acrobat Wäifläschen-Etikett e wonnerbart, mustergëlteg, bemierkenswäert professionellt an déif innovatiivt Wierk ass. Dëst mam Sëlwer ausgezeechent Design ass eng bemierkenswäert, bewonnert Erfindung, déi dozou bäidréit, d'Grenze vun der Konscht, der Wëssenschaft, vum Design an der Technologie ze erweideren. Butterfly Acrobat Wäifläschen-Etikett ass eng Kreatioun, op déi vill neidesch sinn, déi Wënsch erweckt, positiv Gefiller bréngt an Erstaunen a Wonner erweckt.

Hannert dem Design

Press Kit

Credits, Teammemberen an technesch Detailer vum Designer zur Verfügung gestallt.

Eenzegaarteg Eegeschaften: The tale of Butterfly Acrobat Amazing Edition, is the fantasy of a woman who can fly during her circus act. Mara is the mysterious butterfly acrobat, thousands of butterflies flock in a colorful torrent in the air under the stage lights, their flower shaped wings open and close to the rhythm of music and using their delicate silk threads as they fly among the audience. Ladies and gentlemen, we would like to present. The most delicate and amazing act in the whole world.
Dimensiounen & Verpackung: Butterfly Acrobat is a wraparound label. The label information and the back label are located on the same plane. Printed on self - adhesive paper, with a pearly silver textured appearance. It is FSC - certified, accrediting the commitment to use raw materials from forests grown under responsible management. It is resistant to aging and ultraviolet light.
Bordeaux Label Dimension: 14x11 cm.
Conicity of 2 mm per side.
Wax capsule
Tags: Etiqueta de vino, packaging, design, wine labels, Circo, Ximena Ureta, Vino chileno, Chilean Wine, Chilean Designer, Acrobata de las mariposas, Butterfly Acobat, Woman nature.
Produktiounstechnologie: Printed on Frozen Orion Diamond paper (90 grs/m2), in exacromy (6 colors), using digital technology on an HP Indigo 6600 machine and its application of terminations on a Digimon. Folia Oro Kurz 425. Mechanical relief. Mechanical Doming Gold. Medium-gloss varnish. Die.
Design Erausfuerderung: The challenge was to create a large format label, whose design would display great personality, which, in turn, could develop a unique concept and manage to contain a great technical challenge both in printing and in its terminations. Incorporating circus graphics, flowers and fruits in the tasting notes, all visually joining the world of butterflies. "Bright ruby red, it tempts the nose with aromas of red forest fruits, exhales delicate scents of cherries and raspberries, combined with the smells of earth and brambles."
Fuerschung: The artist has investigated the history of the circus and, specifically, of Cirque du Soleil, one of the world's best - known entertainment companies which filed for bankruptcy because of the impact of the pandemic. Its most emblematic acts were reviewed, as an inspiration to find the right graphic language. Butterflies, their shapes, the symmetry of their wings have also been studied, further influencing the design of this label. The balance of the circus and the symmetry of the butterflies. Impossible not to cite Gioconda Belli's book "The Butterfly Workshop" Editor: Barbara Fiore.
Inspiratioun: Butterfly Acrobat is an act of freedom and hope, a poetic response to the pandemic. It is a tribute to circus artists around the world, to jugglers, magicians, fire eaters, acrobats, trapeze artists, equilibrists, clowns, comedians, and musicians who have dedicated their lives to the art of entertainment. It is also part of a trilogy of packagings were the graphic stories are a metaphor showing women who are architects of extraordinary acts and where feminine nature is sensitive and powerful.
Projetdauer: This project began in July 2020 in Santiago, Chile and culminated in June 2021
Operatiounsablaf: This packaging is a gift of CCL Label Chile, a printing press specializing in wine labels for all Chilean vineyards, as a graphic sample of excellence in digital technological execution, in exacromy (6 colors) and the application of terminations.
Teammemberen: Art direction and design: Ximena Ureta
Second graphic design: Dante Curin
Producer: Juan Rojas
Bildnoweis: Image 1,2,3,4,5: Estudio Navarro
Butterfly Illustration: Shutterstock
Character Illustration: Alejandra Acosta