D'Wierk Moon and Chess Mounchen a Schach vum Designer Chen Di and Sun Sheng ass en héich geschätzten Gewënner vum prestigiéisen 2024 A' Design Award an Eisen an der Wettbewerbskategorie Verpackungsdesign.
EisenVerpackung· 2024
Moon and Chess Mounchen a Schach
Client: Jiangsu Huani Cultural and Creative Group Co., Ltd.
A' Design Award an Eisen Gewënner an der Kategorie Verpackung
Verifizéierte Präisgewënner
Präisstatus fir #156458 verifizéierenDen Design
Iwwer Moon and Chess Mounchen a Schach
Mound a Schach ass eng Mounkuch-Kaddosbox, déi fir d'Mëtt-Hierschtfest kreéiert gouf. D'Verpackung kombinéiert Motiver aus dem chinesesche Gemälde Prosperous Suzhou mat der Schachkultur. Blo ass d'Haaptfaarf, ergänzt duerch Orange, glat Linnen an detailléiert Muster. D'Äussebox fält op zu engem Dësch op, an d'Bannebox gëtt uewendrop gesat fir Téi ze servéieren. Wann een d'Dëschplack ëmdréint, kënnt e Schachbrett zum Virschäin, op deem d'Schachfiguren fir eng Partie opgestallt kënne ginn. Recycelbar Materialien an eng waasserdicht Behandlung reduzéieren de Offall. D'Box mësst 30 op 20 op 5 Zentimeter.
D'Unerkennung
Iwwer den A' Design Award an Eisen
Moon and Chess Mounchen a Schach ass e Gewënner vum A' Design Award an Eisen, enger prestigiéiser Unerkennung, déi un gutt Designe vergi gëtt, déi déi professionell an industriell Ufuerderunge erfëllen, déi vu gutt gestaltene Kreatioune erwaart ginn. Eisen-Gewënner weisen déi grouss Fäegkeet, déi héich Spezialiséierung, dat Expertewëssen an d'kreativ Kapazitéit vun hire Schëpfer. Et gëtt erwaart, datt Moon and Chess Mounchen a Schach eng héich geschätzt, bewonnert a beléifte Kreatioun ass, déi praktesch an innovativ ass. Dëst mam Eisen ausgezeechent Design integréiert déi beschte Praktike vun der Industrie a huet kompetent technesch Eegeschaften, déi mat Know-how an Talent verbonne sinn. Moon and Chess Mounchen a Schach gëtt fir seng Grëndlechkeet respektéiert a ass gestalt, d'Liewensqualitéit ze verbesseren an ze hëllefen, d'Welt zu enger besserer Plaz ze maachen.
Hannert dem Design
Press Kit
Credits, Teammemberen an technesch Detailer vum Designer zur Verfügung gestallt.
- Eenzegaarteg Eegeschaften
- Moon and Chess is a uniquely designed and exquisitely crafted Mid-Autumn Festival gift box. It combines traditional Chinese elements with modern design concepts, presenting an elegant and delicate feel. The packaging features vibrant colors, with prosperity blue as the main tone, complemented by lively and bright orange, creating a fresh and lively atmosphere. The overall packaging boasts smooth lines and exquisite patterns.
- Dimensiounen & Verpackung
- Length:30cm
Width:20cm
Height:5cm - Tags
- Revitalizing traditional culture, people-oriented, reunion and companionship, functionality, sustainability.
- Produktiounstechnologie
- Additionally, this packaging reflects the practice of environmental protection, reducing environmental pollution and waste through overall waterproof treatment and the use of recyclable materials.
- Design Erausfuerderung
- In the context of sustainable development in the new era, how to reasonably design people-centric products?
Solution: In line with the Mid-Autumn Festival's theme of "reunion," we propose incorporating the traditional Chinese game of "Chess" into the overall product design. A series of integrated designs were carried out, focusing on using "packaging" as a carrier. Through deconstruction, disassembly, and reassembly, the packaging becomes another product itself. Whether it's the fun collaboration during the assembly process or the chess game under the moonlight after completion, it reflects the core philosophy of the product - "Revitalize traditional culture, people-oriented, reunion and companionship." - Fuerschung
- Moon and Chess packaging inherits and promotes traditional Chinese culture. By incorporating the traditional Prosperous Suzhou and chess culture into the packaging design, people can gain a deeper understanding and appreciation of the charm and value of Chinese traditional culture. Furthermore, this packaging brings a unique culinary experience, allowing people to not only savor delicious food but also experience the unique charm of traditional culture.
- Inspiratioun
- The design inspiration for Moon and Chess comes from the famous Chinese painting Prosperous Suzhou and chess culture. By combining these two elements, the designer aims to integrate traditional cultural elements with modern aesthetics, creating a unique visual effect. Meanwhile, Prosperous Suzhou depicts the flourishing period of Suzhou in ancient times. It not only showcases the bustling markets of Suzhou but also vividly presents rich contents representing Suzhou culture, such as imperial examinations, traditional Chinese opera and music, wedding customs, and garden art, etc.
- Projetdauer
- Time: 20230601-20230920
Address: Suzhou - Operatiounsablaf
- The highlight of Moon and Chess lies in its combination of table and chessboard functionalities. By disassembling and combining from different dimensions, the overall interactivity and fun of the gift box are enhanced. When people open the packaging, they can place the inner box on top of the unfolded outer box, creating a table for enjoying tea. When flipping the tabletop, users can arrange the chess pieces on it and begin an exciting game of chess playing. This design not only increases the practicality of the packaging but also provides people with more interactive and entertaining ways to enjoy the product.
- Patenten
- none
- Teammemberen
- Qi Bin
Chen Di
Zheng Qi
Zhao Qingqing - Bildnoweis
- Image #1: Photographer Chen Di, Sun Sheng, Variations, 2023.
Image #2: Photographer Chen Di, Sun Sheng, Variations, 2023.
Image #3: Photographer Chen Di, Sun Sheng, Variations, 2023.
Image #4: Photographer Chen Di, Sun Sheng, Variations, 2023.
Image #5: Photographer Chen Di, Sun Sheng, Variations, 2023.
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