Good Life by Gina Kosmetik vum Antonia Skaraki

D'Wierk Good Life by Gina Kosmetik vum Designer Antonia Skaraki ass en héich geschätzten Gewënner vum prestigiéisen 2025 A' Design Award an Bronze an der Wettbewerbskategorie Verpackungsdesign.

BronzeVerpackung· 2025

Good Life by Gina Kosmetik

vum Antonia Skaraki

Client: A|S Strategy, Branding & Communication

A' Design Award an Bronze Gewënner an der Kategorie Verpackung

14,101

Verifizéierte Präisgewënner

Präisstatus fir #163790 verifizéieren

Säit besichen Kuckt beim A' Design Award Pressemëtteelung Award Badge

Faarwen

Den Design

Iwwer Good Life by Gina Kosmetik

D'Serum Verpackung verkierpert déi harmonesch Mëschung vun Natur a Wëssenschaft, symboliséiert duerch de griichesche alchemistesche Symbol fir Salz, deen d'Reinegung duerstellt. Mat engem bemierkenswäerte natierleche Gehalt spigelt de Design d'Rengheet vum Produkt an d'Verbindung mat der Äerd. Inspiréiert vun der Vitalitéit vun der Sonn an de Faarftéin vum Serum selwer, strahlt de Logo e faszinéierende Liichtkreess aus, deen d'Sonn, d'Gesiicht an d'Äerd symboliséiert. D'Verpackung dréckt déi holistesch griichesch Philosophie aus, déi Elementer vu Somen, Blummen, Wuerzelen a Friichten zesummefouert an d'Essenz vun der Transformatioun an d'Energie vum Liewen vermëttelt.

D'Unerkennung

Iwwer den A' Design Award an Bronze

Good Life by Gina Kosmetik ass e Gewënner vum A' Design Award an Bronze, enger héich prestigiéiser Unerkennung, déi un erausragend Designe vergi gëtt, déi sech duerch Kreativitéit, Erfindungsgab a Schlauheet ausgezeechnen. Bronze-Gewënner si voll Fäegkeet a opfälleg kreativ Wierker, déi déi grouss Erfahrung, d'Fantasie an d'Ressourceréichtum vun hire Designer bestätegen. Et gëtt erwaart, datt Good Life by Gina Kosmetik e héich geschätzt, bewonnert a beléifte Géigestand ass, bemierkenswäert professionell an innovativ. Dëst mam Bronze ausgezeechent Design integréiert déi beschte Praktike vun der Konscht, der Wëssenschaft, vum Design an der Technologie an zeechent sech duerch Opmierksamkeet fir Detailer aus. Good Life by Gina Kosmetik erfëllt Bedierfnesser exzellent, beréiert Wënsch, bezauberet Gefiller an erweckt Neigierecht.

Hannert dem Design

Press Kit

Credits, Teammemberen an technesch Detailer vum Designer zur Verfügung gestallt.

Eenzegaarteg Eegeschaften: "The Serum" pack is a fusion of nature and science, represented by the alchemical symbol "Θ" for salt, which signifies purification. Its 99.69% natural content is reflected in the design’s purity and simplicity, while the pack itself is 100% recyclable, emphasizing sustainability. The radiant circular logo symbolizes the sun, face, and earth, uniquely capturing the holistic Greek philosophy. This design emphasizes transformation, linking the elements of nature with modern skincare innovation.
Dimensiounen & Verpackung: Box dimensions, 66mm x 42mm x 152mm
Tags: Serum, cosmetics, life, glass, case, sustainable.
Produktiounstechnologie: The design of "The Serum" packaging was crafted using a combination of sustainable materials, including recycled paper and biodegradable plastics, ensuring environmental responsibility. We employed digital prototyping to visualize concepts rapidly and utilized 3D printing for physical models, allowing us to assess ergonomics and aesthetics effectively. Techniques such as user-centered design and iterative testing guided our process, incorporating valuable feedback from focus groups. This methodology ensured that every element, from the vial to the box, harmonized in both functionality and visual appeal, enhancing user experience while minimizing ecological impact.
Design Erausfuerderung: The hardest part of this design activity was balancing aesthetics with functionality and sustainability. While we aimed to create an elegant and visually striking package for "The Serum," we also faced challenges in selecting eco-friendly materials that could protect the serum effectively. Additionally, ensuring that the design resonated with target users while meeting their practical needs required extensive iterations and feedback. Striking this balance between beauty, usability, and environmental responsibility was a complex process that demanded careful consideration and creative problem-solving.
Fuerschung: The packaging design for "The Serum" reflects a comprehensive design research process dedicated to enhancing user experience. We conducted qualitative research to understand consumer perceptions and needs regarding skincare products. The aim was to create a packaging solution that is both visually appealing and functional.
We employed user interviews, competitive analysis, and focus groups to gather diverse perspectives. Techniques included surveys, prototyping, and usability testing; tools like Adobe Photoshop and Adobe Illustrator were utilized for design mock-ups. Our target participants included skincare enthusiasts and industry professionals. The research revealed preferences for sustainable materials and elegant aesthetics. We discovered that packaging significantly influences purchasing decisions, prompting a design that merges luxury with eco-friendliness.
This approach not only elevates The Serum's market position but also promotes sustainable practices in the beauty industry, showcasing the vital link between thoughtful design and positive societal impact.
Inspiratioun: The inspiration is drawn by the holistic Greek philosophy around nature, the healing power of the sun and the perfect balance of the circle.
Projetdauer: The project started in August 2022 in Athens and finished in May 2023 in Athens
Operatiounsablaf: The user opens the pack as if it is a coffee table book. The book of knowledge. The product is being discovered in layers. Inside a special pocket there is a small card with a spiritual quote.
Bildnoweis: Image #1 : Photographer Andreas Deskas, Optional Image #1 Photographer Andreas Deskas, Optional Image #2 Photographer Andreas Deskas, Optional Image #3 Photographer Andreas Deskas.