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Mai Meng Concertstournee vum Katie Tai and Ciang Fan - OCT Ent.

D'Wierk Mai Meng Concertstournee vum Designer Katie Tai and Ciang Fan - OCT Ent. ass en héich geschätzten Gewënner vum prestigiéisen 2026 A' Design Award an Gold an der Wettbewerbskategorie Evenement an Happening Design.


GoldEvenement· 2026

Mai Meng Concertstournee

vum Katie Tai and Ciang Fan - OCT Ent.

Client: OCT Entertainment Co., Ltd.

A' Design Award an Gold Gewënner an der Kategorie Evenement

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Faarwen

Den Design

Iwwer Mai Meng Concertstournee

Mai Meng, mam Titel Treasure The Moment, ass eng Concertstournee, déi fënnefandrësseg Joer vun enger Mandopop-Carrière markéiert. D'Tournee kombinéiert nei interpretéiert Klassiker mat engem minimalistesche Bühnendesign. Modulär, beweeglech an transparent LED-Panneauen weisen héichopgeléiste Visuals, déi op d'Stëmmung vun all Lidd ofgestëmmt sinn. D'Beliichtung ass mam Tempo vun der Musek synchroniséiert, an den Toun gëtt un all Veranstaltungsplaz ugepasst. Stadspezifesch Lidder, e Live-Matsange a verstoppte handgeschriwwe Bréiwer luede d'Publikum an, matzemaachen. D'Tournee soll laangjäreg Nolauschterer mat engem jonke Publikum verbannen.

D'Unerkennung

Iwwer den A' Design Award an Gold

Mai Meng Concertstournee ass e Gewënner vum A' Design Award an Gold, enger héich prestigiéiser Unerkennung, déi un éischtklassesch, wonnerbar an erausragend Designe vergi gëtt. Gold-Gewënner si ganz innovativ, visionär a blendend glänzend Kreatiounen, déi d'Talent, d'Wäisheet an d'Fäegkeete vun hire Designer reflektéieren. Et gëtt erwaart, datt Mai Meng Concertstournee eng héich gelueften, trendsetzend a monumental Erfindung ass, déi beispillosen Wäert liwwert. Dëst mam Gold ausgezeechent Design ass e spektakuläert, respektéiert Projet, dat d'Grenze vun der Konscht, der Wëssenschaft, vum Design an der Technologie erweidert. Mai Meng Concertstournee erzeegt intensiv Wënsch, erweckt Leidenschaft, encouragéiert Kreativitéit a faszinéiert eis.

Hannert dem Design

Press Kit

Credits, Teammemberen an technesch Detailer vum Designer zur Verfügung gestallt.

Eenzegaarteg Eegeschaften
Treasure The Moment is one of the most heartfelt Mandopop events in 2025. Conceived and collectively produced by legendary artist Mai Meng, the concert blends reimagined classics, immersive stage design, and poetic visuals to awaken generational memories and move new audiences alike.

Centering on themes of companionship and nostalgia, it traces a 35 year musical journey of Mai Meng, transforming the performance into a shared emotional experience, a timeless tribute to love, memory, and the power of music.
Dimensiounen & Verpackung
Core touring team: ~50 people covering staging, audio, lighting, video, artist & logistics. Main stage: approx. W24,000–26,000 mm × D15,000–18,000 mm. LED screens: 200 m², using P3 high-resolution irregular modules. Audio: dual side line arrays (12–16 units each), with subwoofers front and below stage. Lighting: 300–400 moving lights including beams, spots, washes, and lasers.
Tags
Mai Meng, 35th anniversary, concert tour, stage design, Event
Produktiounstechnologie
We adopted a poetic minimalism concept, merging 90s nostalgia with modern stage tech. Using fan research, mood mapping, and lyrical analysis, we designed visuals with modular, movable, transparent LED panels and high-resolution simulated 3D effects to reflect each song’s mood. Lighting synced to BPM and emotion, while sound was venue-tailored. Cloud-based coordination enabled consistency across cities, ensuring each performance felt immersive and emotionally true.
Design Erausfuerderung
Balancing classic charm with creative innovation was key. We kept the essence of Mai Meng’s songs while using minimalist staging and new arrangements to evoke freshness without losing authenticity. To connect with Gen Z, we collaborated with fan communities, used short videos, and influencer marketing to reframe her image—from “parents’ idol” to a warm, relatable voice. Touring across diverse cities, we adapted technical plans and rehearsals for each venue, ensuring every show delivered consistent quality and emotional resonance.
Fuerschung
We conducted audience-focused research to balance nostalgia with innovation in Mai Meng’s 35th anniversary tour. The goal was to design a concert that resonates with longtime fans and younger generations. Using surveys, social media analysis, and streaming data, we gathered insights from over 1000 participants. The research shaped song selection, stage design, and marketing strategies, successfully increasing cross-generational appeal and revitalizing a classic icon for today’s audiences.
Inspiratioun
The core concept of this concert tour is returning to the Age of Innocence Through Music. The concert title, Treasure The Moment, in Mandarin, is inspired by poetic verse and symbolizes the gentle portrayal of love, memory, and time in the musical works of Mai Meng. Through the interplay of music and spatial design, we aim to guide the audience into a personal landscape of memories, evoking deep emotional resonance.
Projetdauer
The project began in mid-May 2025 in Foshan, China. It is currently touring through Beijing and Shanghai, with plans to expand to many more cities in the near future.
Operatiounsablaf
We created heartfelt interactions to make each show unforgettable. Fans receive a collectible city-specific stamp, and each stop features two exclusive songs specifically picked by the artist for the city. A live sing-along invites shared emotion, while handwritten artist letters are hidden under random seats for the audience to find. In a special segment, fans get to pick a song and may share their personal story, turning the stage into a space for connection, surprise, and meaningful memories.
Patenten
Copyrights belong to OCT Entertainment Co., Ltd., 2025
Teammemberen
Producer: Katie Tai
Line producer: Jessie Qiu
Chief Director: Ciang Fan
Technical Director: Tzulung Pan
Technical Director: Zhuang FuMing
Executive Director: Fifi Ying
Executive Director: Hsining Shen
Executive Director: Lin Lin
Executive Director: Howard Hsu
Executive Director: EJ Huang
Executive Director: Harrison Hsu
UPMs: Annie Huang, Sandy Yeh
Chief of lighting technician: Chen QiSheng
Stage Design: Zhao Hong Chao
Production company: OCT Entertainment Co., Ltd.
Bildnoweis
OCT Entertainment Co., Ltd.

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