Heytea Lab Shenzhen OCT Harbor Retail-Innenarchitektur vum Uno Chan

D'Wierk Heytea Lab Shenzhen OCT Harbor Retail-Innenarchitektur vum Designer Uno Chan ass en héich geschätzten Gewënner vum prestigiéisen 2020 A' Design Award an Gold an der Wettbewerbskategorie Inneraum an Ausstellungsdesign.

GoldInterieur· 2020

Heytea Lab Shenzhen OCT Harbor Retail-Innenarchitektur

vum Uno Chan

Client: TOMO Interior Design Firm

A' Design Award an Gold Gewënner an der Kategorie Interieur

22,526

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Säit besichen Kuckt beim A' Design Award Pressemëtteelung Award Badge

Faarwen

Den Design

Iwwer Heytea Lab Shenzhen OCT Harbor Retail-Innenarchitektur

Heytea Lab Shenzhen OCT Harbor ass eng Retail-Innenarchitektur fir de Flagship-Store vun enger Téimarke. De Raum ëmfaasst 1300 Quadratmeter an ass a fënnef thematesch Laboratoiren opgedeelt. De Peripherie-Labo, den Äismaach-Labo, den Dessert-Labo an den Illustratiouns-Labo sinn um éischte Stack plazéiert, an den Téi-Geek-Labo ass um zweete Stack. Eng geometresch Trap verbënnt béid Niveauen a bildt de visuellen Zentrum vum Interieur. Sträifeluuchten a Liichtfilmer sinn an de Plafong an an d'Metallgitteren agesat. Aluminiumschaum-Placken op de Säitemaueren stinn am Kontrast zu satinéiert gebiischtem Metall.

D'Unerkennung

Iwwer den A' Design Award an Gold

Heytea Lab Shenzhen OCT Harbor Retail-Innenarchitektur ass e Gewënner vum A' Design Award an Gold, enger héich prestigiéiser Unerkennung, déi un éischtklassesch, wonnerbar an erausragend Designe vergi gëtt. Gold-Gewënner si ganz innovativ, visionär a blendend glänzend Kreatiounen, déi d'Talent, d'Wäisheet an d'Fäegkeete vun hire Designer reflektéieren. Et gëtt erwaart, datt Heytea Lab Shenzhen OCT Harbor Retail-Innenarchitektur eng héich gelueften, trendsetzend a monumental Erfindung ass, déi beispillosen Wäert liwwert. Dëst mam Gold ausgezeechent Design ass e spektakuläert, respektéiert Projet, dat d'Grenze vun der Konscht, der Wëssenschaft, vum Design an der Technologie erweidert. Heytea Lab Shenzhen OCT Harbor Retail-Innenarchitektur erzeegt intensiv Wënsch, erweckt Leidenschaft, encouragéiert Kreativitéit a faszinéiert eis.

Hannert dem Design

Press Kit

Credits, Teammemberen an technesch Detailer vum Designer zur Verfügung gestallt.

Eenzegaarteg Eegeschaften: According to its market positioning and business strategies, Shenzhen Heytea Lab is designed as the first flagship store in the city. It is a successful practice based on the analysis of the current consumption habits and trends. By integrating commodity and experience with social function, this project is devoted to providing brand new consumption experience.
Dimensiounen & Verpackung: The project covers a total of 1300 square meters. The interior space is divided into five different laboratories: the peripheral lab, the ice-making lab, the dessert lab and the illustration lab on the first floor as well as the tea geek lab on the second floor.
Tags: Interior, Commercial, New Tea, Chain Store, Cool, Pure, Heytea, LED, Youthful Atmosphere
Produktiounstechnologie: The strip lights and light films are inlaid in the ceiling and the metal grilles to highlight the simplicity and elegance of the space. And the aluminum foam sheet covering the side walls is in contrast with the delicate satin brushed metal. Sitting by the window, you can have a great view of the luxuriant green and feel relaxed and refreshed.
Design Erausfuerderung: The ceiling of the Tea Geek Lab is designed according to the pitched roof to form blocks of different textures, against which a moon-shaped art decoration was created. With the moon hanging against the "starry sky" on the LED screen, a beautiful picture is gradually unfolding before people.
Fuerschung: Today, in face of the new consumer groups and new consumerism, how can we help Heytea, a popular new tea brand, to convey its individuality and to demonstrate its business strategies in product innovation, experience innovation and business integration? Optimizing every possible consumption procedure and creating immersive and interactive consumer experience are the basic logic for DOME DESIGN in the design of Shenzhen Heytea Lab.
Inspiratioun: Facing the complex background and business environment, the designer is based on the insights of the consumption experiences that the brand will bring to the consumers. The design goes beyond the conventional reference system, deconstructs the consumers' demands and feelings, and extends the potential value of Heytea in the background. Finally, by planning and operating, designers have successfully created the space value and new experiences with unique creativity.
Projetdauer: The project started in March 2019 in Shenzhen and finished in September 2019 in Shenzhen.
Operatiounsablaf: The geometric staircase leads customers to different labs on the first and second floors, and it is also the visual center of space.
Patenten: Copyrights belong to Uno Chan, 2019.
Teammemberen: Uno Chan
Fei Xiao
Bildnoweis: Image #1: Photographer En Xiao, Tea Geek Lab, 2019.
Image #2: Photographer En Xiao, Tea Geek Lab 2, 2019.
Image #3: Photographer En Xiao, Tea Geek Lab 3, 2019.
Image #4: Photographer En Xiao, Peripheral Lab, 2019.
Image #5: Photographer En Xiao, Artistic Installation, 2019.