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W Atlanta Midtown Hotel Interieurdesign vum Virserius Studio

D'Wierk W Atlanta Midtown Hotel Interieurdesign vum Designer Virserius Studio ass en héich geschätzten Gewënner vum prestigiéisen 2020 A' Design Award an Eisen an der Wettbewerbskategorie Gaaschtfrëndlechkeet, Fräizäit, Reesen an Tourismus Design.


EisenGaaschtfrëndlechkeet· 2020

W Atlanta Midtown Hotel Interieurdesign

vum Virserius Studio

Client: Virserius Studio

A' Design Award an Eisen Gewënner an der Kategorie Gaaschtfrëndlechkeet

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Verifizéierte Präisgewënner

Präisstatus fir #96698 verifizéieren

Faarwen

Den Design

Iwwer W Atlanta Midtown Hotel Interieurdesign

D'W Atlanta Midtown ass en Hotellobby- a Bar-Interieur zu Atlanta, Georgia, Vereenegt Staaten. D'Design baséiert op dem Landgut an dem geheime Gaart vun enger erfonnener Figur mam Numm Arthur, deen Konscht a Géigestänn während extensiven Weltreesen sammelt. D'Lobby an d'Bar decken ronn 929 Quadratmeter of. Speziell ugefaréckt Miwwelen, Buedebeschichtungen, Konschtwierker an digital Wandbekleedungen bilden e Wunnzëmmer an e botaneschen Gaart. E Kabinett bezitt sech op d'Volleksmärchen Dausend an Eng Nuecht an enthält gemoolt Deckekonscht. Gestufte Terrassen mat Amphitheater-Sëtzer ënnerstëtzen Aarbecht, Gespréicher oder privat Versammlungen.

D'Unerkennung

Iwwer den A' Design Award an Eisen

W Atlanta Midtown Hotel Interieurdesign ass e Gewënner vum A' Design Award an Eisen, enger prestigiéiser Unerkennung, déi un gutt Designe vergi gëtt, déi déi professionell an industriell Ufuerderunge erfëllen, déi vu gutt gestaltene Kreatioune erwaart ginn. Eisen-Gewënner weisen déi grouss Fäegkeet, déi héich Spezialiséierung, dat Expertewëssen an d'kreativ Kapazitéit vun hire Schëpfer. Et gëtt erwaart, datt W Atlanta Midtown Hotel Interieurdesign eng héich geschätzt, bewonnert a beléifte Kreatioun ass, déi praktesch an innovativ ass. Dëst mam Eisen ausgezeechent Design integréiert déi beschte Praktike vun der Industrie a huet kompetent technesch Eegeschaften, déi mat Know-how an Talent verbonne sinn. W Atlanta Midtown Hotel Interieurdesign gëtt fir seng Grëndlechkeet respektéiert a ass gestalt, d'Liewensqualitéit ze verbesseren an ze hëllefen, d'Welt zu enger besserer Plaz ze maachen.

Hannert dem Design

Press Kit

Credits, Teammemberen an technesch Detailer vum Designer zur Verfügung gestallt.

Eenzegaarteg Eegeschaften
This design was a departure from other W branded hotels, essentially marking it a rebrand for this location. The art pays homage to the city of Atlanta as the epicenter of music, entertainment and sport and crafts a very robust story about of fictional character Arthur.
Dimensiounen & Verpackung
The lobby and bar measure approximately 929.0304 square metres
Tags
art, hotel, renovation, redesign, usa, atlanta, design, hospitality, public spaces, lobby, luxury
Produktiounstechnologie
The bespoke furniture, flooring, art collection lining the walls and digital wallcovering were designed by Virserius Studio, representating Arthur's living room and botanical garden. His den was inspired by the Middle Eastern folktale, One Thousand and One Nights, and represents his many travels to that region. The den includes art designed by Virserius Studio and commissioned by a local artist to paint onto the ceiling. The intimate seating arrangements in the living room include tufted pieces with traditional and bohemian touches, the flowers on the ceiling are taken from the garden itself.
Design Erausfuerderung
The client objective for the W Atlanta Midtown rebrand was to cater to a different guest clientele, to skew to a crowd full of flair and sophistication. Virserius Studio wanted the space to reveal this new guest experience bit by bit, versus having it apparent upon entry. They wanted to design something rich and elegant with elements of surprise that were also functional and could cater to different audiences.
Fuerschung
To create the fictional character of Arthur and the narrative for his estate and garden, Virserius Studio traveled to Georgia to research the history of Atlanta and the state of Georgia in general, learning about nature that is unique to the area, as well as an understanding of music and entertainment that Atlanta is known for. In additional Virserius Studio came up with a profile of the type of person Arthur would be, a well heeled renaissance man who appreciated the arts, Southern hospitality and loves being from Atlanta.
Inspiratioun
The concept for the hotel was the recreation of the estate and secret garden of a fictional character named Arthur. The estate is decorated with his collection of art and other items obtained during his extensive world travels. He takes great pride in these collections and wants to share the stories behind these possessions. He also hopes they will make great conversational pieces, inspiring special moments among friends during their visit.
Projetdauer
The project began in 2018 in Atlanta, Georgia, USA, and was finished in January 2019. Additional updates have since been made, completed in Fall 2019.
Operatiounsablaf
In the lobby are tiered terraces with amphitheater seating that can be used to work, chat, people watch, the choice is theirs. This area may be cordoned off for private gatherings if desired.
Teammemberen
Principal Designer: Virserius Studio
Art Consultants: Imaggo Production
Bildnoweis
Image 1: Photographer Michael Kleinberg, 2019
Image 2: Photographer Michael Kleinberg, 2019
Image 3: Photographer Michael Kleinberg, 2019
Image 4: Photographer Michael Kleinberg, 2019
Image 5: Photographer Michael Kleinberg, 2019

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Gutt Design verdéngt grouss Unerkennug

Den A' Design Award ass eng international, vu Jury bewäert Auszeechnung fir gutt Design. Maacht mat beim A' Design Award fir eng Chance ze kréien, meritokratesch Unerkennug ze verdéngen, Bekanntheet, Prestige an Publizitéit fir Är Aarbecht ze gewannen. Nominéiert Äert Wierk fir den A' Design Award a konkurréiert ëm de begéierten A' Design Präis.

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