ຜົນງານ Absolut Lab ການອອກແບບພາຍໃນຮ້ານປັອບອັບ ໂດຍ Moneys Studio ເປັນຜູ້ຊະນະທີ່ໄດ້ຮັບຄວາມນັບຖືສູງຂອງລາງວັນ 2023 A' Design Award ລະດັບທອງສຳລິດ ອັນຊົງກຽດໃນໝວດການແຂ່ງຂັນ ການອອກແບບພື້ນທີ່ພາຍໃນ ແລະ ນິທັດສະການ.
ທອງສຳລິດພາຍໃນ· 2023
Absolut Lab ການອອກແບບພາຍໃນຮ້ານປັອບອັບ
ໂດຍ Moneys Studio
ລູກຄ້າ: Moneys Studio
ຜູ້ຊະນະ A' Design Award ລະດັບທອງສຳລິດ ໃນໝວດ ພາຍໃນ
ຜູ້ຊະນະລາງວັນທີ່ຢັ້ງຢືນແລ້ວ
ຢັ້ງຢືນສະຖານະລາງວັນສຳລັບ #147287ການອອກແບບ
ກ່ຽວກັບ Absolut Lab ການອອກແບບພາຍໃນຮ້ານປັອບອັບ
Absolut Lab ເປັນຮ້ານປັອບອັບ ແລະ ພື້ນທີ່ຈັດວາງນິທັດສະການ ຕັ້ງຢູ່ໃນນະຄອນຊຽງໄຮ້, ປະເທດຈີນ. ພາຍໃນຖືກສ້າງຂຶ້ນຈາກອົງປະກອບແບບໂມດູລ (Modular) ເຊິ່ງເຮັດໃຫ້ພື້ນທີ່ສາມາດຖອດແຍກ, ນຳກັບມາໃຊ້ໃໝ່ ແລະ ນຳໄປໃຊ້ຊ້ຳໄດ້. ແຮງບັນດານໃຈໃນການອອກແບບໄດ້ຖືກດຶງມາຈາກແມ່ບົດ ໂມບຽອຸດ (Mobius Strip). ທາງເຂົ້າມີລັກສະນະເປັນທາງເດີນໂຄ້ງທີ່ສ້າງຈາກແຜ່ນໂພລີຄາໂບເນດ ແລະ ວັດສະດຸກະຈົກ, ກໍ່ໃຫ້ເກີດເສັ້ນທາງສັນຈອນທີ່ໄຫຼລື່ນຢ່າງຕໍ່ເນື່ອງ. ຝາເພດານກະຈົກຊ່ວຍຫຼຸດຜ່ອນຄວາມຮູ້ສຶກແຄບຂອງພື້ນທີ່. ວັດສະດຸຫຼັກທີ່ນຳມາໃຊ້ ປະກອບມີເຈ້ຍຄຣາຟທີ່ສາມາດນຳກັບມາໃຊ້ໃໝ່ໄດ້, ເຫຼັກແປ້ນ ແລະ ແຜ່ນໂພລີຄາໂບເນດ. ທຸກໂມດູນຖືກຜະລິດລ່ວງໜ້າ ແລະ ການກໍ່ສ້າງໜ້າວຽກຢູ່ສະຖານທີ່ຈິງໃຊ້ເວລາພຽງ 60 ຊົ່ວໂມງເທົ່ານັ້ນ.
ການຮັບຮູ້
ກ່ຽວກັບ A' Design Award ລະດັບທອງສຳລິດ
Absolut Lab ການອອກແບບພາຍໃນຮ້ານປັອບອັບ ແມ່ນຜູ້ຊະນະ A' Design Award ລະດັບທອງສຳລິດ ເຊິ່ງເປັນການຍອມຮັບທີ່ມີກຽດສູງສຳລັບການອອກແບບທີ່ໂດດເດັ່ນ ເຊິ່ງມີລັກສະນະເດັ່ນດ້ວຍຄວາມຄິດສ້າງສັນ ຄວາມຫຼັກແຫຼມ ແລະ ຄວາມຄົມຄາຍ. ຜູ້ຊະນະລະດັບທອງສຳລິດແມ່ນຜົນງານທີ່ມີທັກສະພຽງພໍ ແລະ ສ້າງສັນຢ່າງໂດດເດັ່ນ ທີ່ຢືນຢັນປະສົບການອັນກວ້າງຂວາງ ຈິນຕະນາການ ແລະ ຄວາມສາມາດຂອງຜູ້ອອກແບບ. Absolut Lab ການອອກແບບພາຍໃນຮ້ານປັອບອັບ ຖືກຄາດວ່າຈະເປັນສິ່ງຂອງທີ່ໄດ້ຮັບການຍົກຍ້ອງສູງ ໜ້າຊົມເຊີຍ ແລະ ເປັນທີ່ຮັກແພງ ທີ່ເປັນມືອາຊີບ ແລະ ມີນະວັດຕະກຳຢ່າງໂດດເດັ່ນ. ການອອກແບບທີ່ຊະນະລະດັບທອງສຳລິດນີ້ນຳໃຊ້ວິທີປະຕິບັດທີ່ດີທີ່ສຸດໃນດ້ານສິລະປະ ວິທະຍາສາດ ການອອກແບບ ແລະ ເຕັກໂນໂລຊີ ແລະ ດີເລີດໃນການເອົາໃຈໃສ່ລາຍລະອຽດ. Absolut Lab ການອອກແບບພາຍໃນຮ້ານປັອບອັບ ຕອບສະໜອງຄວາມຕ້ອງການຢ່າງດີເລີດ ສຳຜັດຄວາມປາດຖະໜາ ດຶງດູດຄວາມຮູ້ສຶກ ແລະ ກະຕຸ້ນຄວາມຢາກຮູ້ຢາກເຫັນ.
ເບື້ອງຫຼັງການອອກແບບ
ຊຸດຂ່າວ
ຂໍ້ມູນ, ສະມາຊິກທີມ ແລະ ລາຍລະອຽດທາງເຕັກນິກທີ່ສະໜອງໂດຍນັກອອກແບບ.
- ຄຸນສົມບັດພິເສດ
- ABSOLUT's century-old brand culture was communicated in this space through a low-carbon and environment-friendly way. Formed by modular components, the space showed a sense of lightness and fluidity. The modular elements are reusable, which transcend time and echo the everlasting charm of the century-old brand. Besides, the modular design approach created a modern shopping experience, and produced a space featuring a distinctive style and a sense of free fusion just like the Mobius Strip.
- ຂະໜາດ ແລະ ບັນຈຸພັນ
- Low-carbon and eco-friendly design was highlighted in the project. Recyclable kraft paper, stainless steel, and polycarbonate sheets were chosen as the main materials. Papers rolls were used for a large area of walls, which avoided pollution brought by oil painting. Modules in the interior space were mainly made of stainless steel. The entrance featured a corridor made of curved polycarbonate sheets and mirrored materials. All the props could be recycled after the temporary space was dismantled.
- ແທັກ
- Sustainable materials, Green, Recyclable kraft paper, Modular design, Classless space, Innovation, Diversity, Equality, Mobius Strip
- ເຕັກໂນໂລຊີການຜະລິດ
- The entrance featured a corridor made of curved polycarbonate sheets and mirrored materials, which extended from the indoors to the public outdoor spaces. It formed a structure similar to the Mobius Strip, which broke the spatial boundary and created a curving circulation route. A mirrored ceiling was adopted in the interior, to erase the sense of narrowness in the space and showcase a new and diversified image of the brand. All modules were prefabricated, which were efficient and eco-friendly.
- ສິ່ງທ້າທາຍດ້ານການອອກແບບ
- Creating a pop-up store that reflects the brand's features in a space less than 150 square meters through a low-carbon and environment-friendly way was a big challenge. Besides, the tight construction schedule made the task even challenging.
In response, the designers innovatively adopted modular components to construct the space. The modular approach maximized the protection of environment while satisfying functional needs. Finally, the construction of the store was completed in just 60 hours. - ການຄົ້ນຄວ້າ
- This pop-up store was transformed from a narrow space, and was required to finish on-site construction in merely five days. At the beginning of the project, the designers envisioned a new space image that echoed with the surrounding neighborhood and community, and reconsidered the social boundary between people from the perspective of contemporary art and creative culture.
- ແຮງບັນດານໃຈ
- ABSOLUT LAB is a global program of Sweden vodka brand Absolut, and this project was the first experiential store of ABSOLUT LAB. Renovated from an existing site, this pop-up store showcased a free and artistic lifestyle through a modular system. Drawing design inspiration from the Mobius Strip, the space created a fluid shopping experience and conveyed the brand's spirit of striving for excellence to Chinese consumers.
- ໄລຍະເວລາໂຄງການ
- The project started in May 2019 and finished in July 2019 in Shanghai, China.
- ຂັ້ນຕອນການດຳເນີນງານ
- The image of Absolut's typical bottles was refreshed in the space through new materials and forms. The multiple curved surfaces expressed a sense of infinity of the iconic bottles. Stainless steel, which features a sense of technology, endowed the space with a unique temperament. The material was hollowed out, producing an integration of lightness and solidness and creating open views in the space. The formal design of details fully manifested the characteristics of the brand.
- ສະມາຊິກທີມ
- Joyce Dong
Yue Qian
Wenhao Liu
Shijie Li
Ting-yu Chen - ເຄຣດິດຮູບພາບ
- YKS
ໂຄສະນາ
ສຳຫຼວດນອກເໜືອຈາກ Designers.org
ຄົ້ນພົບຜະລິດຕະພັນ, ບໍລິການ ແລະ ໂອກາດຈາກຄູ່ຮ່ວມໂຄສະນາຂອງພວກເຮົາ.
ສຳຫຼວດເພີ່ມເຕີມ
ການອອກແບບທີ່ກ່ຽວຂ້ອງ
ສຳຫຼວດການອອກແບບທີ່ໄດ້ຮັບລາງວັນເພີ່ມເຕີມຈາກໝວດໝູ່ດຽວກັນ, ຄັດເລືອກຕາມຄຸນນະພາບ.
