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The Dark Side of the Moon ຈົດໝາຍຮັກ ໂດຍ Maria-Luisa Uth

ຜົນງານ The Dark Side of the Moon ຈົດໝາຍຮັກ ໂດຍ Maria-Luisa Uth ເປັນຜູ້ຊະນະທີ່ໄດ້ຮັບຄວາມນັບຖືສູງຂອງລາງວັນ 2023 A' Design Award ລະດັບທອງສຳລິດ ອັນຊົງກຽດໃນໝວດການແຂ່ງຂັນ ການອອກແບບກຣາຟິກ, ພາບປະກອບ ແລະ ການສື່ສານດ້ວຍພາບ.


ທອງສຳລິດກຣາຟິກ· 2023

The Dark Side of the Moon ຈົດໝາຍຮັກ

ໂດຍ Maria-Luisa Uth

ລູກຄ້າ: Fortuna Design Studio

ຜູ້ຊະນະ A' Design Award ລະດັບທອງສຳລິດ ໃນໝວດ ກຣາຟິກ

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ຢັ້ງຢືນສະຖານະລາງວັນສຳລັບ #147779

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ການອອກແບບ

ກ່ຽວກັບ The Dark Side of the Moon ຈົດໝາຍຮັກ

ດ້ານ​ມືດ​ຂອງ​ດວງ​ຈັນ​ແມ່ນ​ຈົດໝາຍ​ຮັກ​ທີ່​ເລົ່າ​ເລື່ອງ​ຄວາມ​ຮັກ​ແບບ​ດັ້ງ​ເດີມ​ຂອງ​ຈີນ. ໂຄງ​ການ​ນີ້​ສະ​ເຫຼີມ​ສະ​ຫຼອງ​ການ​ອອກ​ແບບ​ການ​ພິມ​ເກົ່າ​ທີ່​ດີ​ໂດຍ​ມີ​ການ​ສຸມ​ໃສ່​ປະ​ເພດ​, ຮູບ​ພາບ​, ການ​ອອກ​ແບບ​ຮູບ​ພາບ​ແລະ​ອຸ​ປະ​ກອນ​ການ​. ຊຸດຂອງຈົດຫມາຍເປີດແລະດ້ານມືດຂອງດວງຈັນຈະເຫັນໄດ້. ຈົດໝາຍແມ່ນພັບໄດ້ຄືກັບກະເປົ໋າກະເປົ໋າ, ວິທີການພັບຈາກປະເທດຍີ່ປຸ່ນທີ່ໄດ້ເດີນທາງໄປເອີຣົບໃນສະຕະວັດທີ 18 ແລະໄດ້ຮັບຄວາມນິຍົມເປັນວິທີການພັບຈົດໝາຍຮັກ. ເຈ້ຍທີ່ໃຊ້ແລ້ວ, ເຊິ່ງສາມາດພັບໄດ້ໂດຍບໍ່ແຕກ ແລະ ມີຄວາມໂປ່ງໃສ, ຊ່ວຍໃຫ້ທັງສອງດ້ານຂອງຈົດໝາຍເຊື່ອມລົງເມື່ອຈັບກັບແສງ.

ການຮັບຮູ້

ກ່ຽວກັບ A' Design Award ລະດັບທອງສຳລິດ

The Dark Side of the Moon ຈົດໝາຍຮັກ ແມ່ນຜູ້ຊະນະ A' Design Award ລະດັບທອງສຳລິດ ເຊິ່ງເປັນການຍອມຮັບທີ່ມີກຽດສູງສຳລັບການອອກແບບທີ່ໂດດເດັ່ນ ເຊິ່ງມີລັກສະນະເດັ່ນດ້ວຍຄວາມຄິດສ້າງສັນ ຄວາມຫຼັກແຫຼມ ແລະ ຄວາມຄົມຄາຍ. ຜູ້ຊະນະລະດັບທອງສຳລິດແມ່ນຜົນງານທີ່ມີທັກສະພຽງພໍ ແລະ ສ້າງສັນຢ່າງໂດດເດັ່ນ ທີ່ຢືນຢັນປະສົບການອັນກວ້າງຂວາງ ຈິນຕະນາການ ແລະ ຄວາມສາມາດຂອງຜູ້ອອກແບບ. The Dark Side of the Moon ຈົດໝາຍຮັກ ຖືກຄາດວ່າຈະເປັນສິ່ງຂອງທີ່ໄດ້ຮັບການຍົກຍ້ອງສູງ ໜ້າຊົມເຊີຍ ແລະ ເປັນທີ່ຮັກແພງ ທີ່ເປັນມືອາຊີບ ແລະ ມີນະວັດຕະກຳຢ່າງໂດດເດັ່ນ. ການອອກແບບທີ່ຊະນະລະດັບທອງສຳລິດນີ້ນຳໃຊ້ວິທີປະຕິບັດທີ່ດີທີ່ສຸດໃນດ້ານສິລະປະ ວິທະຍາສາດ ການອອກແບບ ແລະ ເຕັກໂນໂລຊີ ແລະ ດີເລີດໃນການເອົາໃຈໃສ່ລາຍລະອຽດ. The Dark Side of the Moon ຈົດໝາຍຮັກ ຕອບສະໜອງຄວາມຕ້ອງການຢ່າງດີເລີດ ສຳຜັດຄວາມປາດຖະໜາ ດຶງດູດຄວາມຮູ້ສຶກ ແລະ ກະຕຸ້ນຄວາມຢາກຮູ້ຢາກເຫັນ.

ເບື້ອງຫຼັງການອອກແບບ

ຊຸດຂ່າວ

ຂໍ້ມູນ, ສະມາຊິກທີມ ແລະ ລາຍລະອຽດທາງເຕັກນິກທີ່ສະໜອງໂດຍນັກອອກແບບ.

ຄຸນສົມບັດພິເສດ
The 'Dark Side of the Moon' is a love letter, telling a traditional Chinese love story, not only with words, but also by the way the package is opend, by the choice of printing technology, the used materials, the graphic design and illustrations. The storytelling begins as soon as the package is opened: the full moon on the front wanes, the dark side of the moon becomes visible. The story unfolds together with the unfolding of the letter, guiding the reader from chapter to chapter.
ຂະໜາດ ແລະ ບັນຈຸພັນ
Folded with package: 12 * 12cm
Unfolded letter : 36 * 36cm
ແທັກ
graphic design, illustration, print, type design, package design
ເຕັກໂນໂລຊີການຜະລິດ
Since the letter is folded paper, the paper needs to have the property to be folded and unfolded multiple times without being torn apart, so we chose a kind of DuPond paper, which can't be ripped apart and which is translucent - two attributes love should have. Since The Love Story is about the sun and the moon, the letter also has a sun and a moon side. The translucency of the paper makes the two sides of the letter flow together when held up against the sun. If you hold the letter down while reading, you cannot see the other side.
ສິ່ງທ້າທາຍດ້ານການອອກແບບ
Since we are a package design studio, we have an interest in paper. Commercial projects for clients often don't give the opportunity to use more special papers and printing techniques. When visiting package factories we can discover new papers and think about ways to use it and combine materials with stories through design. The used 'pocket purse' folding method, which originated in Japan, but became popular in 18th century Europe as love letter folding method, needed special paper. It made the layout and choice of paper challenging, but also became the designs key component. Since it's not only a creative design project, but also an actual product we sell it was difficult to find a producer who was fit for this folding method.
ການຄົ້ນຄວ້າ
As a Chinese/ German design studio, we are interested in finding a way of melting those different cultures in a project. The tradition of writing love letters is not that popular in China, throughout its history. So we came up with the idea of a Chinese love letter, using a folding method which also made its way from East to West. The story of Houyi and Chang'e is over 2000 years old and has many versions, but all have an outdated moral. So we rewrote the story first, before we started with the layout. From the beginning we planned this love letters to be a series, so we choose a package which has a CD feeling, since still many of people collect or collected CDs. Like love letters CDs seem from another century, but we think of them in loving nostalgia and hope to revive them in a new way with our design.
ແຮງບັນດານໃຈ
In this uncommissioned project we have combined our love for print design, story telling, illustration, graphic design and materials. The goal was to tell a story without the traditional form of a book. On the letter is space for a personal massage, this story can/should be shared with someone and reconnect those old stories with modern life again. The letter itself is folded like a 'pocket purse' - a Japanese Folding technique popular in Europe in the 18th century for writing love letters.
ໄລຍະເວລາໂຄງການ
started August in Hangzhou and finished November in Hangzhou
ຂັ້ນຕອນການດຳເນີນງານ
Telling stories is as old as humanity. Love stories are especially popular. Giving presents to your loved ones is today more a requirement rather than an act of showing love. So we thought about a way to reintegrate old love stories with the rather old tradition of writing love letters. So this design is a present, where personal messages can be added while at the same time it is a documentation of an old love story using new design.
ເຄຣດິດຮູບພາບ
Qianli Ma, Maria-Luisa Uth

ໂຄສະນາ

ສຳຫຼວດນອກເໜືອຈາກ Designers.org

ຄົ້ນພົບຜະລິດຕະພັນ, ບໍລິການ ແລະ ໂອກາດຈາກຄູ່ຮ່ວມໂຄສະນາຂອງພວກເຮົາ.

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ການອອກແບບທີ່ກ່ຽວຂ້ອງ

ສຳຫຼວດການອອກແບບທີ່ໄດ້ຮັບລາງວັນເພີ່ມເຕີມຈາກໝວດໝູ່ດຽວກັນ, ຄັດເລືອກຕາມຄຸນນະພາບ.

ການອອກແບບດີສົມຄວນໄດ້ຮັບການຍອมຮັບອັນຍິ່ງໃຫຍ່

A' Design Award ເປັນລາງວັນສາກົນທີ່ຖືກຕັດສິນໂດຍຄະນະກຳມະການສຳລັບການອອກແບບທີ່ດີ. ເຂົ້າຮ່ວມ A' Design Award ເພື່ອໂອກາດໄດ້ຮັບການຍອมຮັບຢ່າງມີຄຸນສົມບັດ, ສ້າງຊື່ສຽງ, ກຽດຕິຍົດ ແລະ ການເຜີຍແຜ່ສຳລັບຜົນງານຂອງທ່ານ. ສະເໜີຜົນງານຂອງທ່ານເຂົ້າ A' Design Award ແລະ ແຂ່ງຂັນເພື່ອລາງວັນ A' Design Prize ອັນເປັນທີ່ປາຖະໜາ.

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