Burton Chengdu Mažmeninė Prekyba – autorius Sa and Boo Studio

Darbas Burton Chengdu Mažmeninė Prekyba, kurio autorius Sa and Boo Studio, yra itin vertinamas prestižinio 2023 Auksinis apdovanojimas A' Design Award laimėtojas konkurso kategorijoje Interjero ir parodų erdvių dizainas.

AuksinisInterjeras· 2023

Burton Chengdu Mažmeninė Prekyba

Dizaineris: Sa and Boo Studio

Klientas: SA and BOO Studio

Kategorijos Interjeras laimėtojas – Auksinis apdovanojimas A' Design Award

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Patvirtintas apdovanojimo laimėtojas

Patikrinti apdovanojimo statusą – #146820

Aplankykite svetainę Peržiūrėti A' Design Award Pranešimas spaudai Apdovanojimo ženklelis

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Dizainas

Apie Burton Chengdu Mažmeninė Prekyba

Retkarčiais nutinka stimuliuojančios ir kuriančios akimirkos, komandos iliustracijų menininkas nupiešia komiksų tipo iliustracijų rinkinį, kad išverstų sniego įrankių ir prekės ženklo istorijos raidos vartotojo vadovą, tyrinėja prekės ženklo istoriją ir socialinius tinklus Kinijoje, kad Parduotuvė yra orientyras ir fotografuojama – dar vienas iššūkis, dizainerių komanda sunkiai dirba, kad tradicinę kinų medinės konstrukcijos struktūrą derintų su modernia architektūrine struktūra ir sugrąžintų prekės ženklo istorijos atmintį šioje prieštaringoje erdvėje – galutinis tikslas.

Pripažinimas

Apie Auksinis apdovanojimas A' Design Award

Burton Chengdu Mažmeninė Prekyba laimėjo Auksinį apdovanojimą A' Design Award, itin prestižinį pripažinimą, skiriamą pirmos klasės, nuostabiems ir puikiems dizainams. Aukso laureatai yra labai novatoriški, įžvalgūs ir akinamai žvilgantys kūriniai, atspindintys jų kūrėjų talentą, išmintį ir meistriškumą. Tikimasi, kad Burton Chengdu Mažmeninė Prekyba bus labai giriamas, tendencijas kuriantis ir monumentalus išradimas, teikiantis precedento neturinčią vertę. Šis Auksiniu apdovanojimu įvertintas dizainas yra nuostabus, vertinamas projektas, plečiantis meno, mokslo, dizaino ir technologijų ribas. Burton Chengdu Mažmeninė Prekyba kelia intensyvų troškimą, žadina aistrą, skatina kūrybiškumą ir žavi.

Už dizaino

Spaudos rinkinys

Dizainerio pateikti kreditai, komandos nariai ir techninė informacija.

Unikalios savybės: The design is inspired by the nature, narrating the theme of a snowy and a sustainable future, and striving to shape Burton Chengdu flagship store into a carrier of One city Two world, The design shall meet both retail need and space itself, meanwhile strengthening the shopping experience of visitors and unique memory therefore establish a stronger relationship between the brand and customers and pass the brand spirit of Burton, passion and sustainability
Matmenys ir pakuotė: The interior area is 265 sqm, the facade area is about 210 sqm.
Žymos: Snowboarding, Sustainable, Recycled, Commercial, Retails, Flagship, Fashion, Chinese, Installation, Sports
Gamybos technologija: We cared about the environmental issues, the facade we used wasted snow gears and construction materials, Since Jake Burton, the founder of Burton and the promoter of snowboarding, made snowboards in his workshop, team recreates his workshop by combining Chinese traditional mortise tenon structure with modern industrial material, Wood and metal build the skeleton of workshop, implying interactions between nature and industry, tradition and innovation, as well as past and future
Dizaino iššūkis: The challenge is to translate the heritage and development of this unique brand, since it's not as common as other fashion retail. We work on the props to better fit the snow gear products, as well as differentiate the brand from another sports brand. Another outcome of the research, is the combination of eastern and western architect styles.
Tyrimas: The research focused on three main perspectives, first of all, the snowboarding sports itself, and then, the founder of this brand, who significantly influenced the whole industry. The third perspective is about the local elements. For the first perspective, since it is a flagship retail, understanding the market is essential. Also, winter sports is a growing industry in China, which requires more understandings of the connection between the products and this sports. On the other hand, the founder of this brand has very significant influences to this sports, to get a better view of his own experiences will help design.Background research is basically based on the brand's official site. Thirdly, Chengdu is the center of west south area in China, which is a very big market for the brand, so to better embed the local elements in the design is another concern. The methods of research contain internet resources, interviewing the staff, newspaper back in time. After all the research, how to translate the information visually is main concern. Therefore, except for the datas and words collected from resources, the design team created a set of illustration which could be used in design, and be seen by customers, therefore, get a better understanding of the brand and the design.
Įkvėpimas: Elements of snowboarding are translated into materials and imagery for the viewers to read the brand message of Burton, People, Planet, Sports, is conveyed through the texture, Snowboarding gradually becomes popular while also causing environmental issues, In this case, uses of wasted construction materials from the last merchant and damaged gears supplied by Burton, By decomposing, mixing and reusing, eventually turned out to be the facade, We are committed to build an iconic landmark in the city
Projekto trukmė: The project started in May 2022 in Chengdu, China, and finished in December 2022, and now in In99 Shopping mall in Chengdu
Veikimo eiga: The design team collected the wasted construction wastes from last retail store moved away, and ask Burton for their used snow gears or wasted products, Then we send to the factory to crumble them into ashes, however the color turns out to be not so idea since the product is colorful, Therefore, we add more wasted materials into the crumbled ashes, Then we adhesive the ashes together with the help of the factory workers, The final challenge for the sustainable facade material is waterproof test, the team tried several different media, eventually we let some micro spaces open on surfaces therefore it absorbs the water fast
Komandos nariai: Bonnie Liao
Lisa Liu
Pavel Zhu
Nuotraukų autoriai: Image #1: Photographer Liu Wei
Image #2: Photographer Liu Wei
Image #3: Photographer Liu Wei
Image #4: Photographer Liu Wei
Image #5: Photographer Liu Wei
Video Credits: YinTai Group, IN99 Chengdu