Amsalem Leisure Svetainė – autorius Dana Freud

Darbas Amsalem Leisure Svetainė, kurio autorius Dana Freud, yra itin vertinamas prestižinio 2020 Geležinis apdovanojimas A' Design Award laimėtojas konkurso kategorijoje Svetainių ir interneto dizainas.

GeležinisInternetas· 2020

Amsalem Leisure Svetainė

Dizaineris: Dana Freud

Klientas: Dana Freud

Kategorijos Internetas laimėtojas – Geležinis apdovanojimas A' Design Award

10,988

Patvirtintas apdovanojimo laimėtojas

Patikrinti apdovanojimo statusą – #95866

Aplankykite svetainę Peržiūrėti A' Design Award Pranešimas spaudai Apdovanojimo ženklelis

Spalvos

Dizainas

Apie Amsalem Leisure Svetainė

„Amsalem Leisure“ – tai adaptyvi kelionių svetainė, sukurta atostogų planavimui. Rezervavimo sistema leidžia naudotojams užsisakyti skrydžius, viešbučius, automobilių nuomos paslaugas ir netoliese esančias lankytinas vietas. Didelė paieškos juosta su išskirtine tipografija ir individualiai sukurtomis iliustracijomis paverčia funkcinę savybę pagrindiniu dizaino elementu. Fasetinė navigacija ir dinamiškas filtravimas padeda lankytojams greitai surasti ir apžvelgti poilsio kryptis. Atrinktos nuotraukos su šiltu apšvietimu sukuria jaukią atmosferą. Išdėstymas automatiškai prisitaiko prie kiekvieno ekrano dydžio ir įrenginio.

Pripažinimas

Apie Geležinis apdovanojimas A' Design Award

Amsalem Leisure Svetainė laimėjo Geležinį apdovanojimą A' Design Award, prestižinį pripažinimą, skiriamą geriems dizainams, atitinkantiems profesinius ir pramoninius reikalavimus, kurių tikimasi iš gerai suprojektuotų kūrinių. Geležies laureatai rodo didelius kūrėjų įgūdžius, aukštą specializaciją, ekspertinį supratimą ir kūrybinį gebėjimą. Tikimasi, kad Amsalem Leisure Svetainė bus aukštai vertinamas, žavimas ir brangus kūrinys, praktiškas ir novatoriškas. Šis Geležiniu apdovanojimu įvertintas dizainas integruoja geriausias pramonės praktikas ir turi kompetentingas technines savybes, susietas su patirtimi ir talentu. Amsalem Leisure Svetainė gerbiamas už kruopštumą ir sukurtas taip, kad gerintų gyvenimo kokybę ir padėtų padaryti pasaulį geresne vieta.

Už dizaino

Spaudos rinkinys

Dizainerio pateikti kreditai, komandos nariai ir techninė informacija.

Unikalios savybės: Amsalem Leisure is a responsive app from the travel and tourism world, which enables the user to plan the perfect vacation. The booking system allows the user to book flights, hotels, car rental services, and even nearby attractions quickly and efficiently. The massive search bar with distinct topography and customized illustrations turns a normally strictly functional feature into a key design element. The use of faceted navigation as a contemporary element creates a fresh, efficient design.
Matmenys ir pakuotė: The dimensions and specifications of the website are dynamic and responsive in that they automatically adjust to the screen size and type of device being used without any design degradation.
Žymos: tourism design, UI, UX, website design, vacation
Gamybos technologija: The methodology of "design thinking" was used to generate several concepts that would most creatively and accurately convey the feeling and message desired by the company and felt by the website creator. A group of five multidiciplinary employees from the tour company were included in several brainstorming sessions to generate the most innovative, creative, and diverse ideas for the production of the website.
Dizaino iššūkis: The challenge discovered was that when the employees use the site they need to use an "internal filtering process" that was inept. The design had to be intuitive while being effective and efficient. The filtering system could not cause the website to load slowly. The employees were disinclined to try new methods, while the old website was based on technology that was ineffective. Dynamic, responsive, and smart filtering methods were implemented and were programmed to react to the user's previous selection, only loading information when selected and increasing the speed of the website.
Tyrimas: Preliminary research was done with the research objective of understanding the target audience and desired UX. The methodology used was qualitative interviews with employees. Data collection was done on 1/5 of the relevant population. Participants were travel agents and select users of the previous product and results yielded that there needed to be an overhaul, with key insights that the new website should be faster, intuitive, and accessible. The effects of the research were on the employees of the company as they were able to become more efficient and effective.
Įkvėpimas: The inspiration for this website came from the intimate and family-oriented atmosphere of Amsalem Tours who embrace this as a core value. It was crucial to translate the palpable ambience felt in their offices into their digital platform to create the amiable environment for their online users as well. This is integrated throughout; from the microcopy itself to the warm illumination of the photos and the choice of family-friendly vacation destinations.
Projekto trukmė: The project started in October 2015 and finished in September 2016 and is live as the current website of Amsalem Tours.
Veikimo eiga: The layout of the webpage, along with the dynamic filtering system allows the user to easily locate and explore leisure destinations. The warm atmosphere and family-oriented sentiment throughout the design reflect the core values of the company the website was created for. The design causes visitors to the webpage to feel both extremely comfortable with their selections as well as connected to the company supplying the trips in an emotional manner which will increase the likelihood of them returning.