Beauty United Space Salona interjera dizains — John Sun and Renee Zhu

Darbs Beauty United Space Salona interjera dizains, kura autors ir John Sun and Renee Zhu, ir augsti novērtēts un ļoti prestižās 2020 Zelta balva A' Design Award ieguvējs kategorijā Interjera, tirdzniecības un izstāžu dizains.

ZeltaInterjers· 2020

Beauty United Space Salona interjera dizains

Autors: John Sun and Renee Zhu

Klients: DDDD Creative Company

Zelta balva A' Design Award ieguvējs kategorijā Interjers

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Krāsas

Dizains

Par Beauty United Space Salona interjera dizains

Beauty United Space ir frizieru un skaistumkopšanas salons, kas atrodas Uhaņā, Ķīnā. Interjers aizņem aptuveni 220 kvadrātmetrus un apvieno matu griešanas, veidošanas un grima pakalpojumus vienuviet. Zīmola identitātes galvenās krāsas sadala zonas un rada spēcīgus krāsu kontrastus. Visā telpā kā tēma tiek izmantoti abstrakti autobusa elementi. Materiālu vidū ir saliekamie terraco paneļi, cementa flīzes, spoguļots un slīpēts nerūsējošais tērauds, kā arī presētas plastmasas krēsli. Interaktīvās zonas un produktu ekspozīcijas palīdz apmeklētājiem izprast zīmolu.

Atzinība

Par Zelta balva A' Design Award

Beauty United Space Salona interjera dizains ir Zelta balvas A' Design Award ieguvējs, ārkārtīgi prestiža atzinība, ko piešķir pirmšķirīgiem, brīnišķīgiem un izciliem dizainiem. Zelta ieguvēji ir ļoti inovatīvi, tālredzīgi un žilbinoši spoži darbi, kas atspoguļo to dizaineru talantu, gudrību un meistarību. Sagaidāms, ka Beauty United Space Salona interjera dizains būs ļoti slavēts, tendenci veidojošs un monumentāls izgudrojums, kas sniedz nebijušu vērtību. Šis ar Zelta balvu apbalvotais dizains ir lielisks, cienīts projekts, kas paplašina mākslas, zinātnes, dizaina un tehnoloģiju robežas. Beauty United Space Salona interjera dizains izraisa intensīvu vēlmi, modina kaislību, veicina radošumu un valdzina.

Aiz dizaina

Preses materiāli

Dizainera sniegtie autori, komandas dalībnieki un tehniskie dati.

Unikālās īpašības: The designers adopted the main colors of the brand visual identity to divide spaces so as to form a dynamic color collision. Moreover, personalized modern elements are extracted from "bus", helping to create eye-catching visual effect. Topical and interesting interactive spaces, store appliance attract customers who pursue innovative things. Meanwhile, related products are also displayed here, giving guests a new immersive experience and then better understanding the brand meaning.
Izmēri un iepakojums: About 220 square meters.
Birkas: Hair and beauty salon, theme space, fast modeling, fashionable life, immersive experience space, one-stop solution
Ražošanas tehnoloģija: Prefabricated terrazzo panel, prefabricated colored terrazzo panel, cement tile, mirrored stainless steel, brushed stainless steel, fluorocarbon paint metal tube, HDPE modeling chair, convex mirror prop.
Dizaina izaicinājums: The designers hoped to create a more comfortable way to show the DNA of BUS by utilizing and developing bus elements in the commercial space with beauty fatigue, rather than just arranging an carriage in a concrete way. And they selected materials within limited types to express the design concept.
Pētījums: Taken "Bus" as the concept, the design creates a customer-friendly brand story that they can easily understand. At the same time, simple references are used to bridge customers and the brand. Besides, apart from pronouncing and remembering easily, the brand name has other advantages: the starting point of topics and the guiding direction of marketing and others.
Iedvesma: The brand name is derived from its brand positioning: a birthplace of fashionable life. It aims to invite guests to discuss together the magic and secret of being beautiful, from hairstyle, makeup to life. "B.U.S Hair and Beauty Salon" takes "BUS" as the carrier to advertise its key values: economical, convenient and customer-friendly, which are essential elements of daily life. The design uses abstract elements of bus to bring about more topics.
Projekta ilgums: The project started in March 2019 and finished in December 2019, and was located in 2F, Hanjie Wanda Plaza, Wuhan, Hubei, China.
Darbības plūsma: B.U.S hopes to give an one-stop solution about haircut, modeling and makeup for the young people. Based on that, the designers came up with the design concept that customers would get a "ticket key" when they enter BUS, and after the modeling they can take photos uploading to the Cloud, and get the photo when paying the cash. The whole process can improve the user experience of "taking the bus" and makes the consumption action more interesting.
Komandas dalībnieki: Interior Design: DDDD Creative Studio
Interior Creative Director: John Sun
Project Manager: Renee Zhu
Design Development & On-site Technology: Herb
Brand Positioning: Creative Fiber Consulting
VI Design: Juke Creative Design Studio
Designer: CHRISTOPHE BRANCHU
Attēlu autori: Photographer: Sensor Images