Vintagience Sakē pudeles iepakojums — Hisamichi Kasai

Darbs Vintagience Sakē pudeles iepakojums, kura autors ir Hisamichi Kasai, ir augsti novērtēts un ļoti prestižās 2024 Sudraba balva A' Design Award ieguvējs kategorijā Iepakojuma dizains.

SudrabaIepakojums· 2024

Vintagience Sakē pudeles iepakojums

Autors: Hisamichi Kasai

Klients: Shunbin inc.

Sudraba balva A' Design Award ieguvējs kategorijā Iepakojums

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Dizains

Par Vintagience Sakē pudeles iepakojums

Vintagience ir iepakojuma dizains vintāžas japāņu sakē, kas tiek izturēts, izmantojot zinātniskas metodes. Pudeles forma atgādina antīkas medicīnas pudeles, saistot izturēšanas procesu ar zinātni. Gaismu izstarojoša gradācija uz etiķetes, kas radīta ar prizmas drukas tehniku, pauž ilgo gadu, zinātnisko izturēšanas metožu un darītāja rūpju apvienojumu. Burti ir apdrukāti ar foliju, savukārt simbola zīme un pulksteņa rādītāji ir reljefā spiedumā. Pulksteņa rādītāji simbolizē nepārtraukto laika plūdumu izturēšanas procesā. Cietajai kastītei izmantota hologrāfiska folija, kas maina krāsu atkarībā no gaismas leņķa.

Atzinība

Par Sudraba balva A' Design Award

Vintagience Sakē pudeles iepakojums ir Sudraba balvas A' Design Award ieguvējs, ārkārtīgi prestiža atzinība, ko piešķir augstākās klases, krāšņiem un iespaidīgiem dizainiem. Sudraba ieguvēji ir ārkārtīgi spožas un ļoti radošas izpausmes, kas parāda to dizaineru izcilo kompetenci, talantu un asredzību. Sagaidāms, ka Vintagience Sakē pudeles iepakojums būs lielisks, paraugdarbs, ļoti profesionāls un dziļi inovatīvs. Šis ar Sudraba balvu apbalvotais dizains ir ievērojams, apbrīnots izgudrojums, kas palīdz paplašināt mākslas, zinātnes, dizaina un tehnoloģiju robežas. Vintagience Sakē pudeles iepakojums ir radījums, kam daudzi apskauž, kas modina vēlmes, rada pozitīvas izjūtas un raisa izbrīnu un apbrīnu.

Aiz dizaina

Preses materiāli

Dizainera sniegtie autori, komandas dalībnieki un tehniskie dati.

Unikālās īpašības: This vintage sake is aged using scientific methods by a sake brewery in Iga (a ninja village in Japan). Sake of various qualities are aged, and the flavors of different storage methods are monitored. Changes in flavor caused by water pressure and vibrations are meticulously analyzed in pursuit of flavors not found in conventional aged sake. The design aims to challenge unexplored territories of sake by fusing the aging process with science, to create and develop a new sake culture.
Izmēri un iepakojums: Bottle size: 100mm (W) x 224mm (H) x 69mm (D)
Box size: 132mm (W) x 239mm (H) x 103mm (D)
Birkas: Sake, Japanese Sake, Vintage Sake, Package design
Ražošanas tehnoloģija: To beautifully showcase the gradient on the label, a special printing technique called prism printing was used to create a luminous effect. The letters are all foil-stamped, and the symbol mark and clock hands are embossed to create a sense of luxury. The rigid box uses holographic foil that changes color depending on the angle from which light hits it, expressing the design concept of "gradation of aging."
Dizaina izaicinājums: For the sake breweries, they found it challenging to convey the value of their excellent quality aged sake, which had been aging for decades. To solve this, we devoted much time on developing our brand. We focused on how Japanese aged sake was crafted based on scientific principles and developed the brand concept "Vintage x Science." This concept allowed us to create a design that can convey the product's value.
Pētījums: The conventional design of Japanese sake typically features a tall 720ml bottle with labels bearing the brand name written in Japanese calligraphy. We aimed to break away from such stereotypes and pursue a new form of sake. We strive to enrich the value of Japanese sake by creating an innovative design that overturns the traditional image of Japanese sake, developing bottles that embody our concept, using sophisticated typography, and utilizing visual expressions that evoke the mystery of aging.
Iedvesma: To encapsulate the aging process and science, we opted for a bottle reminiscent of antique medicine bottles. The gradation on the label embodies the unpredictable changes that occur in aging. It represents the blend of long years, scientific aging methods, and the brewer's passion. The clock hands symbolize the continuous passage of time during the aging process. The design incorporates Japanese aesthetics into the product's name and the symbol, which is inspired by traditional patterns.
Projekta ilgums: This brand launched in Iga, Japan, in November 2023.
Darbības plūsma: This vintage sake, presented in elegant packaging, offers a special moment when poured slowly into a glass after uncorking. Whether enjoyed during a meal with loved ones at a restaurant or while relaxing alone at home, it's perfect for any occasion. It pairs well with various meat and fish dishes, enhancing the dining experience.
Patenti: Trademark: 2023 Carrier Car Service Co., Ltd.
Komandas dalībnieki: Creative Director: Hisamichi Kasai
Art Director: Hisamichi Kasai
Designer: Hisamichi Kasai
Project Manager: Hisashi Kobayashi
Producer: Takahide Toyonishi
Planner: Kenji Nakajima
Copywriter: Aki Kamei
Photographer: Katsumi Nakao, Yoshihiro Yamamoto
Attēlu autori: Shunbin Co., Ltd.