Greyder V Apavu kastes iepakojums — Musa Celik

Darbs Greyder V Apavu kastes iepakojums, kura autors ir Musa Celik, ir augsti novērtēts un ļoti prestižās 2020 Zelta balva A' Design Award ieguvējs kategorijā Iepakojuma dizains.

ZeltaIepakojums· 2020

Greyder V Apavu kastes iepakojums

Autors: Musa Celik

Klients: Greyder

Zelta balva A' Design Award ieguvējs kategorijā Iepakojums

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Krāsas

Dizains

Par Greyder V Apavu kastes iepakojums

Greyder V ir apavu kaste, kas paredzēta apavu pārnēsāšanai un uzglabāšanai bez plastmasas maisiņa. Integrētie rokturi ļauj kasti pēc pirkuma nest rokā. Divi nodalījumi tur apavus V formā, kas padara izsaiņošanu vienkāršu. V forma ir iedvesmota no staigāšanas kustības, kad viena kāja pārsniedz otru. Kaste ir izgatavota no kartona, izmantojot slīpēšanas metodi, un materiāli ir pārstrādājami un bioloģiski noārdāmi. Kompaktā vertikālā forma ļauj kasti izmantot arī kā glabātuvi rezerves apavu pārim birojā.

Atzinība

Par Zelta balva A' Design Award

Greyder V Apavu kastes iepakojums ir Zelta balvas A' Design Award ieguvējs, ārkārtīgi prestiža atzinība, ko piešķir pirmšķirīgiem, brīnišķīgiem un izciliem dizainiem. Zelta ieguvēji ir ļoti inovatīvi, tālredzīgi un žilbinoši spoži darbi, kas atspoguļo to dizaineru talantu, gudrību un meistarību. Sagaidāms, ka Greyder V Apavu kastes iepakojums būs ļoti slavēts, tendenci veidojošs un monumentāls izgudrojums, kas sniedz nebijušu vērtību. Šis ar Zelta balvu apbalvotais dizains ir lielisks, cienīts projekts, kas paplašina mākslas, zinātnes, dizaina un tehnoloģiju robežas. Greyder V Apavu kastes iepakojums izraisa intensīvu vēlmi, modina kaislību, veicina radošumu un valdzina.

Aiz dizaina

Preses materiāli

Dizainera sniegtie autori, komandas dalībnieki un tehniskie dati.

Unikālās īpašības: This package offers the consumer a simple solution to carry shoes. Classic shoe boxes need a plastic bag when transported. The handles in this design eliminate the need for plastic bags. Shoe storage compartments make it easy to unpack the shoes.
Izmēri un iepakojums: Height: 290mm Width: 330mm Depth: 130mm
Birkas: Shoe box, Creative shoe box, Package design, Shoe storage box
Ražošanas tehnoloģija: The package is produced by grinding method from carton. 100% recyclable and biodegradable materials have been used.
Dizaina izaicinājums: The packages had to be produced a good workmanship from a material of quality since objective was to make the box to be kept by the consumer to use for a long time. Faced with 2 important challenges in this process.

1- Transportation of the packages from the package producer to the shoe producer.
2- Packages being covered with dust during the residence time in the storage of the shoe producer.
Pētījums: Face-to-face interviews were held with 10 women working in the office. Questions were asked about buying, carrying and using shoes and the problems that this design could solve were identified:

1- Packaging the shoes with plastic bags in the sales points.
2- Standard shoe boxes being unable to meet the needs of people who keep a spare shoe in their offices.

Therefore, in order to solve these problems, a design has been made that offers both practical portability and creative storage.
Iedvesma: As people walk, one foot heels on the other. This creates a "V" shape. This movement also inspired product packaging. When the package is opened, the shoes form a "V" shape, just like walking.
Projekta ilgums: The project began in January 2017. It took 1 year to develop the design and it is been launched in Turkey in July 2018.
Darbības plūsma: Plastic bags were used for carrying shoe boxes before. The need for plastic bags for carrying, keeping and storing has been met with this design. This resulted in less plastic waste than before. Especially, we observed that businesswomen are keeping a spare shoe in their office. Due to the small space it takes, this package also became a frequently used furniture in means of storage.
Attēlu autori: All Images:

Photographer Mehtap Orgun, Greyder Box Photographs, 2019