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Zhuyeqing Green Tea Flagmaņu Veikals — Li Xiang

Darbs Zhuyeqing Green Tea Flagmaņu Veikals, kura autors ir Li Xiang, ir augsti novērtēts un ļoti prestižās 2020 Zelta balva A' Design Award ieguvējs kategorijā Interjera, tirdzniecības un izstāžu dizains.


ZeltaInterjers· 2020

Zhuyeqing Green Tea Flagmaņu Veikals

Autors: Li Xiang

Klients: X+Living

Zelta balva A' Design Award ieguvējs kategorijā Interjers

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Verificēt balvas statusu dizainam #94478

Krāsas

Dizains

Par Zhuyeqing Green Tea Flagmaņu Veikals

Tējas dzeršanai ir nepieciešama gan labvēlīga vide, gan labs garastāvoklis. Dizainers prezentē mākoņu un kalnu motīvu, izmantojot brīvas rokas tintes krāsošanu, un slēgtajā ierobežotajā telpā apkaisa pāris skaistu ķīniešu ainavu gleznu. Izmantojot pielāgotus funkciju nesējus, dizainers patērētājiem ir radījis sensoro pieredzi, kas rada milzīgu juteklisku iespaidu.

Atzinība

Par Zelta balva A' Design Award

Zhuyeqing Green Tea Flagmaņu Veikals ir Zelta balvas A' Design Award ieguvējs, ārkārtīgi prestiža atzinība, ko piešķir pirmšķirīgiem, brīnišķīgiem un izciliem dizainiem. Zelta ieguvēji ir ļoti inovatīvi, tālredzīgi un žilbinoši spoži darbi, kas atspoguļo to dizaineru talantu, gudrību un meistarību. Sagaidāms, ka Zhuyeqing Green Tea Flagmaņu Veikals būs ļoti slavēts, tendenci veidojošs un monumentāls izgudrojums, kas sniedz nebijušu vērtību. Šis ar Zelta balvu apbalvotais dizains ir lielisks, cienīts projekts, kas paplašina mākslas, zinātnes, dizaina un tehnoloģiju robežas. Zhuyeqing Green Tea Flagmaņu Veikals izraisa intensīvu vēlmi, modina kaislību, veicina radošumu un valdzina.

Aiz dizaina

Preses materiāli

Dizainera sniegtie autori, komandas dalībnieki un tehniskie dati.

Unikālās īpašības
The designer had completed the promotion of space design for a renowned green tea brand, Zhuyeqing, in its producing area Chengdu. The mountain-shaped counters seems like shrouded in the mist with bended panels which connect them drawing a graceful arc through the air. It not only meets the functional requirement of displaying goods, but also contributes the richness of aesthetic composition in the space and provides consumers with a variety of appreciative perspectives.
Izmēri un iepakojums
The floor area of the project is 96 sqm.
Birkas
Li Xiang, retail, flagship store, interior design, xlmuse, china, immersive experience
Ražošanas tehnoloģija
Not only all the power cords and power plugs were hidden in the mountain-shaped counters, but also aromatherapy electric diffuser and sound system in order to reduce objects and make the space rich in experience while simple in forms. The large-scale use of stainless steel materials have added a touch of poetic flavour to the space while still retain a style of modern fashion. The texture and color of metal are just like ink on the paper, grinding out the ethereal artistic conception that perfectly deduces the theme.
Dizaina izaicinājums
In a limited space with quite small area, the designer intended to use the motif of cloud and mountain as they shown in traditional Chinese painting, she would need to greatly reduce the fixed shape while at the same time satisfying all the necessary functions. And it turned out to be the biggest challenge. In additional, it became especially hard for the application of decorative film to the surface of the heteromorphic furniture. In the end, the designer asked the painters to manually paint the beautiful grains simulating that of the wood and finally realized the anticipated effects.
Pētījums
Drinking tea requires both a favourable environment and a good mood, which is the reason why the designer values the guest experience to a great extent. Designer believes that experience is based on perception, therefore, she has greatly reduced the fixed shape in the space and hid most of the functional devices in the customized furniture.
Iedvesma
The designer presents the motif of cloud and mountain in the way of freehand ink painting, and sprinkles a pair of elegant and beautiful Chinese landscape paintings in the enclosed limited space. Mountain-shaped counters extend naturally in the vertical and horizontal space. And designer transforms the mountain into cloud through the principle of mirror image. The two natural symbols appropriately describe the natural ecological origin place of zhuyeqing green tea.
Projekta ilgums
The project finished in September 2019 in Chengdu, China.
Darbības plūsma
After fully observation on the sensory needs of the consumers, designer has greatly reduced the fixed shape. Through customized function carriers, the needs of operation and consumer experience are both perfectly satisfied. The functional blocks at different levels and positions are carefully laid out, which opens up a path full of exploration and experience. Walking in the space, as if traveling through the clouds, consumers can not only appreciate the leisurely nature of the fairyland, but also enjoy sitting in the calm and peaceful mountain forest with particular interest.
Komandas dalībnieki
Designer: Li Xiang
Project manager: Ren Lijiao
Project manager: Wu Feng
Attēlu autori
Image#1: Photographer Shao Feng, Zhuyeqing green tea flagship store, 2019.
Image#2: Photographer Shao Feng, Zhuyeqing green tea flagship store, 2019.
Image#3: Photographer Shao Feng, Zhuyeqing green tea flagship store, 2019.
Image#4: Photographer Shao Feng, Zhuyeqing green tea flagship store, 2019.
Image#5: Photographer Shao Feng, Zhuyeqing green tea flagship store, 2019.

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