Nostalgia Ny Fivarotana Menaka Manitra nataon'i Dmitry Pozarenko

Ny endrika Nostalgia Ny Fivarotana Menaka Manitra nataon'i Dmitry Pozarenko dia mpandresy sarobidy amin'ny 2020 A' Design Award Volafotsy amin'ny Sokajin'ny Fifanintsanana Famolavolana Habaka Anatiny ary Fampisehoana.

VolafotsyAnatiny· 2020

Nostalgia Ny Fivarotana Menaka Manitra

nataon'i Dmitry Pozarenko

Mpanjifa: Gold Apple

Mpandresy A' Design Award Volafotsy amin'ny Sokajy Anatiny

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Mpandresy Loka Voamarina

Hanamarina ny Sata Loka ho an'ny #102233

Jereo ao amin'ny A' Design Award Fanambarana ho an'ny Mpanao Gazety Marika Loka

Loko

Ny Endrika

Momba ny Nostalgia Ny Fivarotana Menaka Manitra

Ny tontolon'ny indostrian'ny taona 1960-1970 dia nanentana ny asa. Ny firafitra metaly vita amin'ny vy vita amin'ny vy mafana dia mamorona fampidiran-tena amin'ny anti-utopia. Ny takelaka misy mofom-borona miforitra amin'ny rindrina taloha dia miteraka rivo-pahalalahan'ny fahalalahana maneho hevitra. Ny serasera ara-teknika misokatra, ny plaster malala ary ny countertop granita dia manampy ny fahatsapana indostrialy anatiny amin'ny taona 60.

Ny Fankasitrahana

Momba ny A' Design Award Volafotsy

Nandresy ny A' Design Award Volafotsy ny famolavolana Nostalgia Ny Fivarotana Menaka Manitra, fankasitrahana malaza be omena ny famolavolana ambaratonga ambony, tsara tarehy ary mahavariana. Ny mpandresy Volafotsy dia asa mamirapiratra dia mamirapiratra ary mamorona dia mamorona izay maneho ny fahaizana, ny talenta ary ny fahamaotinan-tsain'ny mpamolavola azy. Andrasana ho asa mahagaga, ohatra tsara, mahay amin'ny asa ary vaovao amin'ny halalin-tsaina ny famolavolana Nostalgia Ny Fivarotana Menaka Manitra. Ity famolavolana nandresy ny A' Design Award Volafotsy ity dia fikarohana miavaka be ary ankafizina izay mahasoa ary mampandroso ny sisintanin'ny zavakanto, ny siansa, ny famolavolana ary ny teknolojia. Ny famolavolana Nostalgia Ny Fivarotana Menaka Manitra dia famoronana mahazo fitaka be izay mamaly ny faniriana, mitondra fihetseham-po tsara ary mamelona fahagagana sy fahatalanjonana.

Ao Ambadiky ny Endrika

Fitaovana ho an'ny Mpanao Gazety

Fankasitrahana, mpikambana ao amin'ny ekipa ary antsipiriany teknika nomen'ny mpanao endrika.

Toetra Manokana: The hybrid design of the store embodies the image of the trading space of the post-consumerism era and disappointment in the myths of glamor. A rusty profiled sheet of old fences creates an atmosphere of complete freedom of expression. The metal structures of the equipment made of hot-rolled steel of different sections create a realistic intonation of anti-utopia. Granite countertops and shabby plaster add to the interior industrial chic of the sixties.
Refy & Fonosana: The total area is 1630 sq.m.
Marika: interior design, retail space, metal, stone, industrial, sixties
Teknolojia Famokarana: Main construction materials: hot-rolled steel, tinted stainless steel, profiled sheet, granite, oak
Fanamby Endrika: The creative challenge of the project was to recreate the industrial atmosphere of the 60-70s of the 20th century. As a solution, various types of manual processing of steel were used in the manufacture of equipment. The special warmth of the space is added by old window frames, sawn and laid vertically on the wall. Together with the old profiled sheet, they allow the viewer to experience historical authenticity.
Fikarohana: Among the modern metropolis, the design of the store resolves the contradiction between the individuality of particular person and the leveling difference of the city's strength, between the individual human I and the monolithic urbanistic WE. Therefore, the Gold Apple inverts the external and internal, interchanges the city and man, introducing an urban spirit into the interior space.
Aingam-panahy: Nostalgia for the 60-70s of the 20th century is new, it is nostalgia for believing in a bright future. Old industrial landscapes are perceived as artefacts of the era carried away by a new digital reality. Abandoned metallurgical workshop became an inspiring idea of this project.
Faharetan'ny Tetikasa: The store is located in the center of Moscow. The project was completed in 2018.
Fizotr'asa: The industrial environment of the store creates an atmosphere of democracy, freedom of expression and accessibility. This was the ideological basis of this project. The store is a place of attraction and communication for more than 2000 people daily. Presentations of new products in the field of perfumery and cosmetics, master classes of famous makeup artists are held here. Make-up artists and cosmetologists share their professional skills, train, put on makeup and just talk with customers.
Mpikambana ao amin'ny Ekipa: Lead Architect: Dmitry Pozarenko
Associate Architect: Elena Sonyak
Loharanon-tsary: All images: photographer Mick Pomortsev, 2019.