Ny endrika Grundig Heinzelmann Limited Edition Sarimihetsika Fampandrosoana amin'ny Sary Miaina nataon'i Digital Panorama dia mpandresy sarobidy amin'ny 2021 A' Design Award Platina amin'ny Sokajin'ny Fifanintsanana Famolavolana Sarimihetsika, Lahatsary ary Horonantsary.
PlatinaSarimihetsika· 2021
Grundig Heinzelmann Limited Edition Sarimihetsika Fampandrosoana amin'ny Sary Miaina
nataon'i Digital Panorama
Mpanjifa: Digital Panorama
Mpandresy A' Design Award Platina amin'ny Sokajy Sarimihetsika
Mpandresy Loka Voamarina
Hanamarina ny Sata Loka ho an'ny #118526Ny Endrika
Momba ny Grundig Heinzelmann Limited Edition Sarimihetsika Fampandrosoana amin'ny Sary Miaina
Ny Grundig Heinzelmann Limited Edition dia sarimihetsika fampandrosoana amin'ny sary miaina noforonina ho an'ny radio nahazo aingam-panahy avy amin'ny endrika manan-tantara. Ny radio Heinzelmann dia natolotra tamin'ny 1946 ho radio baoritra hazo namboarina tsy nisy fantsona. Ity sarimihetsika ity dia mamerina mandika io lova io amin'ny alalan'ny tontolo feno hazo sy metaly voaboroso mirindra. Ny singa rehetra dia namboarina modely sy nampihetsehina tao amin'ny habaka telo refy tamin'ny alalan'ny sary namboarin'ny solosaina. Maharitra enimpolo segondra amin'ny fahitana avo lenta feno ny sarimihetsika ary mifarana ao anaty efitrano manana rivo-piainana retro nefa maoderina.
Ny Fankasitrahana
Momba ny A' Design Award Platina
Nandresy ny A' Design Award Platina ny famolavolana Grundig Heinzelmann Limited Edition Sarimihetsika Fampandrosoana amin'ny Sary Miaina, fankasitrahana malaza indrindra omena ny famolavolana izay tena miavaka, tsara tarehy ary mahatalanjona. Ny mpandresy Platina dia fahagagana amin'ny famoronana, porofon'ny fetran'ny fahaiza-mamorona ara-tsaina, ary mampiseho ny fahaizana ara-barotra tsy manam-paharoa sy ny fahamoramoran-tsain'ny mpamolavola azy. Andrasana ho asa malaza indrindra ireo famolavolana ireo, izay mamaritra ny hakantony ara-zavakanto amin'ny vanim-potoana iray, manampy amin'ny fahasalamam-piarahamonina ary mampandroso ny sisintanin'ny zavakanto, ny siansa, ny famolavolana ary ny teknolojia. Ny famolavolana Grundig Heinzelmann Limited Edition Sarimihetsika Fampandrosoana amin'ny Sary Miaina dia mampiseho haavon'ny fahaiza-manao mihoatra ny fetra ary tsy isalasalana fa mahatonga ny tontolo ho toerana tsara kokoa noho ny toetrany mahasoa sy sarobidy. Ny famolavolana Grundig Heinzelmann Limited Edition Sarimihetsika Fampandrosoana amin'ny Sary Miaina dia asa nandresy ny A' Design Award Platina izay mamaly ny faniriana, mamporisika, mampientam-po, mahafaly ary mamelona fifaliana lehibe.
Ao Ambadiky ny Endrika
Fitaovana ho an'ny Mpanao Gazety
Fankasitrahana, mpikambana ao amin'ny ekipa ary antsipiriany teknika nomen'ny mpanao endrika.
- Toetra Manokana
- Grundig Intermedia roots lie in the traditional German company Grundig, which was founded in 1945 and achieved world fame with its radios and televisions. After the Second World War Germany was in ruins and so were most radios but new production was tightly controlled by the allies. Radio dealer Max Grundig saw an opportunity and built Heinzelmann, a Grundig radio without tubes that was not officially a radio. And this was the same legendary design that was brought to life today.
- Refy & Fonosana
- 1920 1080 Full HD Duration 60 seconds Frame Rate 25Fps
- Marika
- Grundig, Heinzelmann, Radio, Animation, Digital Panorama
- Teknolojia Famokarana
- %100 CGI animation. All elements were modelled in 3d space and animated in Maxon’s Cinema 4D software. Compositing was made in Adobe After Effects.
- Fanamby Endrika
- The main objective was to support Grundig’s motto, Embracing change is good if you remain true to yourself in a convincing plus entertaining way. The world of this product had to be mysterious and simple. The main elements of the animation were the wooden and brushed metallic materials that was used to build the classic design. They had to look real to convince the audience. Combining all these with a dramatic music in harmony, was the main challenge. The room we saw at the ending, had to reflect a feeling for a timeless, retro looking but modern life ambiance. We believe that we could achieve this.
- Fikarohana
- Sales reports and benchmarks were examined to filter the most known designs of radios. We came across the fact that Grundig Heinzelmann is very well known product since 1946. Our client briefed us about the history of this product and we leveled this up. The animation was planned to be aired on social media such as Grundig’s Youtube channel and retail stores in all around Europe. The store visitors were subjected to a questionairre to measure the effectiveness of the film.
- Aingam-panahy
- Grundig introduced its legendary Heinzelmann product in 1946. It was designed as a wooden box tubeless radio. This wooden design inspired us and we built the way over the wood idea. We dreamed a world of wood and metal in harmony without loosing the roots of Grundig brand.
- Faharetan'ny Tetikasa
- Our first presentation of the idea to the client was in the first week of December 2020. Production started within a week. We finished and delivered the final film at the end of December 2020.
- Fizotr'asa
- This is a CG Animation video. Planned to be played on social media platforms such as Youtube, Vimeo, Facebook, Instagram and Grundig’s web site.
- Patanta
- Copyrights belong to Arcelik A.S, 2019
- Mpikambana ao amin'ny Ekipa
- Client - Arcelik Global Content Studio
Agency - Digital Panorama
Creative – Emre GOREN
3D Supervisor - Emre GOREN
3D Artist - Emre GOREN
3D Modeling - Teberdar GURBEY
3D Modeling - Emre GOREN
Sound Mix – Emre GOREN
Account Manager (Agency) - Pinar DINCER
Account Specialist (Agency) - Gozde MENTESE
Account Director (Agency) - Sevilay KOP
IT (Agency) - Kaan METEER
Executive Producer (Client) - Tayfun UGUZLUOGLU
Executive Producer (Client) - Gorkem GOR - Loharanon-tsary
- Video Credits: Emre GOREN
Noharena
Tsidiho Ankoatr'i Designers.org
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Hijerena Bebe Kokoa
Endrika Mifandray
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