Career Science Fikarohana momba ny Asa (Career Science) nataon'i Centrick

Ny endrika Career Science Fikarohana momba ny Asa (Career Science) nataon'i Centrick dia mpandresy sarobidy amin'ny 2022 A' Design Award Varahina amin'ny Sokajin'ny Fifanintsanana Famolavolana Teknolojia Finday, Fampiharana ary Rindrambaiko.

VarahinaFinday· 2022

Career Science Fikarohana momba ny Asa (Career Science)

nataon'i Centrick

Mpanjifa: Centrick Marketing Solutions LLP

Mpandresy A' Design Award Varahina amin'ny Sokajy Finday

15,864

Mpandresy Loka Voamarina

Hanamarina ny Sata Loka ho an'ny #139463

Jereo ao amin'ny A' Design Award Fanambarana ho an'ny Mpanao Gazety Marika Loka

Loko

Ny Endrika

Momba ny Career Science Fikarohana momba ny Asa (Career Science)

Ny Career Science dia rindrankajy fianarana finday ho an'ny mpianatra sy ireo mpiasa vao manomboka asa. Ny sehatra (interface) dia miorina amin'ireo application mahazatra andavanandro, ka mora sy azo tsapain-tanana ny fizahan-tsehatra. Ny lisitry ny fampianarana dia nalamina toy ny playlist mozika, ary ny famakafakana sarotra dia hazavaina amin'ny sary tsotra. Ny fivoaran'ny asa dia aseho amin'ny endrika sarintany izay misampana mankany amin'ny fahafahana vaovao. Ny lisitry ny mpandresy (leaderboards) dia manaraka ny endriky ny lalao, ary ny fahafahana ampiasaina dia aseho amin'ny endrika karatra azo angonina. Ny efijery dia mampiasa fenitra 16x9 ary mifanaraka amin'ny fitaovana isan-karazany. Ny tanjona dia ny hampahazava sy hampahafinaritra ny fianarana momba ny asa.

Ny Fankasitrahana

Momba ny A' Design Award Varahina

Nandresy ny A' Design Award Varahina ny famolavolana Career Science Fikarohana momba ny Asa (Career Science), fankasitrahana malaza be omena ny famolavolana miavaka izay mampiavaka ny fahaiza-mamorona, ny fahazotoana ary ny fahamaotinan-tsaina. Ny mpandresy Varahina dia zavatra vita tanana mahay dia mahay ary mamorona mivantana izay manamafy ny traikefa be dia be, ny sarintsaina ary ny fahaizan-kafoy an'ny mpamolavola azy. Andrasana ho zavatra ankasitrahana be, ankafizina ary tiana, mahay amin'ny asa sady vaovao ny famolavolana Career Science Fikarohana momba ny Asa (Career Science). Ity famolavolana nandresy ny A' Design Award Varahina ity dia mitahiry ny fomba fanao tsara indrindra amin'ny zavakanto, ny siansa, ny famolavolana ary ny teknolojia, ary tsara indrindra amin'ny fitandremana ny antsipirihany. Ny famolavolana Career Science Fikarohana momba ny Asa (Career Science) dia mahafa-po ny filana tsara, mikasika ny faniriana, mahasarika ny fihetseham-po ary misarika ny fahalianana.

Ao Ambadiky ny Endrika

Fitaovana ho an'ny Mpanao Gazety

Fankasitrahana, mpikambana ao amin'ny ekipa ary antsipiriany teknika nomen'ny mpanao endrika.

Toetra Manokana: The journey of life is a composition of unique things. Hence, each section on the platform, inspired by life, was created to be unique. The course menu was designed like a music playlist. Complex analyses were simplified with graphics inspired by sci-fi movies. Career progress emulated growth in the natural order of life. Leaderboards were inspired by video games. Opportunities were showcased like collectible trading cards. The platform was simplified to make learning intuitive yet playful.
Refy & Fonosana: Learning platforms are used predominantly by students and entry level professionals, especially on the go. Hence we designed it mobile first. With design responsive fundamentals at the crux of this intuitive interface, we bootstrapped the platform to facilitate a user experience that seamlessly translates across devices. The platform screens were created in the 16x9 aspect ratio, rendering horizontally and vertically without compromising on the experience.
Marika: User interface, interactive interface, learning platform, learning application, UI, UX, human centred design, design thinking
Teknolojia Famokarana: Using design thinking methodologies, we designed this learning platform by first talking to people. The research was conducted remotely, spanning occupations and geography. Customised software was then used to analyse and match user patterns to predict social behaviour. Heat map screen testing was applied to identify and solve for blockages and drop outs across the user journey. Low fidelity wireframes were created and tested before designing and prototyping the platform on Figma.
Fanamby Endrika: To create a platform like no other, social media behaviour, professional networking, learning and career guidance, all had to be integrated into one seamless platform. As every individual’s career path is as unique as the person himself, it was imperative to encapsulate the individual journey. This required talking to over 1000 people from different walks of life, backgrounds, each with unique aspirations and analyse their behaviour to simply take the rocket science out of career growth.
Fikarohana: When designing the platform, we integrated the fundamentals of design thinking into the process. We talked to over a 1000 people to understand what makes them tick and factored in their current interests to design an involved user interface, adding a human touch to AI learning. We structured the navigation based on the apps they love, covet and most frequently use. The visitors would then need to rely on muscle memory to explore the platform while their minds remained focused on their goals.
Aingam-panahy: For a learning platform that simplifies life’s toughest decisions, the journey of life formed the inspiration. From social conversations, gaming, shopping to dating, movies and music, the platform was designed keeping the audience interests at the core while celebrating their uniqueness to create an experience that reflects the world we live in. When they log on, the newness coupled with a sense of familiarity, makes them feel like the platform was designed specially to make them succeed.
Faharetan'ny Tetikasa: May 2021 to August 2021, Mumbai, India
Fizotr'asa: When done right, platforms designed with a human-centred approach, look simple. Because at the core, they connect with people. Edvanza was therefore built to make learning look and feel like a lot of fun. The gap analysis, that solves for perceived gaps, was designed inspired by shopping apps, subliminally urging the user to act and do more. The course menu was designed to be as playful as a music playlist. The career map imitates growth in nature, branching into opportunities as the user grows.
Mpikambana ao amin'ny Ekipa: Roy Menezes
Yash Chauhan
Ranjeet Bubber
Zara Daruwalla
Saurabh Choudhary
Malavika Shah
Anamta Shaikh