House of Smaragd Boaty Advent nataon'i Rilind Hoxha and Haris Murich

Ny endrika House of Smaragd Boaty Advent nataon'i Rilind Hoxha and Haris Murich dia mpandresy sarobidy amin'ny 2025 A' Design Award Varahina amin'ny Sokajin'ny Fifanintsanana Famolavolana Fanomezana.

VarahinaFanomezana· 2025

House of Smaragd Boaty Advent

nataon'i Rilind Hoxha and Haris Murich

Mpanjifa: Smaragd 1969 / Why Agency

Mpandresy A' Design Award Varahina amin'ny Sokajy Fanomezana

24,588

Mpandresy Loka Voamarina

Hanamarina ny Sata Loka ho an'ny #171968

Tsidiho ny Tranonkala Jereo ao amin'ny A' Design Award Fanambarana ho an'ny Mpanao Gazety Marika Loka

Loko

Ny Endrika

Momba ny House of Smaragd Boaty Advent

Ny Kalandrie Advent House of Smaragd dia boaty fanisana mihemotra voalamina vita amin'ny taratasy ekolojika sy akora maharitra, natao hampiasaina imbetsaka. Misy firavaka efatra voafonosana tsirairay, samy voatahiry ao amin'ny efitrano misaraka. Ny fonosana dia azo averina ampiasaina sy azo ovaina, ka mampihena ny fiantraikany amin'ny tontolo iainana. Ny endrika boaty dia mamela ny fidirana voafetra amin'ny efitrano tsirairay, mitahiry ny endrika mahagaga sady mitana ny zavatra voaaro.

Ny Fankasitrahana

Momba ny A' Design Award Varahina

Nandresy ny A' Design Award Varahina ny famolavolana House of Smaragd Boaty Advent, fankasitrahana malaza be omena ny famolavolana miavaka izay mampiavaka ny fahaiza-mamorona, ny fahazotoana ary ny fahamaotinan-tsaina. Ny mpandresy Varahina dia zavatra vita tanana mahay dia mahay ary mamorona mivantana izay manamafy ny traikefa be dia be, ny sarintsaina ary ny fahaizan-kafoy an'ny mpamolavola azy. Andrasana ho zavatra ankasitrahana be, ankafizina ary tiana, mahay amin'ny asa sady vaovao ny famolavolana House of Smaragd Boaty Advent. Ity famolavolana nandresy ny A' Design Award Varahina ity dia mitahiry ny fomba fanao tsara indrindra amin'ny zavakanto, ny siansa, ny famolavolana ary ny teknolojia, ary tsara indrindra amin'ny fitandremana ny antsipirihany. Ny famolavolana House of Smaragd Boaty Advent dia mahafa-po ny filana tsara, mikasika ny faniriana, mahasarika ny fihetseham-po ary misarika ny fahalianana.

Ao Ambadiky ny Endrika

Fitaovana ho an'ny Mpanao Gazety

Fankasitrahana, mpikambana ao amin'ny ekipa ary antsipiriany teknika nomen'ny mpanao endrika.

Toetra Manokana: House of Smaragd Advent Calendar is a structured countdown box made from ecological paper and sustainable materials, designed for repeated use. It contains four individually packaged jewelry pieces, each secured in separate compartments. Packaging is recyclable and reusable, reducing environmental impact. The box design allows for controlled access to each compartment, maintaining the element of surprise while keeping the items protected.
Refy & Fonosana: 164x164x42mm, Gold plated & ecologically colored recycled paper.
Marika: Christmas, Advent, Gifts, Jewelry, Marketing, Packaging.
Teknolojia Famokarana: Sketched and Produced in Adobe Illustrator. Print execution done by hand.
Fanamby Endrika: The hardest part was what the theme of the advent box was gonna be.

The first themes were including miracles and surprises, but then we opted for a royalty like direction, for example House of Tudor.

The second hardest part was creating an unique blueprint for the box, which was largely assisted by the production facility.
Fikarohana: The research was mostly done online with some physical inspiration from vintage advent boxes found on flea markets.
Aingam-panahy: The advent box takes inspiration from vintage advent boxes, incorporating a classic multi-compartment structure that enhances the anticipation of weekly reveals. Traditional advent calendars featured individually sealed sections, a concept replicated here with four separate compartments, each containing a unique jewelry piece.
Faharetan'ny Tetikasa: The project piloted in 2023 for the 2024 season, and an initial prototype was released in limited quantities. The final presented version was produced in November 2024, and released on the 9th of December 2024. Production was primarily in Why Agency offices, while execution was done by AJ-Graf Matbaa in Skopje. The product was available for sale online and physically in the Smaragd stores in Skopje.
Fizotr'asa: The front part is opened and there are four boxes inside, which are removable. Each of the boxes contains a piece of jewelry.
Mpikambana ao amin'ny Ekipa: Rilind Hoxha - Executive Direction & Production
Haris Murich - Creative Direction
Loharanon-tsary: Filip Shutarov