Peke ki te ihirangi
Pepsi For The Love Of It Kaupapa Whakatairanga nā PepsiCo Design and Innovation

Ko te hoahoa Pepsi For The Love Of It Kaupapa Whakatairanga nā PepsiCo Design and Innovation he kaitoa whakahirahira o te 2021 A' Design Award Koura i te Wāhanga Whakataetae Hoahoa Pānui Hokohoko, Whakatairanga me te Whakawhitiwhiti Kōrero.


KouraPānui Hokohoko· 2021

Pepsi For The Love Of It Kaupapa Whakatairanga

nā PepsiCo Design and Innovation

Kiritaki: PepsiCo Design & Innovation

Kaitoa o te A' Design Award Koura i te Wāhanga Pānui Hokohoko

102,916

Ngā Tae

Te Hoahoa

Mō Pepsi For The Love Of It Kaupapa Whakatairanga

Ko Pepsi For The Love Of It he kaupapa whakatairanga i hangaia mō te mākete o Haina. E arotahi ana te kaupapa nei ki tētahi huinga o ngā hoahoa kēne inu e ono. Kei ia kēne he hākinakina, he mahi whakangahau rerekē rānei, pērā i te taiori manawataki, te tēnehi tēpu, te ruku ngātahi me te poi pīkau, te pōtaka rānei. Ko ētahi atu kēne e tohu ana ki te puoro me te kanikani, e hāngai ana ki te taonga tuku iho o te waitohu Pepsi. Ka whakamahia e te kohinga nei ngā tae rongonui o Pepsi i runga i te āhua māia, whakaohooho hoki. Nā te rerekētanga o ngā hoahoa kēne ka taea e ia kaihoko te kōwhiri i te mea e hāngai ana ki ōna ake ngākau nui.

Te Whakamihi

Mō te A' Design Award Koura

Ko Pepsi For The Love Of It Kaupapa Whakatairanga te toa o te A' Design Award Koura, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa kōeke tuatahi, whakamīharo me te hiranga. Ko ngā toa Koura he mahi tino auaha, he tirohanga mamao, he kanapa ahi, e whakaatu ana i te pūmanawa, te mātauranga me te tohungatanga o ā rātou kaihoahoa. E tūmanakohia ana ko Pepsi For The Love Of It Kaupapa Whakatairanga he hanganga tūnga e whakatū ana i ngā ia, he whakanuia rawa, e kawe mai ana i te uara kāore anō kia kitea. Ko tēnei hoahoa i toa i te Koura he kaupapa whakamīharo, whakahonoretia e whakawhānui ana i ngā rohe o te toi, te pūtaiao, te hoahoa me te hangarau. Ka whakaara a Pepsi For The Love Of It Kaupapa Whakatairanga i te hiahia nui, ka whakaoho i te kaingākau, ka whakatenatena i te auaha, ā, ka whakamīharo i a tātou.

I Muri i te Hoahoa

Kete Pāpāho

Ngā whakamihi, ngā mema o te rōpū me ngā taipitopito hangarau i whakaratohia e te kaihoahoa.

Āhuatanga Motuhake
Each can includes a depiction of a different sport such as rhythmic gymnastics, table tennis, synchronized diving or shuttlecock / spinning top. Other can designs reference music and dancing, true to Pepsis heritage and brand spirit. The cohesive collection comes in signature Pepsi colors, complete with a bold and disruptive style. The cans unique designs allow consumers to choose the can that most resonates with them to make Pepsi their own.
Whakaaweawe
The Pepsi For the Love of It 2020 Campaign in China represents the passions and pastimes of todays generation. The design team created a six can series, with each design representing a favorite sport, activity, or locally trending interest that celebrates the passion points of Chinas population.

Kaitautoko

Tūhuratia i Tua Atu o Designers.org

Kimihia ngā hua, ngā ratonga me ngā āheinga mai i ā mātou hoa whakatairanga.

E Tika Ana Kia Whakanuia Ngā Hoahoa Pai

Ko te A' Design Award he tohu ā-ao, he tohu whakawā mō te hoahoa pai. Whakaurua ki te A' Design Award kia whiwhi ai koe i te āheinga ki te mana tohu, te rongonui, te mana me te whakatairanga mō āu mahi. Tukuna tō mahi ki te A' Design Award kia whakataetae mō te tohu hirahira o te A' Design Prize.

Tukuna