Coach the Coaches Puka Ārahi Whutupōro nā Natasha Mozz

Ko te hoahoa Coach the Coaches Puka Ārahi Whutupōro nā Natasha Mozz he kaitoa whakahirahira o te 2022 A' Design Award Parahi i te Wāhanga Whakataetae Hoahoa Tā me ngā Pāpāho Whakaputa.

ParahiTā· 2022

Coach the Coaches Puka Ārahi Whutupōro

nā Natasha Mozz

Kiritaki: Adidas

Kaitoa o te A' Design Award Parahi i te Wāhanga Tā

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Ngā Tae

Te Hoahoa

Mō Coach the Coaches Puka Ārahi Whutupōro

Ko Coach the Coaches he puka ārahi mō tētahi kaupapa whakangungu whutupōro i hangaia mō ngā kaitākaro e 10 ki te 14 tau te pakeke. I whakaritea te puka ārahi mō ngā kaiwhakangungu whutupōro kia taea ai te whakamahi i te kaupapa i roto i ngā mahi o ia rā. Ko ngā rauemi taketake, i kī tonu i te kuputuhi, i huri hei tohutohu mārama i hangaia i runga i ngā whakaahua whakamōhio (infographics). He āwhina te tae kaha i te whakatere i waenga i ngā wāhanga, ā, ko te roa o te papa kei te taha o ia whārangi e tohu ana i te wāhanga iti. Ko te ripanga o te papa whutupōro me ngā tohutohu hangarau te tūāpapa o te ahua ataata.

Te Whakamihi

Mō te A' Design Award Parahi

Ko Coach the Coaches Puka Ārahi Whutupōro te toa o te A' Design Award Parahi, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa kōeke e tohua ana mā te auaha, te mahi mōhio me te whakaaro hōhonu. Ko ngā toa Parahi he mahi pukenga e rite ana, he auaha mīharo, e whakatūturu ana i te wheako nui, te whakaaro me te mōhio-ā-ringa o ā rātou kaihoahoa. E tūmanakohia ana ko Coach the Coaches Puka Ārahi Whutupōro he taonga whakanuia, whakamīharotia, aroha nui, he ngaio, he auaha hoki. Ko tēnei hoahoa i toa i te Parahi e whakauru ana i ngā tikanga pai rawa i te toi, te pūtaiao, te hoahoa me te hangarau, ā, he tino mīharo ki ngā taipitopito. Ka whakatutuki a Coach the Coaches Puka Ārahi Whutupōro i ngā hiahia, ka pā ki ngā hiahia, ka whakaoho i ngā kare-ā-roto, ā, ka kume i te pākiki.

I Muri i te Hoahoa

Kete Pāpāho

Ngā whakamihi, ngā mema o te rōpū me ngā taipitopito hangarau i whakaratohia e te kaihoahoa.

Āhuatanga Motuhake: The guidebook for the training program developed for 10-14 years old footballers. It was created for football trainers so they could implement the training program in their everyday work. The main goal was to transform initial raw text-heavy materials into clear instructions and make navigation through different parts of the book as easy as possible. The solution was to use infographics instead of text and create visual focus on the book structure.
Whakaaweawe: The complex structure of the book defined its design. The content was organized into similar blocks of information differ by data and composed on pages like a lego game. Every visual tool was used to help work with the book during the training session: the bold color palette helps to navigate through the sections, the length of the plate on the side of each page indicates the subcategory, etc. The football field grid along with technical instructions serves as underlying base for visual style.
Roanga o te Kaupapa: The project started in January 2016 and the result was presented at the press conference dedicated to the launch of the "Coach the Coaches" program inOctober 2016

Pānuitia te Pānui Pāpāho

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