Peke ki te ihirangi
Lawson United Cinemas Minatomirai Whare Whakaari Kiriata Matua nā Mitsuhiro Shinohara

Ko te hoahoa Lawson United Cinemas Minatomirai Whare Whakaari Kiriata Matua nā Mitsuhiro Shinohara he kaitoa whakahirahira o te 2025 A' Design Award Parahi i te Wāhanga Whakataetae Hoahoa Roto Whare me te Whakaaturanga.


ParahiRoto Whare· 2025

Lawson United Cinemas Minatomirai Whare Whakaari Kiriata Matua

nā Mitsuhiro Shinohara

Kiritaki: Lawson United Cinemas, inc

Kaitoa o te A' Design Award Parahi i te Wāhanga Roto Whare

11,384

Ngā Tae

Te Hoahoa

Mō Lawson United Cinemas Minatomirai Whare Whakaari Kiriata Matua

He whare whakaari kiriata a Lawson United Cinemas Minatomirai kua hangaia i roto i tetahi whare arumoni tuturu i Yokohama. E 12 nga mata whakaata, 1050 nga nohoanga me te rohe o 4779 mita tapawha o tenei papa. Kua whakauruhia te punaha oro whakarahi Flexound ki roto i nga nohoanga katoa, na reira ka tae te oro ki tenei kaimatakitaki, tenei kaimatakitaki mai i te urunga o te noho. Na te iti o te papa, kaore e taea te hanga i nga ruma whakaata motuhake, na reira kua whakanohoia nga miihini whakaata ki runga ake i nga awa haerenga manuhiri. Ko nga rama porotaka, nga pou tae rerekē me nga pakitara tuhi ka tohu i nga awa haerenga. He waahi whakaatu utu-kore e tata ana ki te whare tomokanga e taea ai e nga manuhiri te whakamatau i te punaha oro.

Te Whakamihi

Mō te A' Design Award Parahi

Ko Lawson United Cinemas Minatomirai Whare Whakaari Kiriata Matua te toa o te A' Design Award Parahi, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa kōeke e tohua ana mā te auaha, te mahi mōhio me te whakaaro hōhonu. Ko ngā toa Parahi he mahi pukenga e rite ana, he auaha mīharo, e whakatūturu ana i te wheako nui, te whakaaro me te mōhio-ā-ringa o ā rātou kaihoahoa. E tūmanakohia ana ko Lawson United Cinemas Minatomirai Whare Whakaari Kiriata Matua he taonga whakanuia, whakamīharotia, aroha nui, he ngaio, he auaha hoki. Ko tēnei hoahoa i toa i te Parahi e whakauru ana i ngā tikanga pai rawa i te toi, te pūtaiao, te hoahoa me te hangarau, ā, he tino mīharo ki ngā taipitopito. Ka whakatutuki a Lawson United Cinemas Minatomirai Whare Whakaari Kiriata Matua i ngā hiahia, ka pā ki ngā hiahia, ka whakaoho i ngā kare-ā-roto, ā, ka kume i te pākiki.

I Muri i te Hoahoa

Kete Pāpāho

Ngā whakamihi, ngā mema o te rōpū me ngā taipitopito hangarau i whakaratohia e te kaihoahoa.

Āhuatanga Motuhake
The most distinctive feature of this cinema is the installation of the Flexound Augmented Audio system in all seats. This is a world first and one of the factors that make this cinema unique. Furthermore, this cinema is unique in that it is not being installed in a new building, but in an existing facility. Due to floor-area ratio restrictions, it is not possible to build projection rooms in every theatre, so many projectors are exposed above the customer corridors.
Inenga & Pēketanga
12 screens, 1050 seats in total capacity, 4779sqm, Flexound Augmented Audio in all seats, Flexound technology from Finland, Construction by Taisei Corporation
Tūtohu
Cinema, Cinema Complex, Movie Theatre, Flexound, Flexound Augmented Audio, Laser Projectors, Booth-less Cinema
Hangarau Whakanao
The design was carried out under highly restrictive conditions due to the fact that it was an existing facility, including the reuse of an oval-shaped theatre, the largest theatre where the old tenant, a museum facility for experiencing the great nature of the earth, used to screen editorial works of the British "BBC EARTH".
The cinema was realised thanks to the high storey height, but the high ceilings in the corridors of the auditorium also gave it an archaeological feel, so the lighting in the corridors was darkened as much as possible to highlight the impressive spherical lighting. Vertically extending, brightly coloured design columns and striking wall finishes with patterns create a sense of the extraordinary.
The Flexound experience space in the lobby uses the same colour scheme as the guest corridor to maintain a sense of unity, while the areas with plenty of outside light are furnished with furniture and sofas that allow many people to relax, giving each space its own distinct character.
Wero Hoahoa
Floor space cannot be increased due to floor-area ratio restrictions, so the projectors were installed above the customer corridors, as if they were on display. The Flexound system requires wiring from dedicated amplifiers in the sound racks of each theatre to each chair, so wiring routes had to be secured in advance in the floating floor and wiring work had to be carried out in advance. The wiring had to be done in advance by securing the wiring route in the floating floor. The length of the speaker cables was nearly 10 km for the nearly 1000 seats in all 12 theatres.
With regard to the chairs, the project started with the development of this system to be installed in the chairs of a Japanese manufacturer. Furthermore, it was a very challenging project for each company, including the design of the base for the system's on/off switch to be installed in each chair.
Rangahau
The plan was to open a cinema complex in the Yokohama Minatomirai area, where there are already three cinema complexes with IMAX and 4DX. With restrictions on floor space and load-bearing capacity when moving into an existing commercial building, it was thought that Flexound, which has few architectural requirements and is unique in the world, would be a sufficient countermeasure. The commercial building was also very positive about attracting a cinema on the occasion of its 10-year anniversary.
Whakaaweawe
Mark Is Minatomirai, which houses the cinema, is a commercial building directly connected to Minatomirai Station and has a wide range of customers. The aim was therefore to create a cinema that is accessible to people of all ages. In addition, a free demo space has been set up right outside the lobby entrance to allow a wide range of people to experience the FLEXOUND.
Roanga o te Kaupapa
The project started in November 2022 and the cinema opens in April 2024 in Yokohama.
Rerenga Mahi
Most audiences will notice the vibrations that occur in conjunction with the bass when they sit in the chairs, but the Flexound is characterised by the cinema sound that comes from the head of the chair without any discomfort at all. It sounds so natural that you may not notice it unless you know about it beforehand. However, the difference is obvious when compared to a normal chair, and you will be surprised at how clearly even the smallest whispered sounds can be heard in your ears. Surround sound is also perfectly rendered, so no matter where you are in the theatre, you will be satisfied that you are in your own special and perfect acoustic environment.
Ngā Mema o te Rōpū
Interior Designer: Kei Sagara
Architect: Hironobu Imamura
Mechanical and Electric: Nao Uda
Lighting Chief Designer: Shinji Yamaguchi
Lighting Designer: Yayoi Aota
Director: Kunihisa Akiyama
Project Manager: Mitsuhiro Shinohara
Whakamana Whakaahua
All Images: Toshiyuki Yano

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