Vision Auction Tuku Utu Whakapaipai ā-Ipurangi nā Leying Bi

Ko te hoahoa Vision Auction Tuku Utu Whakapaipai ā-Ipurangi nā Leying Bi he kaitoa whakahirahira o te 2025 A' Design Award Hiriwa i te Wāhanga Whakataetae Hoahoa Atanga, Tauwhitiwhiti me te Wheako Kaiwhakamahi.

HiriwaAtanga· 2025

Vision Auction Tuku Utu Whakapaipai ā-Ipurangi

nā Leying Bi

Kiritaki: Buling

Kaitoa o te A' Design Award Hiriwa i te Wāhanga Atanga

55,732

Kaitoa Tohu Manatokohia

Manatokohia te Tūnga Tohu mō #172207

Tirohia i te A' Design Award Pānui Pāpāho Tohu Tohu

Ngā Tae

Te Hoahoa

Mō Vision Auction Tuku Utu Whakapaipai ā-Ipurangi

I te wā e whānui haere ana ngā hokohoko whakapaipai ā-ipurangi, kei te aukatitia tonutia te maia o te kaiwhakamahi e ngā āwangawanga mō te whakapono me te taunekeneke iti. Ka whakarerekē a Vision Auction i te wheako tuku utu mā te Ao Whakaranu, e taea ai e ngā kaiwhakamahi te whakamātau mariko i ngā whakapaipai me te uru ki ngā hokohoko ora mai i hea rawa atu, ka hono ngātahi te whai wāhi matihiko me te whai wāhi tinana. Mā te whakaurutanga i ngā taonga mahanga matihiko, ka whakanui i te tūturu me te pupuri uara, ka whakatupu i tētahi pūnaha hokohoko mārama, whai hua, whakawhaiaro hoki e whakahōu ana i te āpōpō o te tauhokohoko whakapaipai matihiko.

Te Whakamihi

Mō te A' Design Award Hiriwa

Ko Vision Auction Tuku Utu Whakapaipai ā-Ipurangi te toa o te A' Design Award Hiriwa, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa taumata teitei rawa, ātaahua me te whakamīharo. Ko ngā toa Hiriwa he mahi tino kanapa, tino auaha e whakaatu ana i te mātanga, te pūmanawa me te mōhio hōhonu o ā rātou kaihoahoa. E tūmanakohia ana ko Vision Auction Tuku Utu Whakapaipai ā-Ipurangi he mahi whakamīharo, he tauira, he tino ngaio, he auaha hōhonu. Ko tēnei hoahoa i toa i te Hiriwa he hanganga rongonui, whakamīharotia e whai wāhi ana ki te whakawhānui i ngā rohe o te toi, te pūtaiao, te hoahoa me te hangarau. Ko Vision Auction Tuku Utu Whakapaipai ā-Ipurangi he mahi e hae ana te tini, e whakaara ana i ngā hiahia, e kawe mai ana i ngā kare-ā-roto pai, ā, e whakaoho ana i te mīharo.

I Muri i te Hoahoa

Kete Pāpāho

Ngā whakamihi, ngā mema o te rōpū me ngā taipitopito hangarau i whakaratohia e te kaihoahoa.

Āhuatanga Motuhake: As online jewelry auctions grow, trust and interactivity remain key concerns. Vision Auction leverages Mixed Reality for virtual try-ons and live bidding, seamlessly blending digital and physical participation. By integrating digital twin lots, it enhances credibility and value retention, fostering a transparent, efficient, and personalized auction experience that redefines digital jewelry trade.
Inenga & Pēketanga: Button dimensions are defined as 16mm x 16mm, with a minimum spacing of 16mm and a maximum height of 48mm. Text sizing follows a structured hierarchy, with a default font size of 16 pixels, auxiliary text at 12 pixels, and subtitles and titles reaching up to 48 pixels. The SF Pro font from Apple Vision Pro is used, with varying weights to enhance visual hierarchy and facilitate quick identification of key elements.
Tūtohu: Online Auction, Jewellery Auction, Augmented Reality, AI Bidding, Second hand trading, Vision Pro, User Experience Design, Interaction Design, Virtual Reality, Sotheby
Hangarau Whakanao: Interface design was developed using Figma and Adobe Photoshop, with usability testing conducted through the Google Cardboard simulator. Compliance with Apple Vision Pro design guidelines ensured appropriate button sizing and spacing, enhancing gesture recognition and eye-tracking for a more seamless online auction experience.
Wero Hoahoa: The main challenge was balancing functionality and simplicity in an online auction platform. Initial brainstorming, informed by user research, generated numerous feature ideas, but excessive complexity made the interface overwhelming. Iterative feasibility testing, validation, and careful consideration of information hierarchy helped distill the design to its most essential and impactful features while maintaining a clean, intuitive interface.
Rangahau: Through internet ethnography and in-depth interviews with high-end jewelry auction participants, I identified key user pain points and framed the research goal: How might we enhance user confidence and browsing experiences in online auctions? Utilizing personas, journey maps, empathy maps, and decision matrices, I developed initial concepts and information architecture. Multiple interface iterations were refined through low- and mid-fidelity prototypes. In the evaluation phase, I employed SUS scoring and VR testing to assess usability and optimize the design.
Whakaaweawe: The moment an auctioneer's gavel falls is charged with anticipation and exhilaration, capturing the essence of live auctions. From previewing to bidding, the emotional crescendo fuels engagement, a dynamic now reimagined for the digital realm. Vision Auction harnesses MR technology to heighten these interactions, seamlessly integrating them into online bidding to enhance participation and instill confidence.
Roanga o te Kaupapa: The project commenced in June 2024 in Qingdao, Shandong, China, where its initiation, design, development, and testing phases were carried out. It concluded in January 2025.
Rerenga Mahi: Users enter the Vision Auction app via Apple Vision Pro to browse upcoming auctions and preview digital twin lots in AR. Eye-tracking and gesture controls enable detailed inspection and virtual try-ons before bidding. During live VR auctions, users engage with the atmosphere and place bids in real time. Afterward, certified digital twin jewelry can be displayed or securely resold within the system, ensuring trust and continuity in secondary transactions.
Whakamana Whakaahua: Image #1: Creator Leying Bi, AR Jewelry Showcase, 2024.
Image #2: Creator Leying Bi, Immersive Jewelry Browsing Experience, 2024.
Image #3: Creator Leying Bi, VR Auction Preview, 2024.
Image #4: Creator Leying Bi, VR Auction Scene and AI Assistant, 2024.
Image #5: Creator Leying Bi, Secondhand Trade Showcase, 2024.