Ko te hoahoa Soli Tūru nā João Demele he kaitoa whakahirahira o te 2026 A' Design Award Parahi i te Wāhanga Whakataetae Hoahoa Taputapu.
ParahiTaputapu· 2026
Soli Tūru
nā João Demele
Kiritaki: Morada Decor
Kaitoa o te A' Design Award Parahi i te Wāhanga Taputapu
Kaitoa Tohu Manatokohia
Manatokohia te Tūnga Tohu mō #176791Te Hoahoa
Mō Soli Tūru
He tūru a Soli i hoahoatia mō te nohonga o ia rā. Ka whakataurite te hoahoa i te hangarite tinana, te māmā ā-kanohi me te tika o te hanganga. Ka hangaia te anga rākau totoka mai i te rākau Jequitiba i whakatōngia anō, i puta mai i ngā puna haepapa, me ngā whakawhitinga maeneene, motukore i waenga i ngā waewae, te nohoanga me te tuara. Kua whakapaipaitia te tuara kōpiko ki te hiako, ā, ka ārahi i te tū o te tinana kāore he pūrere whakarite. Mā ngā kōpiko ā-tinana me te pūhungahunga kaha nui e whakarato te hāneanea. Mā te miihini ahumahi e whakarite te tika, ā, mā te whakaoti ā-ringa e whakahaerehia ana e tiaki te pono o te rawa me te roa o te oranga.
Te Whakamihi
Mō te A' Design Award Parahi
Ko Soli Tūru te toa o te A' Design Award Parahi, he whakaaetanga tino whai mana e hoatu ana ki ngā hoahoa kōeke e tohua ana mā te auaha, te mahi mōhio me te whakaaro hōhonu. Ko ngā toa Parahi he mahi pukenga e rite ana, he auaha mīharo, e whakatūturu ana i te wheako nui, te whakaaro me te mōhio-ā-ringa o ā rātou kaihoahoa. E tūmanakohia ana ko Soli Tūru he taonga whakanuia, whakamīharotia, aroha nui, he ngaio, he auaha hoki. Ko tēnei hoahoa i toa i te Parahi e whakauru ana i ngā tikanga pai rawa i te toi, te pūtaiao, te hoahoa me te hangarau, ā, he tino mīharo ki ngā taipitopito. Ka whakatutuki a Soli Tūru i ngā hiahia, ka pā ki ngā hiahia, ka whakaoho i ngā kare-ā-roto, ā, ka kume i te pākiki.
I Muri i te Hoahoa
Kete Pāpāho
Ngā whakamihi, ngā mema o te rōpū me ngā taipitopito hangarau i whakaratohia e te kaihoahoa.
- Āhuatanga Motuhake
- The chair explores the balance between ergonomics visual lightness and structural precision resulting in a contemporary piece with sculptural presence. Its solid wood structure features smooth and continuous transitions between legs seat and backrest highlighting craftsmanship and technical mastery. The curved leather upholstered backrest gently supports the body while precise stitching and hand finishing reinforce material integrity and the uniqueness of each piece.
- Inenga & Pēketanga
- Width: 560 mm x Depth: 600 mm x Height: 840 mm. Height Seat: 460 mm.
- Tūtohu
- Wooden chair, Sustainable design, Ergonomic chair, Contemporary furniture, Organic curves, Eco-friendly materials, Brazilian Furniture, Brazilian Culture.
- Hangarau Whakanao
- The chair production is guided by sustainability and industrial efficiency. It uses responsibly sourced reforested Jequitiba wood and components designed to reduce waste throughout manufacturing. The seat incorporates curves that adapt to human anatomy combined with high performance foam for comfort and support. Industrial machining ensures precision and repeatability while controlled manual finishing preserves material integrity and durability.
- Wero Hoahoa
- The main challenge was balancing ergonomics and form. Developing a continuous curved backrest capable of adapting to different bodies required extensive research, testing, and fine adjustments. Manufacturing the wooden structure demanded high technical precision to achieve organic forms and smooth transitions without compromising structural strength. Integrating wood and leather also required careful detailing to ensure durability, comfort, and consistent aesthetic quality in potential scaled production.
- Rangahau
- This design project was developed through research into sustainable materials applied to contemporary furniture, combined with an understanding of function as an adaptive element responsive to different bodies and contexts. The design process integrated hand sketching, 3D modeling, and full-scale prototyping to refine form, structure, and ergonomics, particularly the backrest curvature. The combination of wood and leather references Brazilian modern furniture, positioning craftsmanship as the conceptual core of the object.
- Whakaaweawe
- The Soli chair inspire by a synthesis of form, identity, and materiality. Its design is structured as a continuous gesture, in which seat and backrest are unified through a single curve. Each curvature is carefully dimensioned to accommodate diverse body types, reflecting the plurality of Brazilian culture. Inspired by traditional wooden furniture and natural elements such as branches and animal horns, the combination of wood and leather emphasizes material honesty, lightness, stability, and tactile comfort, enhancing the users sensorial experience.
- Roanga o te Kaupapa
- The Soli chair was developed through close collaboration between designer and manufacturer with the objective of creating a chair that intuitively adapts to the human body. Completed in 2025 the project followed a rigorous development process with multiple prototypes ergonomic adjustments and formal refinements. The result is a contemporary chair that balances comfort aesthetic identity and production feasibility reflecting research collaboration and care in its creation.
- Rerenga Mahi
- The chair works as a single, continuous gesture. The seat supports the body, while the curved backrest approaches like an embrace, intuitively guiding posture. There are no adjustments or mechanisms: comfort comes directly from the form itself, which naturally adapts to different body types. The wooden structure sustains this movement with lightness and stability, transforming the act of sitting into a natural, welcoming, and efficient everyday experience.
- Pātene
- Unspecified
- Ngā Mema o te Rōpū
- João Demele – Designer
Juliano Schmidt and Rafael Schmidt – Project approval
Juliano Schmidt and Luiz Eduardo Bossardi – Execution and prototyping - Whakamana Whakaahua
- Images developed by designer João Demele.
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