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RingCentral Message Video Phone Desain Gerak dek Not Real

RingCentral Message Video Phone Desain Gerak dek Not Real adolah pamenang nan sangaik tahormat dari A' Design Award Perak 2021 nan sangaik prestigius dalam Kategori Kompetisi Film.


PerakFilm· 2021

RingCentral Message Video Phone Desain Gerak

dek Not Real

Klien: RingCentral

Pamenang A' Design Award Perak dalam Kategori Film

42,213

Pamenang Pangharogaan Taverifikasi

Verifikasi Status Pangharogaan untuak #119618

Warno

Desain

Tantang RingCentral Message Video Phone Desain Gerak

RingCentral adolah platform komunikasi bisnis #1, mambaoan sagalo urang dan sagalo hal basamo-samo untuak manjalanan karajo. NotReal maruancang video gambaran umum untuak mamamerkan sagalo nan dapek dilakuan dek aplikasi nan tangguh ko, supayo panonton dapek mancaliak sabaratok dan salengkap apo produk ko sabanahnyo. Ado kabaradoan tigo dunia: Nyato, sudut pandang pamakai nan ditunjuakan malalui situasi karajo nan realistis. Digital, dibentuk dek UI nan diurai untuak manyorotan fitur-fitur khusus aplikasi. Dan Abstrak, untuak manggambarkan fungsi umum. Sapaanjang video, ado sabuah tim nan mambuat produk malalui aplikasi tu.

Pangakuan

Tantang A' Design Award Perak

RingCentral Message Video Phone Desain Gerak adolah pamenang A' Design Award Perak, sabuah pangakuan nan luar biaso bapresti nan dibarikan ka rancangan tingkaik tatinggi, elok jo mangesankan. Pamenang Perak adolah karya nan sangaik cemerlang jo sangaik kreatif nan mamparlihatkan kapakaran, bakaik jo katajaman pikiran parancangnyo. RingCentral Message Video Phone Desain Gerak dipaokan manjadi karya nan mangaguikan, contoh tauladan, sangaik profesional jo inovatif sacaro dalam. Rancangan nan manang Perak iko adolah panemuan nan nampak jo dikagumi nan mambari sumbangan untuak maluaskan batas seni, ilimu, rancangan jo teknologi. RingCentral Message Video Phone Desain Gerak adolah ciptaan nan dicamburui banyak urang, nan mambangkikkan karinduan, mambaok parasaan positif jo malahiakan karagumon jo kakaguman.

Di Baliak Desain

Kit Pers

Kredit, anggota tim jo rincian teknis nan disadioan dek perancang.

Sifat Unik
RingCentral is the #1 business communications platform, bringing everyone and everything together to get work done.

NotReal developed an overview video to showcase everything this powerful app can do, so that viewers get a glimpse of how broad and complete this product really is.
Dimensi & Kemasan
1920 pixels x 1080 pixels at 24 frames per second
Tag
animation, design, 3D, CGI, ringcentral, video, software, motion graphics
Teknologi Produksi
It's a full CGI project, so the applied technology is regular computers. C4D was used for all 3D design and animation, Redshift was the render engine and all compositing was done in Adobe After Effects.
Tantangan Desain
In 2020 all the world faced new challenges and a paradigm change in the way people work and interact with their teammates.
Virtual communication tools became heroes in the everyday routine.
Work can find us anywhere, anytime.
The challenge was to communicate the user's point of view, the app itself and its features, and some general concepts about making every day easier and smarter with the use of this app.
The user was represented subjectively through hyper-realistic environments.
The product, through the app's interface.
The concepts, through more abstract scenes.
Penelitian
This was a commissioned project. RingCentral came directly to NotReal. They needed to create a series of videos with a renewed, fresh and contemporary style, showing their product as high-end.
The first research was to find general visual references of the mood, layouts, materials, lighting and storytelling (which was decided to communicate the main concepts through visual representations of them and supported with text overlays).
Inspirasi
The video needed to communicate the user point of view, the product itself and some worthy features.
The way it was chosen was to break these elements into different worlds: Real, Digital and Abstract. Throughout the video, there's team interacting through the app, while creating a product.
Durasi Proyek
The project kick-off was on May 29th 2020 and final delivery of this video/version was on August 4th 2020.
Alua Operasi
It's a video with no interaction or special operative instructions. Just hit Play!
Anggota Tim
Co-Creative & Art Director: Valeria Moreiro
Co-Creative & Animation Director: Milton Gonzalez
Executive Producer: Roberto Connolly
Production Assistant: Joana Cabrera
Designer: Luján Borzi
Designer: Josefina Llano
Designer: Macs Riedel
Designer: Sergio Fuego
Designer: Valeria Moreiro
Designer: Milton Gonzalez
Animator: Macs Riedel
Animator: Sergio Fuego
Animator: Joana Cabrera
Animator: Milton Gonzalez
Lighting & Shading: Valeria Moreiro
Rendering & Compositing: Milton Gonzalez
3D Modeler: Nahuel Belich
3D Modeler: RotoArt
Music & Sound Designer: Facundo Capece
Kredit Gambar
All images and video were developed by the full team at NotReal (see TEAM MEMBERS). There are no specific credits for individual content.

Disponsori

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A' Design Award adolah pangharogaan internasional nan dijuri untuak desain nan elok. Ikuiklah A' Design Award untuak mandapek kasempatan maraih pangharogaan meritokratis, mandapek kemasyhuran, prestise jo publisitas untuak karya Sanak. Nominasikan karya Sanak untuak A' Design Award jo basaiang untuak mandapekkan A' Design Prize nan sangaik didambaoan.

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