Yoyic Huojunpaopao Kamasan Botol Minuman dek Tingting Wang adolah pamenang nan sangaik tahormat dari A' Design Award Gangsa 2021 nan sangaik prestigius dalam Kategori Kompetisi Desain Kamasan.
GangsaKamasan· 2021
Yoyic Huojunpaopao Kamasan Botol Minuman
dek Tingting Wang
Klien: High-tech MengNiu Dairy (Beijing)CO.,LTD
Pamenang A' Design Award Gangsa dalam Kategori Kamasan
Pamenang Pangharogaan Taverifikasi
Verifikasi Status Pangharogaan untuak #121519Desain
Tantang Yoyic Huojunpaopao Kamasan Botol Minuman
Yoyic Huojunpaopao adolah kamasan botol nan dirancang untuak minuman basoda nan mangandung probiotik hiduik. Minuman iko manggabungkan bakteri asam laktat basoda jo probiotik hiduik, randah gulo, sarato tanpo lemak. Botolnyo dibuek dari PET nan sangaik transparan untuak mambarikan tekstur bak kaco, jo bantuak nan ringan jo langsai, sarato kapasitas 388 mililiter. Label nyo mamakai huruf kaligrafi Cino nan tabal sarato grafis balamak-balamak untuak manunjuakkan vitalitas. Rancangan iko baniaik untuak mangungkapkan raso jo kesehatan sacaro basamoan. Botol iko dijua di toko-toko serba ado dalam kondisi rantai dingin (cold chain) untuak manjago agar probiotiknyo tatap aktif.
Pangakuan
Tantang A' Design Award Gangsa
Yoyic Huojunpaopao Kamasan Botol Minuman adolah pamenang A' Design Award Gangsa, sabuah pangakuan nan sangaik bapresti nan dibarikan ka rancangan nan cemerlang nan dicirikan dek kreativitas, kacerdikan jo kabijaksanaan. Pamenang Gangsa adolah karya nan cukuik mahir jo kreatif sacaro mangesankan nan mamastikan pangalaman nan luas, imajinasi jo kacerdikan parancangnyo. Yoyic Huojunpaopao Kamasan Botol Minuman dipaokan manjadi bando nan sangaik dihormati, dikagumi jo disayangi, nan profesional jo inovatif sacaro nampak. Rancangan nan manang Gangsa iko mamuek praktik tabaik dalam seni, ilimu, rancangan jo teknologi jo cemerlang dalam parhatian ka rincian. Yoyic Huojunpaopao Kamasan Botol Minuman mamanuhi kaparluan jo elok, manyantuah karinduan, mamikaik parasaan jo manarik raso ingin tahu.
Di Baliak Desain
Kit Pers
Kredit, anggota tim jo rincian teknis nan disadioan dek perancang.
- Sifat Unik
- Sparkling drinks are trending in China, while there are very limited types of probiotic sparkling drinks. To take probiotic sparkling drinks to the next level, we have designed a brand-new product - huojunpaopao. As its name highlights, this drink contains live probiotics. The combination of sparkling lactic acid bacteria and live probiotics with low sugar and zero fat, making it uplifting and refreshing. Huojunpaopao also represents the brand yoyic, forming an iconic brand image.
- Dimensi & Kemasan
- 388ml, PET bottle, Clear Color, Diam (max.) 64mm x Height 216 mm. We used high transparent PET materials to achieve the texture of glass.
- Tag
- yoyic, sparkling lactic acid bacteria, live probiotics, PET, Packaging Design, Bottle Design, Graphic Design
- Teknologi Produksi
- Yoyic huojunpaopao is the world's first live probiotic sparkling drink. Besides, in order to maintain the activity of the preferred Danish high-live probiotics in the product, we selected cold chain transportation and storage.
- Tantangan Desain
- This is a new unique product, that combines the properties of the traditional probiotic drinks with the exciting bubbling feeling of sparkling drinks. Our main challenge was to transmit the healthiness and the digestive benefits of the live probiotics using a bold and refreshing language that could gave a frizzy twist to the design.
- Penelitian
- Our goal was to satisfy the new need of the consumer for an unconventional product that was healthy and exciting at the same time. Our target are all those people who seek for new exciting experiences, who love to try new things and want to live life at its fullest but never forgetting to pay attention to healthiness and quality. Our product was born to satisfy these needs, not only from a functional point of view, but also emotionally with our packaging design.
- Inspirasi
- We wanted to convey "the coexistence of tasty and healthy". The shape is light and elegant, aesthetically in line with our young target's pursuit of healthiness. The label is designed with light and vitality as drivers. The bold character in Chinese calligraphic design and is reminiscent of exciting moments. The bubbles let's you experience the brisk vitality of "live probiotic bubble drinks" which together with the feature "full of sparklingness" are made into a visual representation.
- Durasi Proyek
- The project started in February 2020 and ended in March 2021. Bottle sample production in Sidel Shanghai.
- Alua Operasi
- HUOJUNPAOPAO are sold mainly in convenience stores in cold chain. The advanced technology and production equipment can ensure.
- Paten
- Copyrights belong to China Mengniu Dairy Co.,Ltd, 2020
- Anggota Tim
- Lei Jiang, Jian Sun, Jun Yang, Jing Liang, Yong Zhang, Tingting Wang, Hua Xie, Xiaoyan Wang, Chengjie Ding, Chang Liu, Yincheng Liu
- Kredit Gambar
- .
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