Zhu Xixi Kotak Hadiah dek Jin Zhang adolah pamenang nan sangaik tahormat dari A' Design Award Basi 2022 nan sangaik prestigius dalam Kategori Kompetisi Desain Kamasan.
BasiKamasan· 2022
Zhu Xixi Kotak Hadiah
dek Jin Zhang
Klien: Wuhan Sanbu Brand Design
Pamenang A' Design Award Basi dalam Kategori Kamasan
Pamenang Pangharogaan Taverifikasi
Verifikasi Status Pangharogaan untuak #134487Desain
Tantang Zhu Xixi Kotak Hadiah
Tahun 2022 adolah tahun harimau dalam kalender lunar Cino. Cara nan paling langsuang adolah manggunoan grafis harimau. Desainer manggunoan kemiripan pelafalan harimau jo berkah dalam bahaso Cino, jo manggunoan limo harimau untuak manyatakon wu fu lin men (sabuah idiom Cino nan biaso digunoan dalam Tahun Baru). Manggunoan idiom jo grafis untuak mambentuk berkah Tahun Baru ganda. Warna oranye jo hijau nan bakontras baliak mambuekan saluruh kemasan labiah bergaya. Kotak tu dapek digunoan sabagai lukisan hiasan, dan dalam wakatu nan samo, ado gambar harimau nan dapek diwarnoi untuak interaksi urang.
Pangakuan
Tantang A' Design Award Basi
Zhu Xixi Kotak Hadiah adolah pamenang A' Design Award Basi, sabuah pangakuan nan bapresti nan dibarikan ka rancangan nan elok nan mamanuhi kaparluan profesional jo industri nan dipaokan dari ciptaan nan dirancang jo elok. Pamenang Basi mamparlihatkan kamahiran nan gadang, spesialisasi nan tinggi, pamahaman pakar jo kapasitas kreatif panciptanyo. Zhu Xixi Kotak Hadiah dipaokan manjadi ciptaan nan sangaik dihormati, dikagumi jo disayangi, nan praktis jo inovatif. Rancangan nan manang Basi iko mamasukkan praktik tabaik industri jo punyo ciri teknis nan cakap nan bapautan jo ilimu jo bakaik. Zhu Xixi Kotak Hadiah dihormati karano katalitiannyo jo dirancang untuak maningkekkan kualitas hiduik jo mambantu manjadikan dunia tampek nan labiah elok.
Di Baliak Desain
Kit Pers
Kredit, anggota tim jo rincian teknis nan disadioan dek perancang.
- Sifat Unik
- 2022 is the Year of the Tiger in the Chinese lunar calendar. Most of the New Year's gifts are showing Chinese traditions, but the brand wants a high-end dim sum gift box that combines traditional Chinese culture and is young and fashionable. The designer used the similar pronunciation of "tiger" and "blessing" in Chinese to express "wu hu lin men" (Chinese idiom, New Year's blessing) with five tigers; boldly used orange and green to contrast colors to make the whole package more fashionable.
- Dimensi & Kemasan
- 520*280*50mm。At the same time, there is a line drawing tiger picture in the box. People can color the tiger with their family members and friends to enhance the interaction between the characters and achieve the effect of emotional interaction. The painted picture can be permanently retained as a hanging painting.
- Tag
- zhuxixi、gift box for dim sum、gift box for the Year of the Tiger
- Teknologi Produksi
- Both the gift box and the inner box are printed on ordinary cardboard, and the three-dimensional embossing effect is made to highlight the realistic tiger graphic. It is worth mentioning that the designer deliberately designed the box to be a thin growing strip, and embedded the lid into the bottom box. Inside, just like a framed painting, the box can be used as a decorative painting, and the packaging has the opportunity for secondary use to reduce waste.
- Tantangan Desain
- The biggest challenge of this packaging is: not only let the older people feel the traditional atmosphere, but also let the young people feel fashionable, how to integrate traditional Chinese culture and fashion is the most important problem to be solved.
- Penelitian
- After confirming the idea of using five tigers to express New Year's greetings, the designer consulted a lot of materials and found five tigers representing five different meanings from different regions of China, such as representing peace, good luck, guardianship, and happiness. , fortune. And re-drawing and coloring, not only retains the traditional form, but also fashion.
- Inspirasi
- The most direct way to create a gift box for the Year of the Tiger is to use tiger graphics. The designer used five tigers to express "wu hu lin men" (Chinese idiom, often used for New Year wishes), using the similar pronunciation of "tiger" and "blessing" in Chinese. Idioms and graphics form a double New Year's greeting. At the same time, there is a tiger picture in the box that people can color together to enhance the emotional interaction between people.
- Durasi Proyek
- The project is designed in November 2021 and will be sold in Wuhan, China in December 2021
- Alua Operasi
- In the Chinese Year of the Tiger, the idiom "five blessings come to the door" composed of tiger patterns and five tigers gives the most direct double New Year's blessing. At the same time, the tiger paintings prepared for people in the box can be used for coloring, which can create emotional interaction between people and make the New Year atmosphere more intense.
- Anggota Tim
- Designer ：Jin Zhang
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