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Piernas Largas Fungsi Utamo: Kamasan Anggua dek Ian Wallace

Piernas Largas Fungsi Utamo: Kamasan Anggua dek Ian Wallace adolah pamenang nan sangaik tahormat dari A' Design Award Gangsa 2025 nan sangaik prestigius dalam Kategori Kompetisi Desain Kamasan.


GangsaKamasan· 2025

Piernas Largas Fungsi Utamo: Kamasan Anggua

dek Ian Wallace

Klien: Piernas Largas

Pamenang A' Design Award Gangsa dalam Kategori Kamasan

12,883

Pamenang Pangharogaan Taverifikasi

Verifikasi Status Pangharogaan untuak #163685

Warno

Desain

Tantang Piernas Largas Fungsi Utamo: Kamasan Anggua

Teks Buku: Piernas Largas marupokan desain kamasan untuak ampek jinih anggua (wine). Satiok botol mambawok namo, konsep, jo ilustrasi tasandiri, nan diinspirasi dek tokoh jo momen nan lah akrab bagi anak mudo di Chile. Grafis nan panuah warna iko batujuan untuak mamulai parcakapan sarato manjadikan botol sabagai pusek pandangan dalam acara pakumpuloan sosial. Satiok botol kaco iko babarek 750 ml, jo tinggi 300 mm, sarato bobot 710 g. Karya seni tu dipasang jo sleeve heat shrinkable nan tahan lamo sarato tahan tahadok pandinginan (refrigeration). Tujuan dari desain iko adolah untuak manawakan alternatif nan lebih santai jo manyanangkan dibandingkan jo panyajian anggua nan tradisional.

Pangakuan

Tantang A' Design Award Gangsa

Piernas Largas Fungsi Utamo: Kamasan Anggua adolah pamenang A' Design Award Gangsa, sabuah pangakuan nan sangaik bapresti nan dibarikan ka rancangan nan cemerlang nan dicirikan dek kreativitas, kacerdikan jo kabijaksanaan. Pamenang Gangsa adolah karya nan cukuik mahir jo kreatif sacaro mangesankan nan mamastikan pangalaman nan luas, imajinasi jo kacerdikan parancangnyo. Piernas Largas Fungsi Utamo: Kamasan Anggua dipaokan manjadi bando nan sangaik dihormati, dikagumi jo disayangi, nan profesional jo inovatif sacaro nampak. Rancangan nan manang Gangsa iko mamuek praktik tabaik dalam seni, ilimu, rancangan jo teknologi jo cemerlang dalam parhatian ka rincian. Piernas Largas Fungsi Utamo: Kamasan Anggua mamanuhi kaparluan jo elok, manyantuah karinduan, mamikaik parasaan jo manarik raso ingin tahu.

Di Baliak Desain

Kit Pers

Kredit, anggota tim jo rincian teknis nan disadioan dek perancang.

Sifat Unik
These bottles seeks to surprise and generate a new experience for millennial wine consumers with a disruptive and creative proposal of four different types of mixology. A range of products that personifies the bottle with characteristics or typical moments that young people experience today in Chile. In each product we find a design to represent the concepts that were developed, disruptive and youthful. A new product for each moment.
Dimensi & Kemasan
Height 300 mm, neck height 10 mm, capacity 750 ml, internal mouth diameter 17,40 mm, maximum diameter 92,50 mm, weight 710 g.
Tag
Wine, Alcohol, Drink, Beverage, Bottle, Packaging, Design, Wild, Disruptive, Spirits
Teknologi Produksi
For the development were manufactured bottles type P10 conical corona, with a capacity of 750 ml for each bottle, corona mouth, height of 300 mm, height of 10 mm chopped, inner diameter of the mouth 17,40 mm, diameter greater than 92,50 mm and a total weight of 710 g. The design was developed and incorporated into the bottle in a high quality and durable heat shrinkable resistant to refrigeration.
Tantangan Desain
Chile is known as one of the countries with the best grapes in the world, where it is a great challenge to develop a new brand. However, who really conveys an experience through the magic of chilean wine. One of the objectives was to completely break the pattern with a disruptive, youthful, happy proposals that generate funny conversations among their consumers. Concepts that break the current scheme to transform it into a world full of color and laughter.
Penelitian
Sessions of brand strategy were organized. In the first meeting, the product objectives, such as target audience and brand impressions, were discussed. The second meeting was 45 min interviews with 30 young people and families, in two categories, alcohol consumers and non consumers. To finalize the brand strategy, the data that emerged from the interviews was conceptualized. This is where the creative process of design and conceptualization was born.
Inspirasi
The first bottle has the name of coqueton which means flirty, it was developed as a leopard, expressing seduction. The second bottle is called wine not in reference to why not, which is the freedom to dare to break the prejudices that women feel today, to love each other as one is. The third bottle is called pierna pelua, which in Chile means hairy leg, in reference to the hippie group. The last bottle is named pierna pela, which in Chile means to kiss anyone, generating laughter among friends.
Durasi Proyek
The project started in Santiago, Chile and finished in Concon, Chile and a year of production.
Alua Operasi
Wine Mixer offers an experience for young people. A product that seeks to build loyalty and be the centerpiece of the party. Proposing different concepts in its design, to interact with consumers and produce a pleasant experience when sharing. That flirtatious people can feel proud to be the gallants of the party, that women feel free to love each other as they are, that our hippie friends vibrate with the colors and for those who give kisses at parties, a bottle full of love.
Anggota Tim
Freelance Designer: Ian Wallace
Kredit Gambar
Images: Ian Wallace

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A' Design Award adolah pangharogaan internasional nan dijuri untuak desain nan elok. Ikuiklah A' Design Award untuak mandapek kasempatan maraih pangharogaan meritokratis, mandapek kemasyhuran, prestise jo publisitas untuak karya Sanak. Nominasikan karya Sanak untuak A' Design Award jo basaiang untuak mandapekkan A' Design Prize nan sangaik didambaoan.

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