Dan Sheng Creativity Pakaging dek Sitai Ma adolah pamenang nan sangaik tahormat dari A' Design Award Gangsa 2025 nan sangaik prestigius dalam Kategori Kompetisi Desain Kamasan.
GangsaKamasan· 2025
Dan Sheng Creativity Pakaging
dek Sitai Ma
Klien: Dan Sheng Creativity
Pamenang A' Design Award Gangsa dalam Kategori Kamasan
Pamenang Pangharogaan Taverifikasi
Verifikasi Status Pangharogaan untuak #164189Desain
Tantang Dan Sheng Creativity Pakaging
Desain pakaging anggua raspberry manunjuakkan keindahan ekologis nan tarinspirasi dek bentuk organik buah raspberry. Desain pakaging ko manggunoan bionika untuak maransformasi bentuk buah nan mambuncik jo warna-warna nan hiduik manjadi kontur botol nan mulus jo balengkuang. Sacaro visual mangagumoan kasagaran jo asal alami anggua ko, tutuik nan janieh bak kristal mambungkuih lansekap miniatur, sacaro halus manankankan asal geografis nan bakualitas tinggi. Desain ko mangintegrasi naratif ekologis jo pesona estetika, manyaimbangkan unsur-unsur alami jo seni minimalis.
Pangakuan
Tantang A' Design Award Gangsa
Dan Sheng Creativity Pakaging adolah pamenang A' Design Award Gangsa, sabuah pangakuan nan sangaik bapresti nan dibarikan ka rancangan nan cemerlang nan dicirikan dek kreativitas, kacerdikan jo kabijaksanaan. Pamenang Gangsa adolah karya nan cukuik mahir jo kreatif sacaro mangesankan nan mamastikan pangalaman nan luas, imajinasi jo kacerdikan parancangnyo. Dan Sheng Creativity Pakaging dipaokan manjadi bando nan sangaik dihormati, dikagumi jo disayangi, nan profesional jo inovatif sacaro nampak. Rancangan nan manang Gangsa iko mamuek praktik tabaik dalam seni, ilimu, rancangan jo teknologi jo cemerlang dalam parhatian ka rincian. Dan Sheng Creativity Pakaging mamanuhi kaparluan jo elok, manyantuah karinduan, mamikaik parasaan jo manarik raso ingin tahu.
Di Baliak Desain
Kit Pers
Kredit, anggota tim jo rincian teknis nan disadioan dek perancang.
- Sifat Unik
- The design inspiration for the bottle comes from the organic form of raspberries, with a smooth and vibrant red texture that emphasizes the natural connection between the fruit and the wine. The crystal clear bottle cap showcases the natural landscape and reflects the origin of the product. This combination of nature and art creates a striking and unforgettable visual image, showcasing the high-end essence of the beverage.
- Dimensi & Kemasan
- The 500ml bottle, 205mm tall and 100mm in diameter, balances practicality and visual appeal. Its height ensures shelf visibility, while the diameter provides stability and ergonomic handling. Inspired by raspberry contours, the design offers a comfortable grip and pleasant tactile experience. The size fits various shelves, enhancing marketability. This functional, elegant design ensures standout appeal and exceptional user experience, making it ideal for both display and daily use.
- Tag
- Bionic design, raspberry fruit, fusion of nature and art, visual recognition, tactile and visual experience, health value, rarity, iconic IP image, ecological brewing, brand awareness.
- Teknologi Produksi
- The cap, made with a four-position metal mold, features a transparent crystal top and food-grade plastic with electroplated gold coating for durability and aesthetics. It uses PE and PP for airtight sealing, recyclability, and a compression fitting mechanism with anti-counterfeit design. The bottle, crafted with a two-position metal mold, uses white glass coated with red glaze and pearlescent finish. The label employs embossed gold foil paper, baked at 200°C for adhesion and scratch resistance.
- Tantangan Desain
- In project development, challenges included: 1) integrating nature with product design via bionics, creating a unique raspberry-inspired bottle; 2) balancing visual and tactile qualities in cap production; 3) optimizing bottle surface texture for mold release and 3D effect. Internal: innovative thinking. External: production tech limits. Driven by consumer demand for natural, healthy products, we overcame tech and legal hurdles, achieving design-production synergy and boosting market competitiveness.
- Penelitian
- This product packaging design research integrates raspberry's natural form into bottle design using bionics, enhancing visual appeal and brand recognition. Inspired by raspberry's appearance and texture, the design features a crystal-clear cap reflecting the product's origin. Methods included 3D modeling, material testing, and user surveys. Results showed improved aesthetic appeal and consumer resonance, boosting market competitiveness and promoting environmental and health values. The design innovatively applies bionics in packaging, offering new directions for future designs.
- Inspirasi
- Inspired by raspberrys organic form the bottles smooth round vibrant red texture highlights the natural link between the fruit and the liquor The design elevates raspberry features offering a tactile and visual experience of freshness and vitality The crystalclear cap showcases natural landscapes reflecting the products superior geographical origin Balancing nature and artistry the design creates a striking memorable identity blending creativity with natures finest elements for a premium artistic expression of the drinks essence.
- Durasi Proyek
- The project commenced in September 2022 in Shenzhen, China, was completed in June 2023 in Zhejiang, China, and was exhibited at the Shenzhen Autumn Sugar and Wine Fair in October 2024.
- Alua Operasi
- The Feng Shan Yan Yu Raspberry Wine bottle is designed to be intuitive and elegant. Simply twist off the crystal-clear cap to reveal the wine inside. The cap’s airtight seal ensures freshness, while the ergonomic bottle provides a comfortable grip for pouring. Its sleek, vibrant design not only makes it visually appealing but also ensures stability on any surface. The combination of functional craftsmanship and aesthetic beauty creates a seamless experience, enhancing both usability and luxury.
- Paten
- Design Patent Number: ZL 2022 3 0843289.9
Patent Holder: Jinhua Peak Mountain Weir Language Wine Co., Ltd.
Year: December 16, 2022
Jurisdiction: China National Intellectual Property Administration - Kredit Gambar
- Image #1: Designer:Chao Xu , Creative Direction:Sitai Ma , Illustrator:Chao Xu, Peak Mountain Weir Language, 2024.
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