DuePiùTre – Più Che Hamburger Identitas Visual dek Laura Ferrario adolah pamenang nan sangaik tahormat dari A' Design Award Gangsa 2017 nan sangaik prestigius dalam Kategori Kompetisi Grafik.
GangsaGrafik· 2017
DuePiùTre – Più Che Hamburger Identitas Visual
dek Laura Ferrario
Klien: Ferrariodesign
Pamenang A' Design Award Gangsa dalam Kategori Grafik
Pamenang Pangharogaan Taverifikasi
Verifikasi Status Pangharogaan untuak #57055Desain
Tantang DuePiùTre – Più Che Hamburger Identitas Visual
DuePiùTre adolah sabuah bistrot ketek nan manyajikan indak hanyo Hamburger, tapi juo pastrami dan ayam kaleng bir, sadonyo direvisi jo produk Italia nan segar dan asli. Bulldog dipiliah karano pado maso Perang Dunia Pertamo ia adolah maskot Angkatan Laut Amerika Serikat, dan karano ia adolah anjiang paliharaan salah saurang rakan bistrot. Untuak mangimbangi namo tampek nan direka-reka, desain ko mamasuakkan topi koki untuak bulldog dan pay-off nan bacubo manyampaikan gagasan sabuah tampek usaho nan manyajikan makanan jo caro nan labiah langsuang.
Pangakuan
Tantang A' Design Award Gangsa
DuePiùTre – Più Che Hamburger Identitas Visual adolah pamenang A' Design Award Gangsa, sabuah pangakuan nan sangaik bapresti nan dibarikan ka rancangan nan cemerlang nan dicirikan dek kreativitas, kacerdikan jo kabijaksanaan. Pamenang Gangsa adolah karya nan cukuik mahir jo kreatif sacaro mangesankan nan mamastikan pangalaman nan luas, imajinasi jo kacerdikan parancangnyo. DuePiùTre – Più Che Hamburger Identitas Visual dipaokan manjadi bando nan sangaik dihormati, dikagumi jo disayangi, nan profesional jo inovatif sacaro nampak. Rancangan nan manang Gangsa iko mamuek praktik tabaik dalam seni, ilimu, rancangan jo teknologi jo cemerlang dalam parhatian ka rincian. DuePiùTre – Più Che Hamburger Identitas Visual mamanuhi kaparluan jo elok, manyantuah karinduan, mamikaik parasaan jo manarik raso ingin tahu.
Di Baliak Desain
Kit Pers
Kredit, anggota tim jo rincian teknis nan disadioan dek perancang.
- Sifat Unik
- DuePiuTre is a small bistrot based on the idea of proposing not just hamburgers, but also pastrami and beer can chicken all revisited and spiced up with fresh and genuine Italian products. The choice of the bulldog was made both because it had been the mascot of the United States Navy, and because it is the dog owned by one of the partners. The project was handled at 360 degrees, from the brand to the signage, from the website to social networks, from the wallpaper to the decor of the interior.
- Tag
- Logo, Brand, Brand identity, Digital, Exhibition, Social media, Sign, Promotion
- Teknologi Produksi
- The bistrot mood is based on the concept of healthy and environmentally friendly food, so we tried to use natural materials such as wood, iron, paper and recycled cardboard.
- Tantangan Desain
- The hardest thing was to find a solution to the flowers in the vases because there was little light and they all dried out. Finally, we created photographic postcards of flowers and applied them to the sticks we then planted in the clay pots: the result was an innovative garden.
- Inspirasi
- A reliable and easy dog, which, however has a well defined personality, all of which perfectly reflects the values of the bistrot. Both the name and the symbol did not convey the idea of food, so by means of the chef's hat and pay off it was possible to highlight what the restaurant really offers: more than hamburgers with an Italian taste. Yellow is the color of the sun, of joy, of dynamism and creativity, of wisdom and of the word. Yellow and black are the most powerful combination.
- Durasi Proyek
- The project started in April 2015 in Milano and is going on now concerning social and communication
- Anggota Tim
- Creative Director: Laura Ferraio
Photo: Sauro Sorana, Chiara Zoppei
Copy: Mauro Marinoni, Chiara Villa - Kredit Gambar
- Fotoforma
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