Avgoulakia Kit Panjualan dek Antonia Skaraki adolah pamenang nan sangaik tahormat dari A' Design Award Basi 2021 nan sangaik prestigius dalam Kategori Kompetisi Grafik.
BasiGrafik· 2021
Avgoulakia Kit Panjualan
dek Antonia Skaraki
Klien: Zouras Farm
Pamenang A' Design Award Basi dalam Kategori Grafik
Pamenang Pangharogaan Taverifikasi
Verifikasi Status Pangharogaan untuak #94660Desain
Tantang Avgoulakia Kit Panjualan
Mano nan datang duluan: ayam atau taulua? Itu partanyoan pertamo nan biasonyo harus dijawek, tapi dalam kasus ko ado partanyoan lain juo. Kalau ingin marasoan produk klasik jo caro nan indak tadugo-dugo dan balainan, apo nan diparaluakan? Nah, pertamo-tamo, diparaluakan presentasi nan indak tadugo-dugo nan bisa tampil manonjol. Itulah nan harus dicipta untuak merek Avgoulakia, malalui konsep kreatif nan bisa manyampaikan keunikan merek tu jo caro nan modern, balainan, dan manyanangi.
Pangakuan
Tantang A' Design Award Basi
Avgoulakia Kit Panjualan adolah pamenang A' Design Award Basi, sabuah pangakuan nan bapresti nan dibarikan ka rancangan nan elok nan mamanuhi kaparluan profesional jo industri nan dipaokan dari ciptaan nan dirancang jo elok. Pamenang Basi mamparlihatkan kamahiran nan gadang, spesialisasi nan tinggi, pamahaman pakar jo kapasitas kreatif panciptanyo. Avgoulakia Kit Panjualan dipaokan manjadi ciptaan nan sangaik dihormati, dikagumi jo disayangi, nan praktis jo inovatif. Rancangan nan manang Basi iko mamasukkan praktik tabaik industri jo punyo ciri teknis nan cakap nan bapautan jo ilimu jo bakaik. Avgoulakia Kit Panjualan dihormati karano katalitiannyo jo dirancang untuak maningkekkan kualitas hiduik jo mambantu manjadikan dunia tampek nan labiah elok.
Di Baliak Desain
Kit Pers
Kredit, anggota tim jo rincian teknis nan disadioan dek perancang.
- Sifat Unik
- When you want to taste a classic product in an unexpected way, you need an unexpected presentation. That is what had to be created for Avgoulakia, through a creative concept that could convey the uniqueness of the brand in a modern, different and playful way.
- Dimensi & Kemasan
- kit: paper, 479 x 1157 (mm)
- Tag
- Avgoulakia, Sales kit, Design, Storytelling, Visual Communication
- Teknologi Produksi
- Paper. Environmentally friendly.
- Tantangan Desain
- Creating an original Sales Kit that would stand out and make the difference. That sense of exclusivity was the guiding star during the research and competition mapping and analysis period.
- Penelitian
- Creative Director: Antonia Skaraki
Designers: Andreas Deskas, Valia Alousi, Evri Makridis
Copywriter: Sotiria Theodorou - Inspirasi
- Struggling with sales enablement? If so, you need to build out a clear and inclusive sales tool kit. Stories are impactful when used in a business context. But only if they are used strategically. In a sea of ads and kits, a well crafted story can be a game changer for companies.
- Durasi Proyek
- The project began in 2018 and finished in 2019 in Athens, Greece.
- Alua Operasi
- Which came first: the chicken or the egg? In this sales kit, the chickens definitely steal the show! Enchanted by the power of stories, a visual narrative about chickens with interesting and unusual qualities was created. There is Captain Mahe for free range eggs, Madame Coco for bio eggs and Miss Nelly for barn laid eggs. That’s their story. A story about some heroines and creators that decided to play outside the box! A story about eggs, aka a commodity product, which became a totally unexpected, playful and branded experience.
- Anggota Tim
- Creative Director: Antonia Skaraki
Designers: Andreas Deskas, Valia Alousi, Evri Makridis
Copywriter: Sotiria Theodorou - Kredit Gambar
- A.S. Advertising, 2019
Disponsori
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