Amsalem Leisure Website dek Dana Freud adolah pamenang nan sangaik tahormat dari A' Design Award Basi 2020 nan sangaik prestigius dalam Kategori Kompetisi Web.

BasiWeb· 2020

Amsalem Leisure Website

dek Dana Freud

Klien: Dana Freud

Pamenang A' Design Award Basi dalam Kategori Web

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Pamenang Pangharogaan Taverifikasi

Verifikasi Status Pangharogaan untuak #95866

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Tantang Amsalem Leisure Website

Amsalem Leisure adolah website tarabang (travel) nan responsif nan dibuek untuak marancang liburan. Sistem pemesanan mambuliahkan pangguno mamesan penerbangan, hotel, layanan rental oto, sarato objek wisata di sekitar. Kolom pancarian nan gadang jo tipografi nan khas sarato ilustrasi custom mangubah fitur fungsional manjadi elemen desain utamo. Navigasi berfaset (faceted navigation) sarato penyaringan dinamis (dynamic filtering) mambantu pangunjuang untuak manamukan sarato manjalajahi destinasi liburan jo capek. Foto-foto pilihan jo pencahayaan hangek maciptoan suasano nan hangat sarato manarik. Tata letak manyasuaikan diri sacaro otomatis jo satiok ukuran layar sarato paranti nan digunoan.

Pangakuan

Tantang A' Design Award Basi

Amsalem Leisure Website adolah pamenang A' Design Award Basi, sabuah pangakuan nan bapresti nan dibarikan ka rancangan nan elok nan mamanuhi kaparluan profesional jo industri nan dipaokan dari ciptaan nan dirancang jo elok. Pamenang Basi mamparlihatkan kamahiran nan gadang, spesialisasi nan tinggi, pamahaman pakar jo kapasitas kreatif panciptanyo. Amsalem Leisure Website dipaokan manjadi ciptaan nan sangaik dihormati, dikagumi jo disayangi, nan praktis jo inovatif. Rancangan nan manang Basi iko mamasukkan praktik tabaik industri jo punyo ciri teknis nan cakap nan bapautan jo ilimu jo bakaik. Amsalem Leisure Website dihormati karano katalitiannyo jo dirancang untuak maningkekkan kualitas hiduik jo mambantu manjadikan dunia tampek nan labiah elok.

Di Baliak Desain

Kit Pers

Kredit, anggota tim jo rincian teknis nan disadioan dek perancang.

Sifat Unik: Amsalem Leisure is a responsive app from the travel and tourism world, which enables the user to plan the perfect vacation. The booking system allows the user to book flights, hotels, car rental services, and even nearby attractions quickly and efficiently. The massive search bar with distinct topography and customized illustrations turns a normally strictly functional feature into a key design element. The use of faceted navigation as a contemporary element creates a fresh, efficient design.
Dimensi & Kemasan: The dimensions and specifications of the website are dynamic and responsive in that they automatically adjust to the screen size and type of device being used without any design degradation.
Tag: tourism design, UI, UX, website design, vacation
Teknologi Produksi: The methodology of "design thinking" was used to generate several concepts that would most creatively and accurately convey the feeling and message desired by the company and felt by the website creator. A group of five multidiciplinary employees from the tour company were included in several brainstorming sessions to generate the most innovative, creative, and diverse ideas for the production of the website.
Tantangan Desain: The challenge discovered was that when the employees use the site they need to use an "internal filtering process" that was inept. The design had to be intuitive while being effective and efficient. The filtering system could not cause the website to load slowly. The employees were disinclined to try new methods, while the old website was based on technology that was ineffective. Dynamic, responsive, and smart filtering methods were implemented and were programmed to react to the user's previous selection, only loading information when selected and increasing the speed of the website.
Penelitian: Preliminary research was done with the research objective of understanding the target audience and desired UX. The methodology used was qualitative interviews with employees. Data collection was done on 1/5 of the relevant population. Participants were travel agents and select users of the previous product and results yielded that there needed to be an overhaul, with key insights that the new website should be faster, intuitive, and accessible. The effects of the research were on the employees of the company as they were able to become more efficient and effective.
Inspirasi: The inspiration for this website came from the intimate and family-oriented atmosphere of Amsalem Tours who embrace this as a core value. It was crucial to translate the palpable ambience felt in their offices into their digital platform to create the amiable environment for their online users as well. This is integrated throughout; from the microcopy itself to the warm illumination of the photos and the choice of family-friendly vacation destinations.
Durasi Proyek: The project started in October 2015 and finished in September 2016 and is live as the current website of Amsalem Tours.
Alua Operasi: The layout of the webpage, along with the dynamic filtering system allows the user to easily locate and explore leisure destinations. The warm atmosphere and family-oriented sentiment throughout the design reflect the core values of the company the website was created for. The design causes visitors to the webpage to feel both extremely comfortable with their selections as well as connected to the company supplying the trips in an emotional manner which will increase the likelihood of them returning.